MELI 10-Q Quarterly Report June 30, 2015 | Alphaminr

MELI 10-Q Quarter ended June 30, 2015

MERCADOLIBRE INC
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10-Q 1 meli-20150630x10q.htm 10-Q 20150630 10Q

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 10-Q

(Mark One)

QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended June 3 0 , 201 5

-OR-

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from to

Commission file number 001-33647

MercadoLibre, Inc.

(Exact name of Registrant as specified in its Charter)

Delaware

98-0212790

(State or other jurisdiction of

incorporation or organization)

(I.R.S. Employer

Identification Number)

Arias 3751, 7th Floor

Buenos Aires, C1430CRG, Argentina

(Address of registrant’s principal executive offices)

(+5411) 4640-8000

(Registrant’s telephone number, including area code)

(Former name, former address and former fiscal year, if changed since last report)

Indicate by check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.    Yes No

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Website, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files.    Yes No

Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or smaller reporting company. See definition of “large accelerated filer”, “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act:

Large accelerated filer

Accelerated filer

Non-accelerated filer

(Do not check if a smaller reporting company)

Smaller reporting company

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).    Yes No

APPLICABLE ONLY TO CORPORATE ISSUERS:

Indicate the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date.

44,155,589 shares of the issuer’s common stock, $0.001 par value, outstanding as of July 28, 2015 .


MERCADOLIBRE, INC.

IN DEX TO FORM 10-Q

PART I. FINANCIAL INFORMATION

Item 1 — Unaudited Interim Condensed Consolidated Financial Statements

Interim Condensed Consolidated Balance Sheets as of June 3 0 , 201 5 and December 31, 201 4

1

Interim Condensed Consolidated Statements of Income for the six and three-month periods ended June 3 0 , 201 5 and 201 4

2

Interim Condensed Consolidated Statements of Comprehensive Income for the six and three-month periods ended June 3 0 , 201 5 and 201 4

3

Interim Condensed Consolidated Statements of Cash Flows for the six-month period ended June 30 , 201 5 and 201 4

4

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

5

Item 2 — Management’s Discussion and Analysis of Financial Condition and Results of Operations

30

Item 3 — Qualitative and Quantitative Disclosures About Market Risk

57

Item 4 — Controls and Procedures

64

PART II. OTHER INFORMATION

64

Item 1 — Legal Proceedings

64

Item 1A — Risk Factors

66

Item 5 — Other information

66

Item 6 — Exhibits

70

INDEX TO EXHIBITS

72


M ercadoLibre, Inc.

Interim Condensed Consolidated Financial Statements

as of June 30 , 201 5 and December 31, 201 4

and for the six and three -month periods

ended June 30 , 201 5 and 2014


M ercadoLibre, Inc.

Interim Condensed Consolidated Balance Sheets

As of June 30 , 201 5 and December 31, 2014

(In thousands of U.S. dollars, except par value)

(Unaudited)

June 30,

December 31,

2015

2014

Assets

Current assets:

Cash and cash equivalents

$        170,391

$       223,144

Short-term investments

167,161

148,810

Accounts receivable, net

46,123

46,672

Credit cards receivables, net

130,971

85,162

Prepaid expenses

5,332

3,458

Deferred tax assets

10,927

11,520

Other assets

16,449

13,984

Total current assets

547,354

532,750

Non-current assets:

Long-term investments

209,324

205,265

Property and equipment, net

82,735

91,545

Goodwill

101,840

68,829

Intangible assets, net

34,265

23,171

Deferred tax assets

13,343

21,554

Other assets

31,774

23,734

Total non-current assets

473,281

434,098

Total assets

$     1,020,635

$       966,848

Liabilities and Equity

Current liabilities:

Accounts payable and accrued expenses

$          67,371

$         58,006

Funds payable to customers

197,793

165,034

Salaries and social security payable

27,626

28,777

Taxes payable

37,092

26,013

Loans payable and other financial liabilities

1,499

1,642

Deferred tax liabilities

1,702

1,645

Other liabilities

8,048

4,176

Dividends payable

4,548

7,330

Total current liabilities

345,679

292,623

Non-current liabilities:

Salaries and social security payable

10,913

11,326

Loans payable and other financial liabilities

286,525

282,184

Deferred tax liabilities

21,620

18,746

Other liabilities

11,455

6,181

Total non-current liabilities

330,513

318,437

Total liabilities

$        676,192

$       611,060

Commitments and contingencies (Note 7)

Equity:

Common stock, $0.001 par value, 110,000,000 shares authorized,

44,155,589 and 44,154,572 shares issued and outstanding at June 30,

2015 and December 31, 2014, respectively

$                 44

$                44

Additional paid-in capital

137,787

137,645

Retained earnings

365,261

353,173

Accumulated other comprehensive loss

(158,649)

(135,074)

Total Equity

344,443

355,788

Total Liabilities and Equity

$     1,020,635

$       966,848

The accompanying notes are an integral part of these interim condensed consolidated financial statements.

1


M ercadoLibre, Inc.

Interim Condensed Consolidated Statements of Income

For the six and three -month periods ended June 30 , 201 5 and 201 4

(In thousands of U.S. dollars, except for share data)

(Unaudited)

Six Months Ended June 30,

Three Months Ended June 30,

2015

2014

2015

2014

Net revenues

$          302,417

$          247,231

$            154,314

$          131,849

Cost of net revenues

(95,019)

(67,911)

(50,311)

(36,372)

Gross profit

207,398

179,320

104,003

95,477

Operating expenses:

Product and technology development

(36,885)

(23,998)

(19,639)

(11,741)

Sales and marketing

(55,317)

(48,821)

(29,115)

(26,469)

General and administrative

(38,746)

(28,917)

(20,612)

(13,684)

Impairment of Long-Lived Assets

(16,226)

(49,496)

(49,496)

Total operating expenses

(147,174)

(151,232)

(69,366)

(101,390)

Income (loss) from operations

60,224

28,088

34,637

(5,913)

Other income (expenses):

Interest income and other financial gains

8,991

6,609

4,683

3,573

Interest expense and other financial losses

(10,151)

(1,805)

(5,201)

(778)

Foreign currency losses

(9,217)

(12,871)

(648)

(15,965)

Net income (loss) before income / asset tax expense

49,847

20,021

33,471

(19,083)

Income / asset tax expense

(28,663)

(15,281)

(14,008)

(6,506)

Net income (loss)

$            21,184

$              4,740

$              19,463

$           (25,589)

Less: Net Income attributable to Redeemable

Noncontrolling Interest

70

6

Net income (loss) attributable to MercadoLibre, Inc. shareholders

$            21,184

$              4,670

$              19,463

$           (25,595)

Six Months Ended June 30,

Three Months Ended June 30,

2015

2014

2015

2014

Basic EPS

Basic net income (loss) attributable to MercadoLibre, Inc.

Shareholders per common share

$               0.48

$               0.11

$               0.44

$              (0.58)

Weighted average of outstanding common shares

44,155,035

44,153,658

44,155,271

44,153,892

Diluted EPS

Diluted net income (loss) attributable to MercadoLibre, Inc.

Shareholders per common share

$               0.48

$               0.11

$               0.44

$              (0.58)

Weighted average of outstanding common shares

44,155,035

44,168,126

44,155,271

44,182,668

Cash Dividends declared

0.206

0.332

0.103

0.166

The accompanying notes are an integral part of these interim condensed consolidated financial statements.

2


M ercadoLibre, Inc.

Interim Condensed Consolidated Statements of Comprehensive Income

For the six and three -month periods ended June 30 , 201 5 and 201 4

(In thousands of U.S. dollars)

(Unaudited)

Six Months Ended June 30,

Three Months Ended June 30,

2015

2014

2015

2014

Net income (loss)

$            21,184

$              4,740

$            19,463

$             (25,589)

Other comprehensive (loss) income, net of income tax:

Currency translation adjustment

(23,927)

(16,102)

(1,397)

510

Unrealized net (losses) gains on available for sale investments

(27)

122

(288)

84

Reclassification adjustment for gains (losses) on available for sale

investments included in net income

379

(25)

Net change in accumulated other comprehensive (loss) gain, net of

income tax

(23,575)

(16,005)

(1,685)

594

Total comprehensive (loss) income

$             (2,391)

$           (11,265)

$            17,778

$             (24,995)

Less: Comprehensive income attributable to Redeemable

Noncontrolling Interest

101

29

Comprehensive (loss) income attributable to MercadoLibre, Inc. Shareholders

$             (2,391)

$           (11,366)

$            17,778

$             (25,024)

The accompanying notes are an integral part of these interim condensed consolidated financial statements.

3


Me rcadoLibre, Inc.

Interim Condensed Consolidated Statement s of Cash Flow

For the six -month periods ended June 30 , 201 5 and 201 4

(In thousands of U.S. dollars)

(Unaudited)

Six Months Ended June 30,

2015

2014

Cash flows from operations:

Net income attributable to MercadoLibre, Inc. Shareholders

$            21,184

$         4,670

Adjustments to reconcile net income to net cash provided by

operating activities:

Net income attributable to Redeemable Noncontrolling Interest

70

Devaluation Loss, net

10,862

13,808

Impairment of Long-Lived Assets

16,226

49,496

Depreciation and amortization

10,970

7,583

Accrued interest

(5,769)

(4,211)

Convertible bonds accrued interest and amortization of debt discount

8,562

Long Term Retention Program accrued compensation

8,463

1,931

Deferred income taxes

7,736

(8,672)

Changes in assets and liabilities:

Accounts receivable

(19,342)

(22,789)

Credit Card Receivables

(52,553)

(15,278)

Prepaid expenses

(2,327)

(1,528)

Other assets

(4,122)

1,487

Accounts payable and accrued expenses

40,974

33,770

Funds payable to customers

52,006

21,969

Other liabilities

(652)

1,351

Interest received from investments

4,613

4,250

Net cash provided by operating activities

96,831

87,907

Cash flows from investing activities:

Purchase of investments

(950,636)

(774,417)

Proceeds from sale and maturity of investments

926,058

746,112

Payment for acquired businesses, net of cash acquired

(45,009)

(32,127)

Purchases of intangible assets

(1,367)

(1,951)

Advance for property and equipment

(7,473)

Purchases of property and equipment

(16,305)

(14,634)

Net cash used in investing activities

(94,732)

(77,017)

Cash flows from financing activities:

Funds received from the issuance of convertible notes

330,000

Transaction costs from the issuance of convertible notes

(7,425)

Purchase of convertible note capped call

(19,668)

Payments on loans payable and other financial liabilities

(4,438)

(2,726)

Dividends paid

(11,878)

(13,643)

Repurchase of Common Stock

(2,714)

(1,944)

Net cash (used in) provided by financing activities

(19,030)

284,594

Effect of exchange rate changes on cash and cash equivalents

(35,822)

(50,248)

Net (decrease) increase in cash and cash equivalents

(52,753)

245,236

Cash and cash equivalents, beginning of the period

223,144

140,285

Cash and cash equivalents, end of the period

$          170,391

$     385,521

The accompanying notes are an integral part of these interim condensed consolidated financial statements.

4


Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

1. Nature of Business

MercadoLibre, Inc. (“MercadoLibre” or the “Company”) was incorporated in the state of Delaware, in the United States of America in October 1999. MercadoLibre is the leading ecommerce company in Latin America, serving as an integrated regional platform and as an enabler of the necessary online and technology tools to allow businesses and individuals to trade products and services in the region. The Company enables commerce through its marketplace platform (including online classifieds for motor vehicles, vessels, aircraft, services and real estate), which allows users to buy and sell in most of Latin America.

Through MercadoPago, MercadoLibre enables individuals and businesses to send and receive online payments; through MercadoEnvios, MercadoLibre facilitates the shipping of goods from sellers to buyers; through MercadoClics, MercadoLibre facilitates advertising services to large retailers and brands to promote their product and services on the web; and through MercadoShops, MercadoLibre facilitates users to set-up, manage, and promote their own on-line web-stores under a subscription-based business model.

As of June 30, 2015, MercadoLibre, through its wholly-owned subsidiaries, operated online ecommerce platforms directed towards Argentina, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, Mexico, Panama, Peru, Portugal, Uruguay and Venezuela, and an online payments solution directed towards Argentina, Brazil, Mexico, Venezuela, Chile and Colombia. It also offers a shipping solution directed towards Argentina, Brazil, Mexico, and added Colombia to its list of countries where the service is offered as of June 2015. In addition, the Company operates a real estate classified platform that covers some areas of State of Florida, in the United States of America.

2. Summary of significant accounting policies

Basis of presentation

The accompanying unaudited interim condensed consolidated financial statements are prepared in conformity with accounting principles generally accepted in the United States of America (U.S. GAAP) and include the accounts of the Company and its wholly-owned subsidiaries. These interim condensed consolidated financial statements are stated in U.S. dollars , except for amounts otherwise indicated . Intercompany transactions and balances have been eliminated for consolidation purposes.

Substantially all net revenues, cost of net revenues and operating expenses, are generated in the Company’s foreign operations, amounting to approximately 99.9% and 99.6% of the consolidated amounts during the six -month periods ended June 30 , 201 5 and 201 4 . Long-lived assets , Intangible assets and Goodwill located in the foreign operations totaled $207,843 thousands and $170,147 thousands as of June 30 , 201 5 and December 31, 201 4 , respectively.

These interim condensed consolidated financial statements reflect the Company’s consolidated financial position as of June 30 , 201 5 and December 31, 201 4 . These financial statements also show the Company’s consolidated statements of income and comprehensive income for the six and three-month periods ended June 30 , 201 5 and 201 4; and statement of cash flows for the six-month periods ended June 30, 2015 and 2014 . These interim condensed consolidated financial statements include all normal recurring adjustments that management believes are necessary to fairly state the Company’s financial position, operating results and cash flows.

Because all of the disclosures required by U.S. GAAP for annual consolidated financial statements are not included herein, these unaudited interim condensed financial statements should be read in conjunction with the audited consolidated financial statements and the notes thereto for the year ended December 31, 201 4 , contained in the Company’s Annual Report on Form 10-K filed with the Securities and Exchange Commission (“SEC”). The condensed consolidated statements of income, of comprehensive income and of cash flows for the periods presented herein are not necessarily indicative of results expected for any future period.

Foreign currency translation

Venezuelan currency status

All of the Company’s foreign operations have determined the local currency to be their functional currency, except for Venezuela since January 1, 2010, as described below. Accordingly, these foreign subsidiaries translate assets and liabilities from their local currencies into U.S. dollars by using the period-end exchange rates while income and expense accounts are translated at the average rates in effect during the period, unless exchange rates fluctuate significantly during the period, in which case the exchange rates at the date of the transaction are used. The resulting translation adjustment is recorded as a component of other comprehensive (loss) income . Gains and losses resulting from transactions denominated in non-functional currencies are recognized in earnings.

5


Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

According to U.S. GAAP, the Company has transitioned its Venezuelan operations to highly inflationary status as from January 1, 2010, which requires that transactions and balances are re-measured as if the U.S. dollar were the functional currency for such operation.

During December 2013, the Venezuelan regulation that created the SICAD 1 exchange system was amended to expand its use, and to require publication of the average exchange rate implied by transactions settled in SICAD 1 auctions. Additionally, on January 23, 2014, the exchange regulation was amended to include foreign currency sales for certain transactions, such as but not limited to: contracts for leasing and services, use and exploitation of patents, trademarks, foreign investments and payments of royalties, contracts for technology import and technical assistance. Due to the change in rules that provided for the creation of the SICAD 1 system, the official exchange rate remains only available to obtain foreign currency to pay for a limited list of goods considered to be of high priority by the Government, which does not include those relating to the Company’s business. As a consequence, SICAD 1 became, from that moment, the primary system to which the Company would have to request U.S. dollars to settle its transactions. As a result, from January 24 to May 15, 2014, the exchange rate used to re-measure the Company’s net monetary asset position in Bolivares Fuertes (“ BsF”) and BsF transactions of its Venezuelan operations was the SICAD 1 exchange rate.

In late February 2014, the Venezuelan government issued a decree to open a new exchange control mechanism (“SICAD 2”) that was intended to allow the purchase of foreign exchange currencies, through authorized foreign exchange operators offered by individuals and companies such as Petróleos de Venezuela, S.A. (PDVSA, the oil state-owned corporation of Venezuela), the Central Bank of Venezuela (“BCV”) and other public entities authorized by the Ministry of Finance. The Venezuelan government published operating rules for that exchange mechanism in Exchange Agreement N° 27, and SICAD 2 began operating on March 24, 2014. Since implementation of the SICAD 1 system, the Company was unsuccessful in gaining access to U.S. dollars through SICAD 1. As a result of this ongoing lack of access to the SICAD 1 auction system, on May 16, 2014, the Company decided to start requesting U.S. dollars through the SICAD 2 mechanism. The SICAD 2 system was an open mechanism that was intended to permit any company to request dollars for any purpose. Consequently, the Company was eligible for and was granted, U.S. dollars through the SICAD 2 mechanism.

As a consequence of the determination to obtain U.S. dollars through SICAD 2 and the lack of access to SICAD 1, since May 16, 2014 the Company concluded that the SICAD 2 exchange rate should be used to re-measure their bolivar-denominated monetary assets and liabilities in BsF and to re-measure the results of its Venezuelan operations, effective as of May 16, 2014. As a consequence, the Company recorded a foreign exchange loss of $16.5 million during the second quarter of 2014.

In light of those economic conditions in Venezuela, the determination to access SICAD 2 and re-measure the BsF denominated monetary assets and liabilities of its Venezuelan subsidiaries, and the lower U.S. dollar-equivalent cash flows then expected from the Venezuelan business, the Company reviewed in May 2014, the long-lived assets, goodwill and intangible assets with indefinite useful life for impairment. For that purpose, the Company considered the current expected use of these assets, which in the case of two office spaces in Venezuela that had been expected to be used to support the growth of the main operating activities in that country, are currently for rent, and eventually consider opportunities for disposal if real estate market conditions are favorable in the future. Because the Company concluded that the carrying value of these two real estate properties would not be fully recoverable, it recorded an impairment of long-lived assets of $49.5 million in the second quarter of 2014. The carrying amount was adjusted to its estimated fair value of that date, by using the market approach, and considering prices for similar assets .

Later, on February 10, 2015, the Venezuelan government issued a decree that unified the two previous foreign exchange systems “SICAD 1 and SICAD 2” into a new single system denominated SICAD, with an initial public foreign exchange rate of 12 BsF per U.S. dollar. The SICAD auction process remains available only to obtain foreign currency to pay for a limited list of goods considered to be of high priority by the Venezuelan government, which does not include those relating to the Company’s business. In the same decree the Venezuelan government created the “Sistema Marginal de Divisas” (“SIMADI”), a new foreign exchange system that is separate from SICAD, which publishes a foreign exchange rate from the BCV on a daily basis.

In light of the disappearance of SICAD 2, and the Company’s inability to gain access to U.S. dollars through the new single system under SICAD, it started requesting and was granted U.S. dollars through SIMADI. As a result, the Company from that moment expected to settle its transactions through SIMADI and concluded that the SIMADI exchange rate should be used to re-measure its bolivar-denominated monetary assets and liabilities and to re-measure the revenues and expenses of the Venezuelan subsidiaries effective as of March 31, 2015. In connection with this re-measurement, the Company recorded a foreign exchange loss of $20.4 million during the first quarter of 2015. As of June 30, 2015, the SIMADI exchange rate was 197.30 BsF per U.S. dollar.

Considering this change in facts and circumstances and the lower U.S. dollar-equivalent cash flows now expected from the Venezuelan business, the Company has reviewed its long-lived assets, goodwill and intangible assets with indefinite useful life for impairment and concluded that the carrying value of certain real estate investments in Venezuela as of March 31, 2015 would not be fully recoverable. As a result, the Company has recorded an impairment of long-lived assets of $ 16.2 million on March 31,

6


Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

2015. The carrying amount has been adjusted to its estimated fair value of approximately $9.2 million as of March 31, 2015 , by using the market approach, and considering prices for similar assets.

Until 2010 the Company was able to obtain U.S. dollars for any purpose, including dividends distribution, using alternative mechanisms other than through the Commission for the Administration of Foreign Exchange Control ( CADIVI ) . Those U.S. dollars, obtained at a higher exchange rate than the one offered by CADIVI, and held in balance at U.S. bank accounts of our Venezuelan subsidiaries, were used for dividend distributions from our Venezuelan subsidiaries. The Venezuelan subsidiaries have not requested authorization since 2012 to acquire U.S. dollars to make dividend distributions. The Company has no t distributed dividends from the Venezuelan subsidiaries since 2011.

The following table sets forth the assets, liabilities and net assets of the Company’s Venezuelan subsidiaries, before intercompany eliminations, as of June 30 , 201 5 and December 31, 201 4 and net revenues for the six -month periods ended June 30 , 201 5 and 201 4 :

Six-month periods ended
June 30,

2015

2014

Venezuelan operations

(In thousands)

Net Revenues

$            19,669

$            35,908

June 30,

December 31,

2015

2014

Assets

46,482

75,153

Liabilities

(43,701)

(43,359)

Net Assets

$              2,781

$            31,794

As of June 30 , 201 5 , net assets (before intercompany eliminations) of the Venezuelan subsidiaries amounted to approximately 0.8% o f consolidated net assets, and cash and investments of the Venezuelan subsidiaries held in local currency in Venezuela amounted to approximately 1.1% of our consolidated cash and investments.

The Company’s ability to obtain U.S. dollars in Venezuela is negatively affected by the exchange regulations in Venezuela that are described above and elsewhere in these financial statements. In addition, its business and ability to obtain U.S. dollars in Venezuela would be negatively affected by additional material devaluations or the imposition of significant additional and more stringent controls on foreign currency exchange by the Venezuelan government.

Despite the current difficult macroeconomic environment in Venezuela, the Company continues to actively manage, through its Venezuelan subsidiaries, its investment in Venezuela. Regardless the current operating, political and economic conditions and certain other factors in Venezuela, management currently plans to continue supporting its business in Venezuela in the long run.

Argentine currency status

The Argentine government has implemented certain measures that control and restrict the ability of companies and individuals to exchange Argentine pesos for foreign currencies. Those measures include, among other things, the requirement to obtain the prior approval from the Argentine Tax Authority of the foreign currency transaction (for example and without limitation, for the payment of non-Argentine goods and services, payment of principal and interest on non-Argentine debt and also payment of dividends to parties outside of the country), which approval process could delay, and eventually restrict, the ability to exchange Argentine pesos for other currencies, such as U.S. dollars. Those approvals are administered by the Argentine Central Bank through the Local Exchange Market (“Mercado Unico Libre de Cambios”, or “MULC”), which is the only market where exchange transactions may be lawfully made.

Further, restrictions also currently apply to the acquisition of any foreign currency for holding as cash within Argentina. Although the controls and restrictions on the acquisition of foreign currencies in Argentina place certain limitations on our current ability to convert cash generated by our Argentine subsidiaries into foreign currencies, based on the current state of Argentine currency rules and regulations, we do not expect that the current controls and restrictions, will have a material adverse effect on our business plans in Argentina or on our overall business, financial condition or results of operations.

7


Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

Additionally, during January 2014 the Argentinean peso exchange rate against the U.S. dollar increased in approximately 23% , from 6.52 Argentinean Pesos per U.S. dollar as of December 31, 2013 to approximately 8.0 Argentinean Pesos per U.S. dollar. Due to the abovementioned devaluation, during the first quarter of 2014, the reported net assets in Argentina decreased in $14,625 thousands with the related impact in Other Comprehensive Income and the Company recognized a foreign exchange gain of $4,597 thousands . As of June 30 , 201 5 , the Argentinean Peso exchange rate was $ 9.09 per U.S. dollar.

Income Tax Holiday in Argentina

According to Argentine law, from fiscal year 2008, the Company’s Argentine subsidiary was a beneficiary of a software development law. Part of the benefits obtained from being a beneficiary of the aforementioned law was a relief of 60% of total income tax determined in each year, thus resulting in an effective tax rate in Argentina lower than the income tax law statutory rate. The law expired on September 17, 2014.

Aggregate tax benefit totaled $1,497 thousands for the three-month period ended June 30, 2014, while for the six-month period ended at such date amounted to $3,599 thousands. Aggregate per share effect of the Argentine tax holiday amounted to $0.03 for the three-month period ended June 30, 2014, while for the six-month period ended at such date amounted to $0.08 . In addition, during fiscal year 2013 and on December 15, 2014 the Company acquired two software development companies , located in the Pro vince of Cordoba and the City of Buenos Aires, Argentina, which were also beneficiaries of the aforementioned income tax holiday, however the total benefit obtained is immaterial.

On August 17, 2011, the Argentine government issued a new software development law and on September 9, 2013 the regulatory decree was issued, which established the new requirement to become beneficiary of the new software development law. The new decree establishes compliance requirements with annual incremental ratios related to exports of services and research and development expenses that must be achieved to remain within the tax holiday. The Argentine operation will have to achieve certain required ratios annually under the new software development law.

If we are successful in being admitted as beneficiaries under the new law, we estimate that the Argentine effective income tax rate would be materially lower than the statutory income tax rate. Also, the tax holiday under the new law would last until 2019 .

The Industry Secretary resolution which rules, among other provisions, on the mechanism to file the information to obtain the benefits derived from the new software development law was issued in late February 2014. During May 2014, the Company presented all the required documentation in order to apply for the new software development law. At the date of issuance of these interim condensed consolidated financial statements, the Industry Secretary resolution which approves the Company ’s application is still pending, and for that reason no tax holiday was recorded for the six-month period ended June 30, 2015.

Accumulated other comprehensive income

The following table sets forth the Company’s accumulated other comprehensive income as of June 30 , 201 5 and the year ended December 31, 2014 :

June 30,

December 31,

2015

2014

(In thousands)

Foreign currency translation

$              (158,622)

$          (134,695)

Unrealized loss on investments

(43)

(578)

Estimated tax gain on unrealized losses on investments

16

199

$              (158,649)

$          (135,074)

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

The following tables summarize the changes in accumulated balances of other comprehensive income for the six -month period ended June 30 , 201 5 :

Unrealized

Foreign

Estimated tax

Gains (Losses) on

Currency

(expense)

Investments

Translation

benefit

Total

(In thousands)

Balances as of December 31, 2014

$                    (578)

$          (134,695)

$                        199

$  (135,074)

Other comprehensive loss before reclassification

adjustments for gains on available for sale investments

(43)

(23,927)

16

(23,954)

Amount of gain (loss) reclassified from accumulated

other comprehensive income to net income

578

(199)

379

Net current period other comprehensive gain (loss)

535

(23,927)

(183)

(23,575)

Balances as of June 30, 2015

$                      (43)

$          (158,622)

$                          16

$  (158,649)

Amount of Gain (Loss)

Details about Accumulated

Reclassified from

Other Comprehensive Income

Accumulated Other

Components for the six-month

Comprehensive

Affected Line Item

period ended June 30, 2015

Income

in the Statement of Income

(In thousands)

Unrealized losses on investments

$                    (578)

Interest income and other financial gains

Estimated tax gain on unrealized losses on investments

199

Income / asset tax expense

Total reclassifications for the period

$                    (379)

Total, net of income taxes

Impairment of long-lived assets

The Company reviews its long-lived assets for impairment whenever events or changes in circumstances indicate that the carrying value of an asset may not be recoverable.

As explained in section “Foreign Currency Translation” of the present Note to these interim condensed con solidated financial statements, the Company has subsequently accessed to more unfavorable exchange markets in Venezuela as from December 2013 .

Considering these changes in facts and circumstances and the lower U.S. dollar-equivalent cash flows expected from the Venezuelan business, and long-lived assets expected use, the Company compared the carrying amount of the long-lived assets with the expected undiscounted future net cash flows and concluded that certain office spaces held in Caracas, Venezuela, should be impaired. As a consequence, the Company estimated the fair value of the impaired long-lived assets and recorded impairment losses of $16.2 million and $ 49.5 million on March 31, 2015 and the second quarter of 2014, respectively , by using the market approach and considering prices for similar assets.

Convertible Senior Notes

On June 30, 2014, the Company issued $330 million of 2.25% convertible senior notes due 2019 (the “Notes”). The Notes are unsecured, unsubordinated obligations of the Company, which pay interest in cash semi-annually, on January 1 and July 1, at a rate of 2.25% per annum. The Notes will mature on July 1, 2019 unless earlier repurchased or converted in accordance with their terms prior to such date. The Notes may be converted, under specific conditions, based on an initial conversion rate of 7.9353 shares of common stock per $1,000 principal amount of Notes (equivalent to an initial conversion price of approximately $126.02 per share of common stock), subject to adjustment as described in the indenture governing the Notes.

Prior to January 1, 2019, the Notes will be convertible only upon the occurrence of certain events and during certain periods, and thereafter, at any time until the close of business on the second scheduled trading day immediately preceding the maturity date of the Notes. The conversion rate is subject to customary anti-dilution adjustments. Following certain corporate events described in the Indenture that occur prior to the maturity date, the conversion rate will be increased for a holder who elects to convert its Notes in connection with such corporate event in certain circumstances. The Indenture contains customary terms and covenants, including that upon certain events of default occurring and continuing, either the Trustee or the holders of at least 25% in principal

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

amount of the outstanding Notes may declare 100% of the principal of, and accrued and unpaid interest on, all the Notes to be due and payable.

In accordance with ASC 470-20 Debt with Conversion and Other Options , the convertible debt instrument within the scope of the cash conversion subsection, was separated into debt and equity components at issuance and a fair value was assigned. The value assigned to the debt component was the estimated fair value, as of the issuance date, of a similar debt without the conversion feature. As of the issuance date, the Company determined the fair value of the liability component of the Notes based on market data that was available for senior, unsecured nonconvertible corporate bonds issued by comparable companies. The difference between the cash proceeds and this estimated fair value, represents the value assigned to the equity component and was recorded as a debt discount. The debt discount is amortized using the effective interest method from the origination date through its stated contractual maturity date.

The initial debt component of the Notes was valued at $283,015 thousands, based on the contractual cash flows discounted at an appropriate market rate for a non-convertible debt at the date of issuance, which was determined to be 5.55% . The carrying value of the permanent equity component reported in additional paid-in-capital was initially valued at $46,985 thousands. The effective interest rate after allocation of transaction costs to the liability component is 6.1% and is used to amortize the debt discount and transaction costs.

In connection with the issuance of the Notes, the Company paid approximately $19,668 thousands to enter into capped call transactions with respect to its common shares (the “Capped Call Transactions”), with certain financial institutions. The Capped Call Transactions are expected generally to reduce the potential dilution upon conversion of the Convertible Notes and / or offset any cash payments the Company may be required to make in excess of the principal amount of any converted notes in the event that the market price of the common shares is greater than the strike price of the Capped Call Transactions, initially set at $126.02 per common share, which corresponds to the initial conversion price of the Notes and is subject to anti-dilution adjustments substantially similar to those applicable to the conversion rate of the Notes, and have a cap price of approximately $155.78 per common share.

The $19,668 thousands cost of the capped call transactions, which net of deferred income tax effect amounts to $12,784 thousands, is included as a net reduction to additional paid-in capital in the stockholders’ equity section of our consolidated balance sheets.

For more detailed information in relation to the Notes and the Capped Call transactions, see Note 9 to these interim condensed consolidated financial statements.

Use of estimates

The preparation of interim condensed consolidated financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Estimates are used for, but not limited to accounting for allowance for doubtful accounts and chargeback provisions, depreciation, amortization, recoverability of goodwill and intangible assets with indefinite useful life, useful life of long-lived assets and intangible assets, impairment of short-term and long-term investments, impairment of long-lived assets, compensation costs relating to the Company’s long term retention plan, fair value of convertible debt note, recognition of income taxes and contingencies. Actual results could differ from those estimates.

Recently issued accounting pronouncements

On January 9, 2015, the FASB issued the ASU 2015-01. This new standard eliminates from general accepted accounting principles the concept of extraordinary items included in Subtopic 225-20. The new standard is effective for fiscal years, and interim periods within those fiscal years, beginning after December 15, 2015. Early adoption is permitted provided that the guidance is applied from the beginning of the year of adoption. The adoption of this standard is not expected to have a material impact on the Company’s financial statements.

On February 18, 2015 the FASB issued the ASU 2015-02. The update affects reporting entities that are required to evaluate whether they should consolidate certain legal entities and is effective for fiscal years and interim periods within those fiscal years, beginning after December 15, 2015. The amendments eliminate three of the six conditions for evaluating whether a fee paid to a decision maker or a service provider represents a variable interest. The adoption of this standard is not expected to have a material impact on the Company’s financial statements.

On April 7, 2015 the FASB issued the ASU 2015-03. To simplify presentation of debt issuance costs, the amendments in this update would require that debt issuance costs be presented in the balance sheet as a direct deduction from the carrying amount of debt liability, consistent with debt discounts or premiums. The amendments in this update are effective for financial statements

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

issued for fiscal years beginning after December 15, 2015, and interim periods within those fiscal years. The adoption of this standard is not expected to have a material impact on the Company’s financial statements.

On April 15, 2015 the FASB issued the ASU 2015-05. The amendments in this update will help entities evaluate the accounting for fees paid by a customer in a cloud computing arrangement by providing guidance as to whether an arrangement includes the sale or license of software. The amendments will be effective for annual periods, including interim periods within those annual periods, beginning after December 15, 2015. The Company is assessing the effects that the adoption of this accounting pronouncement may have on the Company’s financial statements.

On May, 2015 the FASB issued the ASU 2015-07. The amendments in this update remove, from the fair value hierarchy, investments for which the practical expedient is used to measure fair value at net asset value. Instead, an entity is required to include those investments as a reconciling line item so that the total fair value amount of investments in the disclosure is consistent with the amount on the balance sheet. For public companies, this amendment is effective for fiscal years beginning after December 15, 2015, including interim periods within those fiscal years. Early adoption is permitted. The amendment should be applied retrospectively to all periods presented. The Company is assessing the effects that the adoption of this accounting pronouncement may have on the Company’s financial statement s.

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

3. Net income per share

Basic earnings per share for the Company’s common stock is computed by dividing, net income available to common shareholders attributable to common stock for the period, and the corresponding adjustment attributable to changes in redeemable non-controlling interest, by the weighted average number of common shares outstanding during the period.

Diluted earnings per share for the Company’s common stock assume the issuance of shares as a consequence of a convertible debt securities conversion event (refer to Note 9 to these interim condensed consolidated financial statements) and the effect of assumed share settlement of Long-term retention plans (refer to Note 8 to these interim condensed consolidated financial statements) for earnings per share calculations.

The following table shows how net income is al located using the “if converted” and the “treasury stock” method for convertible debt securities and Long-term retention plans, respectively, for earnings per common share for the six and three -month periods ended June 30 , 201 5 and 201 4 :

Six Months Ended June 30,

2015

2014

(In thousands)

Basic

Diluted

Basic

Diluted

Net income

$               21,184

$        21,184

$              4,740

$              4,740

Net income attributable to noncontrolling interests

(70)

(70)

Change in redeemable amount of noncontrolling interest

4

4

Net income attributable to MercadoLibre, Inc. Shareholders

corresponding to common stock

$               21,184

$        21,184

$              4,674

$              4,674

Three Months Ended June 30,

2015

2014

(In thousands)

Basic

Diluted

Basic

Diluted

Net income (loss)

$               19,463

$        19,463

$           (25,589)

$           (25,589)

Net income attributable to noncontrolling interests

(6)

(6)

Change in redeemable amount of noncontrolling interest

(121)

(121)

Net income (loss) attributable to MercadoLibre, Inc. Shareholders

corresponding to common stock

$               19,463

$        19,463

$           (25,716)

$           (25,716)

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

Net income per share of common st ock is as follows for the six and three -month periods ended June 30 , 201 5 and 201 4 :

Six months Ended June 30,

Three Months Ended June 30,

2015

2014

2015

2014

(In thousands, except per share data)

(In thousands, except per share data)

Basic

Diluted

Basic

Diluted

Basic

Diluted

Basic

Diluted

Net income (loss) attributable to MercadoLibre, Inc. Shareholders per common share

$
0.48

$
0.48

$
0.11

$
0.11

$                0.44

$                0.44

$              (0.58)

$              (0.58)

Numerator:

Net income (loss) attributable to MercadoLibre, Inc. Shareholders

$
21,184

$
21,184

$
4,674

$
4,674

$            19,463

$            19,463

$          (25,716)

$          (25,716)

Denominator:

Weighted average of common stock outstanding for Basic earnings per share

44,155,035

44,155,035

44,153,658

44,153,658

44,155,271

44,155,271

44,153,892

44,153,892

Adjustment for Convertible Notes

-

-

-

14,468

28,776

Adjusted weighted average of common stock outstanding for Diluted earnings per share

44,155,035

44,155,035

44,153,658

44,168,126

44,155,271

44,155,271

44,153,892

44,182,668

For the six and three-month period ended June 30, 2015 and 2014 there was no impact on the calculation of diluted earnings per share as a consequence of the consideration of the Notes and the Long term retention plan referred to above.

4. Business combinations, goodwill and intangible assets

Business combinations

Acquisition of online classifieds advertisement company in Mexico

On April 22, 2015, through its subsidiaries Deremate.com de Mexico, S. de R.L. de C.V. and MercadoLibre, S. de R.L. de C.V., the Company acquired 100% of the issued and outstanding shares of capital stock of Metros Cúbicos, S.A. de C.V., company that operates an online classified advertisement platform dedicated to the sale of real estate in Mexico, in order to increase its participation on e-commerce business in that country .

The aggregate purchase price for the acquisition of the 100% of the acquired business was $29,917 thousands, measured at its fair value, amount that included: (i) the total cash payment of $26,917 thousands at closing day; and (ii) an escrow of $3,000 thousands held in an escrow account, according to the stock purchase agreement .

In addition, the Company incurred in certain direct costs of the business combination which were expensed as incurred.

The Company’s unaudited interim condensed consolidated statement of income includes the results of operations of the acquired business as from April 22, 2015. The net revenues and net income of the acquiree included in the Company’s unaudited interim condensed consolidated statement of income since the acquisition amounted to $831 thousands and $296 thousands, respectively.

The following table summarizes the preliminary purchase price allocation for the acquisition :

Metros Cúbicos

S.A. de C.V.

In thousands of U.S. dollars

Cash and cash equivalents

$

593

Other net tangible assets / (liabilities)

241

Trademarks

4,568

Customer Lists

3,924

Non-solicitation and Non-compete agreements

229

Deferred tax assets and liabilities

(2,616)

Goodwill

22,978

Purchase Price

$

29,917

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

The purchase price was allocated based on the provisional measurement of the fair value of assets acquired and liabilities assumed considering the information available as of the date of these unaudited interim condensed consolidated financial statements. The valuation of identifiable intangible assets acquired reflects management’s estimates based on the use of established valuation methods. Such assets consist of trademarks, customer lists and non-solicitation and non-compete agreements for a total amount of $8,721 thousands. Management of the Company estimates that trademarks have an indefinite useful life and the intangible asset associated with the customer list will be amortized over a five -year period. The non-solicitation and non-compete agreement intangible asset will be amortized over a three -year period.

The Company recognized goodwill for this acquisition based on management expectation that the acquired business will improve the Company’s business in Mexico.

Arising goodwill ha s been allocated to the Mexican segment identified by the Company’s management, considering the synergies expected from this acquisition and it is expected that the acquiree will contribute to the earnings generation process of such segment.

Goodwill is not deductible for tax purposes.

Acquisition of a software development company in Brazil

On April 1, 2015, through its subsidiaries Ebazar.com.br Ltda. and MercadoLivre.com Atividades de Internet Ltda, the Company acquired 100% of the issued and outstanding shares of capital stock of the company KPL Soluções Ltda., a company that develops ERP software for the e-commerce industry in Brazil.

The aggregate purchase price for the acquisition of the 100% of the acquired business was $22,685 thousands, measured at its fair value, amount that included: (i) the total cash payment of $12,529 thousands at closing day; (ii) an escrow of $3,316 thousands, and (i i i) the contingent additional cash considerations up to $6,840 thousands in case the company achieve s certain performance targets during the 24 months since the acquisition date, measured at fair value . Additionally, a payment of $1,584 thousands will be transferred to the sellers after the end of the second year after the acquisition date , aiming to continue the employment relationship as key employees. This additional payment will be expensed over the 24 month-period up to fulfillment of the conditions required by the selling and purchase agreement.

The Company’s unaudited interim condensed consolidated statement of income includes the results of operations of the acquired business as from April 1, 2015. The net revenues and net loss of the acquiree included in the Company’s interim condensed consolidated statement of income since the acquisition amounted to $838 thousands and $299 thousands, respectively.

In addition, the Company incurred in certain direct costs of the business combination which were expensed as incurred.

As of June 30, 2015, the fair value of the contingent consideration recorded is $7,158 thousands. Contingent additional cash considerations are to be paid after the achievement of the performance targets.

The following table summarizes the preliminary purchase price allocation for the acquisition :

KPL Soluções Ltda.

In thousands of U.S. dollars

Cash and cash equivalents

$

159

Other net tangible assets / (liabilities)

27

Customer lists

3,137

Software

4,791

Non-solicitation and Non-compete agreements

505

Goodwill

14,066

Purchase Price

$

22,685

The purchase price was allocated based on the provisional measurement of the fair value of assets acquired and liabilities assumed considering the information available as of the date of these unaudited interim condensed consolidated financial statements. The valuation of identifiable intangible assets acquired reflects management’s estimates based on the use of established valuation methods. Such assets consist of customer lists, software, non-solicitation and non-compete agreements for a total amount of $8,433 thousands. Management of the Company estimates that customer lists, the software and the non-solicitation and non-compete agreements will be amortized over a five -year period.

The Company recognized goodwill for this acquisition based on management expectation that the acquired business will improve the Company’s business.

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

Arising goodwill has been allocated to the Brazilian segment identified by the Company’s management, considering the synergies expected from this acquisition and it is expected that the acquiree will contribute to the earnings generation process of such segment.

Goodwill is deductible for tax purposes.

Supplemental pro forma financial information required by U.S. GAAP for each acquisition, both individually and in the aggregate, was not material to the interim condensed consolidated financial statements of income of the Company and, accordingly, such information has not been presented .

Goodwill and intangible assets

The composition of goodwill and intangible assets is as follows:

June 30,

December 31,

2015

2014

(In thousands)

Goodwill

$          101,840

$            68,829

Intangible assets with indefinite lives

— Trademarks

14,312

10,276

Amortizable intangible assets

— Licenses and others

10,033

5,111

— Non-compete / solicitation  agreement

1,679

1,829

— Customer lists

14,631

11,294

Total intangible assets

$            40,655

$            28,510

Accumulated amortization

(6,390)

(5,339)

Total intangible assets, net

$            34,265

$            23,171

Goodwill

The changes in the carrying amount of goodwill for the six -month period ended June 30, 2015 and the year ended December 31, 2014 are as follows:

Period ended June 30, 2015

(In thousands)

Brazil

Argentina

Chile

Mexico

Venezuela

Colombia

Other
Countries

Total

Balance, beginning of the period

$           10,557

$           11,859

$                19,101

$                 15,719

$             5,729

$              4,521

$             1,343

$           68,829

- Business acquisition

14,066

22,978

37,044

- Effect of exchange rates changes

(819)

(614)

(924)

(1,268)

(324)

(84)

(4,033)

Balance, end of the period

$           23,804

$           11,245

$                18,177

$                 37,429

$             5,729

$              4,197

$             1,259

$         101,840

Year ended December 31, 2014

(In thousands)

Brazil

Argentina

Chile

Mexico

Venezuela

Colombia

Other
Countries

Total

Balance, beginning of year

$           10,366

$           14,676

$                  6,520

$                 11,376

$             5,252

$              5,506

$             1,405

$           55,101

- Bussiness Acquisition

1,538

775

14,710

6,293

477

82

48

23,923

- Effect of exchange rates changes

(1,347)

(3,592)

(2,129)

(1,950)

(1,067)

(110)

(10,195)

Balance, end of the year

$           10,557

$           11,859

$                19,101

$                 15,719

$             5,729

$              4,521

$             1,343

$           68,829

Intangible assets with definite useful life

Intangible assets with definite useful life are comprised of customer lists and user base, non-compete and solicitation agreements, acquired software licenses and other acquired intangible assets including developed technologies. Aggregate amortization expense

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

for intangible assets totaled $853 thousands and $189 thousands for the three-month periods ended June 30, 2015 and 2014, respectively, while for the six-month periods ended at such dates amounted to $1,364 thousands and $348 thousands, respectively.

The following table summarizes the remaining amortization of intangible assets (in thousands of U.S. dollars) with definite useful life as of June 30, 2015 :

For year ended 12/31/2015

$               2,099

For year ended 12/31/2016

4,169

For year ended 12/31/2017

3,902

For year ended 12/31/2018

2,956

Thereafter

6,827

$             19,953

5. Segment reporting

Reporting segments are based upon the Company’s internal organizational structure, the manner in which the Company’s operations are managed, the criteria used by management to evaluate the Company’s performance, the availability of separate financial information, and overall materiality considerations.

Segment reporting is based on geography as the main basis of segment breakdown to reflect the evaluation of the Company’s performance defined by the management. The Company’s segments include Brazil, Argentina, Mexico, Venezuela and other countries (such as Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, Panama, Peru, Portugal, Uruguay and USA).

Direct contribution consists of net revenues from external customers less direct costs and any impairment of long lived assets. Direct costs include specific costs of net revenues, sales and marketing expenses, and general and administrative expenses over which segment managers have direct discretionary control, such as advertising and marketing programs, customer support expenses, allowances for doubtful accounts, payroll, third party fees. All corporate related costs have been excluded from the Company’s direct contribution.

Expenses over which segment managers do not currently have discretionary control, such as certain technology and general and administrative costs are monitored by management through shared cost centers and are not evaluated in the measurement of segment performance.

The following tables summarize the financial performance of the Company’s reporting segments:

Six Months Ended June 30, 2015

(In thousands)

Brazil

Argentina

Mexico

Venezuela

Other
Countries

Total

Net revenues

$             141,365

$             104,262

$             19,428

$             19,669

$             17,694

$             302,417

Direct costs

(83,676)

(53,842)

(12,615)

(6,835)

(11,083)

(168,051)

Impairment of Long-lived Assets

(16,226)

(16,226)

Direct contribution

57,689

50,420

6,813

(3,392)

6,611

118,140

Operating expenses and indirect costs of net revenues

(57,916)

Income from operations

60,224

Other income (expenses):

Interest income and other financial gains

8,991

Interest expense and other financial losses

(10,151)

Foreign currency loss

(9,217)

Net income before income / asset tax expense

$               49,847

Six Months Ended June 30, 2014

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

(In thousands)

Brazil

Argentina

Mexico

Venezuela

Other
Countries

Total

Net revenues

$             115,834

$               61,229

$             17,453

$             35,908

$             16,807

$             247,231

Direct costs

(68,310)

(34,523)

(10,294)

(10,492)

(8,887)

(132,506)

Impairment of Long-lived Assets

(49,496)

(49,496)

Direct contribution

47,524

26,706

7,159

(24,080)

7,920

65,229

Operating expenses and indirect costs of net revenues

(37,141)

Income from operations

28,088

Other income (expenses):

Interest income and other financial gains

6,609

Interest expense and other financial losses

(1,805)

Foreign currency loss

(12,871)

Net income before income / asset tax expense

$               20,021

Three Months Ended June 30, 2015

(In thousands)

Brazil

Argentina

Mexico

Venezuela

Other
Countries

Total

Net revenues

$             72,867

$             56,830

$            9,991

$               5,714

$            8,912

$             154,314

Direct costs

(43,995)

(29,057)

(6,646)

(2,631)

(5,912)

(88,241)

Direct contribution

28,872

27,773

3,345

3,083

3,000

66,073

Operating expenses and indirect costs of net revenues

(31,436)

Income from operations

34,637

Other income (expenses):

Interest income and other financial gains

4,683

Interest expense and other financial losses

(5,201)

Foreign currency loss

(648)

Net income before income / asset tax expense

$               33,471

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

Three Months Ended June 30, 2014

(In thousands)

Brazil

Argentina

Mexico

Venezuela

Other
Countries

Total

Net revenues

$             63,400

$             33,267

$            9,370

$             16,552

$            9,260

$             131,849

Direct costs

(37,793)

(17,609)

(5,546)

(4,857)

(4,972)

(70,777)

Impairment of Long-lived Assets

(49,496)

(49,496)

Direct contribution

25,607

15,658

3,824

(37,801)

4,288

11,576

Operating expenses and indirect costs of net revenues

(17,489)

Income from operations

(5,913)

Other income (expenses):

Interest income and other financial gains

3,573

Interest expense and other financial losses

(778)

Foreign currency loss

(15,965)

Net loss before income / asset tax expense

$             (19,083)

The following table summarizes the allocation of property and equipment, net based on geography:

June 30,

December 31,

2015

2014

(In thousands)

US Property and equipment, net

$               10,707

$               13,226

Other countries property and equipment, net

Argentina

29,394

28,005

Brazil

14,805

8,237

Mexico

2,709

2,801

Venezuela (*)

21,264

36,237

Other countries

3,856

3,039

$               72,028

$               78,319

Total Property and equipment, net

$               82,735

$               91,545

(*) After the impairment of Venezuelan long-lived assets. See Note 2 “Foreign currency translation - Venezuelan currency status” .

During June 2015, our Venezuelan subsidiary acquired two offices in process of construction of a total of 475.48 square meters, in Caracas, Venezuela for a total purchase price of approximately BF$1,474 million for investment purposes and included in non-current other assets . Our Venezuelan subsidiary paid the purchase price in Bolivares Fuertes, and funded the transaction with funds from its own operations. The office will be delivered within seventeen months from the acquisition date, according to the agreement.

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Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

The following table summarizes the allocation of the goodwill and intangible assets based on geography:

June 30,

December 31,

2015

2014

(In thousands)

US intangible assets

$                   290

$                    172

Other countries goodwill and intangible assets

Argentina

12,808

12,580

Brazil

27,811

11,212

Mexico

51,406

21,734

Venezuela

7,498

7,515

Other countries (*)

36,292

38,787

$            135,815

$               91,828

Total goodwill and intangible assets

$            136,105

$               92,000

(*) Includes the acquisition of online classified advertisement company in Chile. See Note 4.

Consolidated net revenues by similar prod ucts and services for the six and three -month periods ended June 30 , 201 5 and 201 4 were as follows:

Six-months Ended June 30,

Three-months Ended June 30,

Consolidated Net Revenues

2015

2014

2015

2014

(In thousands)

(In thousands)

Marketplace

$          187,943

$          174,960

$         93,181

$         91,517

Non-marketplace (*)

114,474

72,271

61,133

40,332

Total

$          302,417

$          247,231

$       154,314

$       131,849

(*)  Includes, among other things, Ad Sales, Real Estate, Motors, Financing Fees, Off-platform Payment Fees and other ancillary services.

6. Fair value measurement of assets and liabilities

The following table summarizes the Company’s financial assets and liabilities measured at fair value on a recurring basis as of June 30 , 201 5 and December 31, 201 4 :

Quoted Prices in

Quoted Prices in

Balances as of

active markets for

Significant other

Balances as of

active markets for

Significant other

June 30,

identical Assets

observable inputs

December 31,

identical Assets

observable inputs

Description

2015

(Level 1)

(Level 2)

2014

(Level 1)

(Level 2)

(In thousands)

Assets

Cash and Cash Equivalents:

Money Market Funds

$                52,814

$                     52,814

$                          —

$                   37,495

$                      37,495

$                          —

Sovereign Debt Securities

327

327

Corporate Debt Securities

12,034

12,034

13,004

108

12,896

Investments:

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

Sovereign Debt Securities

55,816

53,874

1,942

49,150

49,150

Corporate Debt Securities

242,713

143,323

99,390

238,643

59,919

178,724

Certifcates of deposits

9,519

9,519

7,807

7,807

Total Financial Assets

$              373,223

$                   250,338

$                 122,885

$                 346,099

$                    146,672

$                 199,427

Liabilities:

Contingent considerations

$                12,075

$                            —

$                   12,075

$                     4,833

$                             —

$                     4,833

Total Financial Liabilities

$                12,075

$                            —

$                   12,075

$                     4,833

$                             —

$                     4,833

As of June 30 , 201 5 , the Company’s financial assets valued at fair value consisted of assets valued using i) Level 1 inputs: unadjusted quoted prices in active markets (Level 1 instrument valuations are obtained from observable inputs that reflect quoted prices (unadjusted) for identical assets in active markets); and ii) Level 2 inputs, which are obtained from readily-available pricing sources for comparable instruments as well as instruments with inactive markets at the measurement date. As of June 30 , 201 5 , the Company did not have any assets without market values that would require a high level of judgment to determine fair value (Level 3).

As of June 30, 2015 and December 31, 2014, the Company´s liabilities valued at fair value consisted of contingent considerations from acquisitions valued using level 2 inputs.

The unrealized net gains or loss on short term and long term investments are reported as a component of other comprehensive income. The Company does not anticipate any significant realized losses associated with those investments in excess of the Company’s historical cost.

As of June 30 , 201 5 and December 31, 2014 , the carrying value of the Company’s financial assets and liabilities measured at amortized cost approximated their fair value mainly because of its short term maturity. These assets and liabilities included cash and cash equivalents (excluding money markets funds), accounts receivables, credit card receivables, funds payable to customers, other receivables, other assets, accounts payables, social security payables, taxes payables, provisions and other liabilities. The convertible senior notes, the rest of the loans payable and other financial liabilities approximate their fair value because the interest rates are not materially different from market interest rates .

In addition, as of June 30 , 201 5 and December 31, 2014 , the Company had $68,437 thousands and $58,475 thousands of short-term investments, respectively, which consisted of time deposits.

Those investments are accounted for at amortized cost which, as of June 30 , 201 5 and December 31, 2014 , approximates their fair values .

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

The following table summarizes the fair value level for those financial assets and liabilities of the Company measured at amortized cost as of June 30 , 201 5 and December 31, 201 4 :

Balances as of

Significant other

Balances as of

Significant other

June 30,

observable inputs

December 31,

observable inputs

2015

(Level 2)

2014

(Level 2)

(In thousands)

Assets

Time Deposits

$                68,437

$                     68,437

$                    58,475

$                    58,475

Accounts receivable

46,123

46,123

46,672

46,672

Credit Cards receivable

130,971

130,971

85,162

85,162

Prepaid expenses

5,332

5,332

3,458

3,458

Other assets

40,750

40,750

37,718

37,718

Total Assets

$              291,613

$                   291,613

$                  231,485

$                  231,485

Liabilities

Accounts and funds payable

$                67,371

$                     67,371

$                    58,006

$                    58,006

Funds payable to customers

197,793

197,793

165,034

165,034

Salaries and social security payable

18,272

18,272

18,835

18,835

Tax payable

37,092

37,092

26,013

26,013

Dividends payable

4,548

4,548

7,330

7,330

Loans payable and other financial liabilities

288,024

288,024

283,826

283,826

Other liabilities

7,428

7,428

5,524

5,524

Total Liabilities

$              620,528

$                   620,528

$                  564,568

$                  564,568

As of June 30 , 201 5 and December 31, 201 4 , the Company held no direct investments in auction rate securities, collateralized debt obligations or structured investment vehicles, and does not have any non-financial assets or liabilities measured at fair value .

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

As of June 30 , 201 5 and December 31, 201 4 , the fair value of money market funds, short and long-term investments classified as available for sale securities are as follows:

June 30, 2015

(In thousands)

Cost

Gross Unrealized Gains

Gross Unrealized Losses (1)

Estimated Fair Value

Cash and cash equivalents

Money Market Funds

$                     52,781

$                    33

$                        —

$                          52,814

Sovereign Debt Securities

327

327

Corporate Debt Securities

12,037

(3)

12,034

Total Cash and cash equivalents

$                     65,145

$                    33

$                         (3)

$                          65,175

Short-term investments

Sovereign Debt Securities

$                       3,273

$                      0

$                         (6)

$                            3,267

Corporate Debt Securities

88,476

9

(46)

88,439

Certificates of deposits

7,014

4

7,018

Total Short-term investments

$                     98,763

$                    13

$                       (52)

$                          98,724

Long-term investments

Sovereign Debt Securities

$                     52,489

$                    62

$                         (2)

$                          52,549

Corporate Debt Securities

154,369

108

(203)

154,274

Certificates of deposits

2,500

1

2,501

Total Long-term investments

$                   209,358

$                  171

$                     (205)

$                        209,324

Total

$                   373,266

$                  217

$                     (260)

$                        373,223

December 31, 2014

(In thousands)

Cost

Gross Unrealized Gains

Gross Unrealized Losses (1)

Estimated Fair Value

Cash and cash equivalents

Money Market Funds

$                     37,531

$                      2

$                       (38)

$                          37,495

Corporate Debt Securities

13,009

(5)

13,004

Total Cash and cash equivalents

$                     50,540

$                      2

$                       (43)

$                          50,499

Short-term investments

Sovereign Debt Securities

$                       4,726

$                    —

$                         (4)

$                            4,722

Corporate Debt Securities

81,886

(75)

81,811

Certificates of deposit

3,802

1

(1)

3,802

Total Short-term investments

$                     90,414

$                      1

$                       (80)

$                          90,335

Long-term investments

Sovereign Debt Securities

$                     44,511

$                    —

$                       (83)

$
44,428

Corporate Debt Securities

157,205

22

(395)

156,832

Certificates of deposit

4,007

(2)

4,005

Total Long-term investments

$
205,723

$
22

$
(480)

$
205,265

Total

$
346,677

$
25

$
(603)

$
346,099

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Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

(1)

Unrealized losses from securities are primarily attributable to market price movements. Management does not believe any remaining unrealized losses represent other-than-temporary impairments based on the evaluation of available evidence including the credit rating of the investments, as of June 30, 2015 and December 31, 2014.

The material portion of the Sovereign Debt Securities is U.S. Treasury Notes with no significant risk associated.

As of June 30 , 201 5 , the estimated fair values (in thousands of U.S. dollars) of money market funds, short-term and long-term investments classified by its effective maturities are as follows:

One year or less

163,899

One year to two years

126,528

Two years to three years

57,707

Three years to four years

11,349

Four years to five years

13,740

More than five years

-

Total

$          373,223

7. Commitments and Contingencies

Litigation and Other Legal Matters

The Company is subject to certain contingent liabilities with respect to existing or potential claims, lawsuits and other proceedings. The Company accrues liabilities when it considers probable that future costs will be incurred and such costs can be reasonably estimated. The proceeding-related reserve is based on developments to date and historical information related to actions filed against the Company. As of June 30 , 201 5 , the Company had established reserves for proceeding-related contingencies of $2,755 thousands to cover legal actions against the Company in which its Management has assessed the likelihood of a final adverse outcome as probable. In addition, as of June 30 , 201 5 the Company and its subsidiaries are subject to certain legal actions considered by the Company’s management and its legal counsels to be reasonably possible for an aggregate amount up to $4,609 thousands .

As of June 30 , 201 5 , there were 42 lawsuits pending against the Argentine subsidiary in the Argentine ordinary courts and 858 pending claims in the Argentine Consumer Protection Agencies, where a lawyer is not required to file or pursue a claim.

As of June 30 , 201 5 , there were two claims pending against the Mexican subsidiaries in the Mexican ordinary courts and 60 claims pending against our Mexican subsidiary in the Mexican Consumer Protection Agencies, where a lawyer is not required to file or pursue a claim.

As of June 30, 2015, there were 665 lawsuits pending against the Brazilian subsidiaries in the Brazilian ordinary courts. In addition, as of June 30, 2015, there were 2,598 lawsuits pending against the Brazilian subsidiaries in the Brazilian consumer courts, where a lawyer is not required to file or pursue a claim. In most of these cases, the plaintiffs asserted that the Company was responsible for fraud committed against them, or responsible for damages suffered when purchasing an item on our website, when using MercadoPago, or when the Company invoiced them. Management believes that the Company has meritorious defenses to these claims and intends to continue defending them.

No loss amount has been accrued for such reasonably possible legal actions of which most significant (individually or in the aggregate) are described below.

On August 25, 2010, Citizen Watch do Brasil S/A, or Citizen, sued Brazilian subsidiaries in the 31th Central Civil Court State of São Paulo, Brazil. Citizen alleged that the Brazilian subsidiaries were infringing Citizen’s trademarks as a result of users selling allegedly counterfeit Citizen watches through the Brazilian page of the Brazilian subsidiaries’ website. Citizen sought an order enjoining the sale of Citizen-branded watches on the Brazilian subsidiaries’ Marketplace with a $6,000 daily non-compliance penalty. On September 23, 2010, the Brazilian subsidiaries were summoned of an injunction granted to prohibit the offer of Citizen products on its platform, but the penalty was established at $6,000 per day. On September 26, 2010, the Brazilian subsidiaries presented their defense and appealed the decision of the injunction relief to the State Court of Appeals of São Paulo on September 27, 2010. On October 22, 2010 the injunction granted to Citizen was suspended. On March 23, 2011, the Company’s appeal regarding the injunction granted to Citizen was ruled in favor of the Brazilian subsidiaries. On May 4, 2011, Citizen presented a motion to clarify the decision but it was dismissed on March 14, 2012. On May 28, 2012, the Plaintiff filed a special recourse related to the injunction relief to the State Court of Appeals, and the Brazilian subsidiaries presented their defense on August 16, 2012 which was not admitted. In September 2012, the Plaintiff filed a legal action against the Brazilian subsidiaries

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

with same arguments alleged in the injunction request and seeking for compensatory and statutory damages and defenses were presented on March 20, 2013. On January 9, 2013, Citizen presented a motion to request the appeal to be ruled by the Brazilian Superior Court of Justice (Superior Tribunal de Justiça). On March 1, 2013, the Company presented its response to that appeal. On August 27, 2013, the Brazilian Superior Court of Justice ruled against Citizen’s appeal. The Superior Court of Justice ruled that the Brazilian subsidiaries were not responsible for alleged infringement of intellectual property rights by its users and that they should comply with the “notice and take down” procedure it already have in place.

On October 4, 2013, Citizen presented a motion to clarify mentioned decision issued by the Brazilian Superior Court of Justice and such motion was denied on November 11, 2013. Citizen then filed, on November 25, 2013, an Extraordinary Appeal aiming the decision rendered by Brazilian Superior Court of Justice to be reviewed by Brazilian Federal Supreme Court. On February 21, 2014, Brazilian subsidiaries presented its response to Citizen’s Extraordinary Appeal. On March 10, 2014, Citizen’s extraordinary appeal was not accepted by the Brazilian Superior Court of Justice and, on March 26, 2014, Citizen filed an appeal against such decision, aiming at its Extraordinary Appeal to be accepted and ruled by Brazilian Federal Supreme Court. On May 5, 2014 the Company presented its response to Citizen’s appeal to The Brazilian Federal Supreme Court. On December, 19, 2014 Brazilian Federal Supreme Court overruled Citizen’s Extraordinary Appeal, ending the discussion regarding the injunction sought by Citizen which was definitely not granted. On February 19, 2015 the judge presiding the 31st Central Civil Court of the City of São Paulo, State of São Paulo, Brazil ruled the case in its merits totally in favor of the Brazilian subsidiary, stating that MercadoLivre shall not be held responsible for any of C itizen’s pleas and allegations. Citizen did not appeal the mentioned decision and, as a consequence, the case is closed. O n the merits of the injunction is still pending. In the opinion of the Company’s management and its legal counsel the risk of loss is therefore remote.

State of São Paulo Fraud Claim

On June 12, 2007, a state prosecutor of the State of São Paulo, Brazil presented a claim against MercadoLivre. The state prosecutor alleges that MercadoLivre should be held liable for any fraud committed by sellers on MercadoLivre’s website, or responsible for damages suffered by buyers when purchasing an item on the Brazilian version of the MercadoLivre website. On June 26, 2009, the Lower Court Judge ruled in favor of the State of São Paulo prosecutor, declaring that MercadoLivre shall be held joint and severally liable for fraud committed by sellers and damages suffered by buyers when using the website, and ordering MercadoLivre remove from the Terms of Service of the Brazilian website any provision limiting MercadoLivre’s responsibility, with a penalty of approximately $2,500 per day of non-compliance. On June 29, 2009, the Company presented recourse to the lower court, which was not granted. On September 29, 2009, MercadoLivre presented an appeal and requested to suspend the effects of the ruling issued by the lower court until the appeal is decided by State Court of Appeals, which request was granted on December 1, 2009. On May 23, 2014 the State Court of Appeals issued its ruling stating that MercadoLivre shall not be held responsible for the quality, nature or defective products or services purchased through the Brazilian website. While the decision is not clear, it could be understood that the State Court of Appeals ruled that MercadoLivre could be held joint and severally liable for fraud committed by sellers buyers when using the website. On June 13, 2014, MercadoLivre filed a motion to clarify the decision. On October 6, 2014, the State Court of Appeals overruled MercadoLivre’s motion to clarify its decision. The Company appealed the decision to the Brazilian Federal Superior Court of Justice. As of the date of this report the Company appeal to the Brazilian Federal Superior Court of Justice was still being processed before the State Court of Appeals. On March 23, 2015 the State of São Paulo Prosecutor and MercadoLivre have settled the case by agreeing that MercadoLivre (i) will not be held liable for the quality, nature or defective products or services purchased through the Brazilian website, and/or damages suffered by buyers for purchases made using the website and paid directly to sellers, and (ii) will be jointly liable when buyer used MercadoPago in a purchase made through the website and liable for MercadoLivre’s own services. On July 15, 2015, the settlement was homologated and therefore the case is closed as of the date of these interim condensed financial statements.

City of São Paulo Tax Claim

In 2007 São Paulo tax authorities have asserted taxes and fines against our Brazilian subsidiary relating to the period from 2005 to 2007 in an approximate amount of $5.9 million according to the exchange rate in effect at that time. In 2007, the Company presented administrative defenses against the authorities’ claim and the tax authorities ruled against the Brazilian subsidiary. In 2009, the Company presented an appeal to the Conselho Municipal de Tributos or São Paulo Municipal Council of Taxes which reduced the fine. On February 11, 2011, the Company appealed this decision to the Câmaras Reunidas do Egrégio Conselho Municipal de Tributos or Superior Chamber of the São Paulo Municipal Council of Taxes which affirmed the reduction of the fine. As of the date of these interim condensed consolidated financial statements, the total amount of the claim is approximately $5.8 million including surcharges and interest. With this decision the administrative stage is finished. On August 15, 2011, the Company made a deposit in court of approximately R$ 9.5 million, which including accrued interests amo unted to R$ 12.2 million or $3.9 million, according to the ex change rate at June 30, 2015 , and filed a lawsuit in 8th Public Treasury Court of the County of

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Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

São Paulo, State of São Paulo, Brazil, to contest the taxes and fines asserted by the Tax Authorities. As of June 30, 2015 , the 8th Public Treasury Court of the County of São Paulo ruling was still pending.

In September 2012 São Paulo tax authorities have asserted taxes and fines against our Brazilian subsidiary related to our Brazilian subsidiary’s activities in São Paulo for the period from 2007 through 2010. On July 27, 2012, the Company presented administrative defenses against the authorities’ claim. On February 2, 2013, São Paulo tax authorities ruled against the Brazilian subsidiary maintaining claimed taxes and fines. On March 4, 2013, the Company presented an appeal to the Conselho Municipal de Tributos or São Paulo Municipal Council of Taxes. On August 23, 2013, the Câmaras Reunidas do Egrégio Conselho Municipal de Tributos or Superior Chamber of the São Paulo Municipal Council of Taxes ruled against the Company’s appeal. On September 5, 2013, the Company presented a special appeal to the Superior Chamber of the São Paulo Municipal Council of Taxes. On October 18, 2013, the mentioned appeal was denied to our Brazilian subsidiary and confirmed the fines. With this decision the administrative stage is finished. On November 13, 2013, the Company filed a lawsuit before the 9th Treasury Court of the City of São Paulo, State of São Paulo, Brazil, to contest the taxes and fines asserted by the Tax Authorities. On November 14, 2013, the Company made a deposit in court related to the lawsuit filed, of approximately R$41 million or $13.2 million, according to the exchange rate at June 30 , 201 5 . On January 28, 2014 São Paulo Municipal Council was summoned and on April 8, 2014 the São Paulo Municipal Council presented its defense. On April 24, 2014 the Company presented its response to the m entioned defense. As of June 30, 2015 , the lower court’s ruling was still pending.

In January 2005 the Brazilian subsidiary moved its operations to Santana de Parnaíba City, Brazil and began paying taxes to that jurisdiction and therefore the Company believes that has strong defenses to the claims of the São Paulo authorities with respect to these periods.

The Company’s management and its legal counsel believe that the risk of loss is remote, and as a result, has not reserved any provisions for these claims.

The collection date of the legal deposits cannot be determined since it will depend on the actual duration of the related legal proceedings.

Brazilian Federal Tax Claims

On September 2, 2011, the Brazilian Federal tax authority has asserted taxes and fines against our Brazilian subsidiary relating to the income tax for the 2006 period in an approximate amount of R$6.2 million or $2 million, according to the ex change rate at June 30, 2015 . On September 30, 2011 the Company presented administrative defenses against the authorities’ claim. On August 24, 2012 the Company presented its appeal to the Board of Tax Appeals (CARF — Conselho Administrativo de Recursos Fiscais) against the tax authorities’ claims. On December 5, 2013, the Board of Tax Appeals ruled against MercadoLivre’s appeal. As of the date of issuance of these interim condensed consolidated financial statements the Superior Administrative Court of Tax Appeals ruling was still pending. The Company’s management and its legal counsel believe that the tax position adopted is more likely than not, based on the technical merits of the tax position, that it will be sustained, and as a result, the Company has not recorded any liability for this claim.

State of Rio de Janeiro Customer Service Level Claim

On August 19, 2011, a state prosecutor of the State of Rio de Janeiro, Brazil presented a claim against the Company’s Brazilian subsidiary. The state prosecutor alleges that the Brazilian subsidiary should improve our customer service level and provide (among other things) a telephone number for customer support and requested an injunction against our Brazilian subsidiary. On October 22, 2012, a lower court judge ruled in favor of the Company and dismissed the claim against the Company. The Public Prosecutor appealed the decision and the Company presented its defense on December 12, 2012. On April 9, 2013, the State Court of Appeals ruled in favor of the Company confirming the dismissal of the claim. On May 28, 2013 the decision was appealed by the state prosecutor to the Brazilian Superior Court of Justice and the Company presented its response on July 2, 2013. On May 5, 2015 the Brazilian Superior Court of Justice did not accept the extraordinary appeal filed by the Public Prosecutor. The Public Prosecutor filed an appeal against such decision, aiming the appeal to be accepted and ruled by Brazilian Federal Supreme Court, which was not accepted on June 16, 2015. In the opinion of the Company’s management and its legal counsel the risk of loss is remote.

State of Rio Grande do Sul Service Claim

On November 20, 2013, a state prosecutor of the County of Porto Alegre, State of Rio Grande do Sul, Brazil, presented a claim against our Brazilian subsidiary before the 15th Civil Court of Porto Alegre, State of Rio Grande do Sul, Brazil. The state prosecutor alleged that MercadoLivre should be held liable for any offer or sale of any unlawful products or services through its website. A preliminary injunction was granted on November 25, 2013 ordering the Brazilian subsidiary to monitor and prevent any offer of unlawful products or services. On January 22, 2014, the Brazilian subsidiary was summoned. On March 11, 2014, the

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MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

Company presented its defense. On March 24, 2014, the Company filed an appeal against the preliminary injunction before the State Court of Rio Grande do Sul, Brazil, and on March 26, 2014 it was granted a motion to stay, revoking temporarily the effects of the injunction until the final ruling of the Interlocutory Appeal. On October 16, 2014, the State Court of Rio Grande do Sul, Brazil, ruled the Interlocutory Appeal in favor of the Brazilian subsidiary, revoking definitely the injuncti on. As of the date of issuance o f these interim condensed consolidated financial statements the case merits’ ruling by the 15th Civil Court of Porto Alegre was still pending. In the opinion of the Company’s management the risk of losing the case is reasonably possible, but not probable.

Other third parties have from time to time claimed, and others may claim in the future, that the Company was responsible for fraud committed against them, or that the Company has infringed their intellectual property rights. The underlying laws with respect to the potential liability of online intermediaries like the Company are unclear in the jurisdictions where the Company operates. Management believes that additional lawsuits alleging that the Company has violated copyright or trademark laws will be filed against the Company in the future.

Intellectual property and regulatory claims, whether meritorious or not, are time consuming and costly to resolve, require significant amounts of management time, could require expensive changes in the Company’s methods of doing business, or could require the Company to enter into costly royalty or licensing agreements. The Company may be subject to patent disputes, and be subject to patent infringement claims as the Company’s services expand in scope and complexity. In particular, the Company may face additional patent infringement claims involving various aspects of the payments businesses.

From time to time, the Company is involved in other disputes or regulatory inquiries that arise in the ordinary course of business. The number and significance of these disputes and inquiries are increasing as the Company’s business expands and the Company grows larger.

8. Long term retention plan (“LTRP”)

The following table summarize s the 2009, 2010, 2011, 2012, 2013 and 2014 long term retention plan accrued compensation expense for the six and three-month periods ended June 30 , 201 5 and 201 4 :

Six Months Ended June 30,

Three Months Ended June 30,

2015 (*)

2014 (*) (**)

2015 (*)

2014 (*) (**)

(In thousands)

(In thousands)

LTRP 2009

$              308

$             (439)

$            320

$                 (88)

LTRP 2010

511

(191)

392

(8)

LTRP 2011

587

(57)

445

44

LTRP 2012

707

90

522

91

LTRP 2013

2,038

1,039

1,196

435

LTRP 2014

2,126

1,489

1,067

691

(*) (Gain) / Loss

(**) For the six and three-month periods ended June 30, 2014, the table above shows a reduction of compensation costs for LTRP 2009, 2010 and 2011 as a consequence of a decrease in the Company’s stock price during the quarter.

On August 4, 2015, the Board of Directors, upon the recommendation of the Compensation Committee, adopted the 2015 Long-Term Retention Plan (“2015 LTRP”). In order to receive an award under the 2015 LTRP, each eligible employee must satisfy the performance conditions established by the Board of Directors for such employee. The awards under 2015 LTRP are payable in cash, common stock or a combination thereof, in addition to the annual salary and bonus of each employee. The Company has granted the right to any LTRP participant to request settlement in cash. If these conditions are satisfied, the eligible employee will, subject to his or her continued employment as of each applicable payment date, receive the full amount of his or her 2015 LTRP bonus, payable as follows:

· the eligible employee will receive a fixed payment equal to 8.333% of his or her 2015 LTRP bonus once a year for a period of six years starting in March 2016; and

· on each date the Company pays the Annual Fixed Payment to the officer, he or she will also receive a payment equal to the product of (i) 8.333% of the applicable 2015 LTRP bonus and (ii) the quotient of (a) divided by (b), where (a), the numerator, equals the Applicable Year Stock Price (as defined below) and (b), the denominator, equals the 2014 Stock Price (as defined

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Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

below). For purposes of the 2015 LTRP, the “2014 Stock Price” shall equal $127.29 (the average closing price of the Company´s common stock on the NASDAQ Global Market during the final 60-trading days of 2014) and the “Applicable Year Stock Price” shall equal the average closing price of the Company´s common stock on the NASDAQ Global Market during the final 60-trading days of the year preceding the applicable payment date for so long as the Company´s common stock is listed on the NASDAQ.

Additionally, on the same date, the Board of Directors, upon recommendation of the Compensation Committee, approved an amendment of each of the Company´s 2009, 2010, 2011, 2012 2013 and 2014 Long Term Retention Plans (“LTRPs”), effective as of January 1, 2015. These LTRPs were amended to (a) revise the prior LTRPs’ definition of the term “Market Value” to distinguish between a Change in Control (as defined in the amended LTRPs) in which the Company is the surviving entity and those transactions in which it is not the surviving entity and (b) include special payment rules in the case of participants who experience a Covered Termination within 120 days before a Change in Control or after a Change in Control. These amendments are also included in the 2015 LTRP described above.

Under these amendments, (a) each participant should receive a single payment equal to fifty percent (50%) of the Award payments scheduled to be paid after a Change in Control (based on the Market Value on the date the Change in Control occurs), and (b) each award payment scheduled to be paid after the Change in Control shall be reduced by fifty percent (50%), to reflect the single payment, and should continue to be paid on March 31 every year. As of the date of issuance of these interim condensed consolidated financial statements, the probability of a Change in Control is remote. According to the amended Change in Control provision, the effects of the acceleration in vesting shall be recorded once the Change in Control event becomes probable.

9. 2.25% Convertible Senior Notes Due 2019

On June 30, 2014, the Company issued $330 million of 2.25% convertible senior notes due 2019 (the “Notes”). The Notes are unsecured, unsubordinated obligations of the Company, which pay interest in cash semi-annually, on January 1 and July 1, at a rate of 2.25% per annum. The Notes will mature on July 1, 2019 unless earlier repurchased or converted in accordance with their terms prior to such date. The Notes may be converted, under the conditions specified below, based on an initial conversion rate of 7.9353 shares of common stock per $1,000 principal amount of Notes (equivalent to an initial conversion price of approximately $126.02 per share of common stock) , subject to adjustment as described in the indenture governing the Notes. The net proceeds from the Notes were approximately $322 million, net of the transaction costs.

Holders may convert their notes at their option at any time prior to January 1, 2019 only under the following circumstances: (1) during any calendar quarter commencing after the calendar quarter ending on September 30, 2014 (and only during such calendar quarter), if the last reported sale price of the common stock for at least 20 trading days (whether or not consecutive) during a period of 30 consecutive trading days ending on the last trading day of the immediately preceding calendar quarter is greater than or equal to 130% of the conversion price on each applicable trading day; (2) during the five business day period after any five consecutive trading day period (the “measurement period”) in which the trading price per $1,000 principal amount of notes for each trading day of the measurement period was less than 98% of the product of the last reported sale price of our common stock and the conversion rate on each such trading day; or (3) upon the occurrence of specified corporate events. On or after January 1, 2019 until the close of business on the second scheduled trading day immediately preceding the maturity date, holders may convert their notes at any time, regardless of the foregoing circumstances. Upon conversion, the Company will pay or deliver, as the case may be, cash, shares of our common stock or a combination of cash and shares of our common stock, at our election.

As of June 30, 2015 , none of the conditions allowing holders of the Notes to convert had been met.

In accordance with ASC 470-20 Debt with Conversion and Other Options , the convertible debt instrument within the scope of the cash conversion subsection, was separated into debt and equity components at issuance and be assigned a fair value. The value assigned to the debt component is the estimated fair value, as of the issuance date, of a similar debt without the conversion feature. As of June 30, 2014, the Company determined the fair value of the liability component of the Notes by reviewing market data that was available for senior, unsecured nonconvertible corporate bonds issued by comparable companies. Assumptions used in the estimate represent what market participants would use in pricing the liability component, including market interest rates, credit standing, and yield curves, all of which are defined as level 2 observable inputs. The difference between the cash proceeds and this estimated fair value, represents the value assigned to the equity component and is recorded as a debt discount. The debt discount is amortized using the effective interest method from the origination date through its stated contractual maturity date.

The initial debt component of the Notes was valued at $283,015 thousands , based on the contractual cash flows discounted at an appropriate market rate for a non-convertible debt at the date of issuance, which was determined to be 5.55% . The carrying value of the permanent equity component reported in additional paid-in-capital was initially valued at $46,985 thousands . The effective interest rate after allocation of transaction costs to the liability component is 6.1% and is used to amortize the debt discount and

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Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

transaction costs. Additionally, the Company recorded a deferred tax liability related to the additional paid in capital component of the convertible notes amounting to $16,445 thousands .

The following table presents the carrying amounts of the liability and equity components:

June 30, 2015

December 31, 2014

(In thousands)

Amount of the equity component (1)

$

45,808

$

45,808

2.25% convertible senior notes due 2019

$

330,000

$

330,000

Unamortized debt discount (2)

(38,588)

(42,844)

Unamortized transaction costs related to the debt component

(5,933)

(6,526)

Contractual coupon interest accrual

3,713

3,733

Contractual coupon interest payment

(3,713)

(3,733)

Net carrying amount

$

285,479

$

280,630

(1)

Net of $1,177 thousands of transaction costs related to the equity component of the Notes.

(2)

As of June 30, 2015, the remaining period over which the unamortized debt discount will be amortized is 4 years.

The following table presents the interest expense for the contractual interest and the accretion of debt discount:

Six-month period ended June 30, 2015

Three-month period ended June 30, 2015

(In thousands)

(In thousands)

Contractual coupon interest expense

$

3,713

$

1,857

Amortization of debt discount

4,256

2,128

Amortization of debt issuance costs

593

294

Total interest expense related to Notes

$

8,562

$

4,279

Capped call transactions

The net proceeds from the Notes were approximately $321,732 thousands , after considering the transaction costs in an amount of $8,268 thousands . In connection with the issuance of the Notes, the Company paid $19,668 thousands to enter into capped call transactions with respect to its common shares (the “Capped Call Transactions”), with certain financial institutions. The Capped Call Transactions are expected generally to reduce the potential dilution upon conversion of the Convertible Notes and / or offset any cash payments the Company may be required to make in excess of the principal amount of any converted notes in the event that the market price of the common shares is greater than the strike price of the Capped Call Transactions, initially set at $126.02 per common share, which corresponds to the initial conversion price of the Notes and is subject to anti-dilution adjustments substantially similar to those applicable to the conversion rate of the Notes, and have a cap price of approximately $155.78 per common share. Therefore, as a result of executing the Capped Call Transactions, the Company will reduce its exposure to potential dilution once the market price of its common shares exceeds the strike price of $126.02 and up to a ca p price of approximately $155.78 per common share. The C apped Call Transactions allows the Company to receive shares of the common stock and/or cash related to the excess conversion value that the Company would pay to the holders of the Notes upon conversion, up to the above mentioned cap price.

The $19,668 thousands cost of the capped call transactions, which net of deferred income tax effect amounts to $12,784 thousands , is included as a net reduction to additional paid-in capital in the stockholders’ equity section of these interim condensed consolidated balance sheets, in accordance with the guidance in ASC 815-40 Derivatives and Hedging-Contracts in Entity’s Own Equity.

10. Cash Dividend Distribution

During the fiscal year ended December 31, 2014, the Company approved cash dividends for a total amount of $29,318 thousands or $0.664 per share, which had all been paid as of the year-end, except for the one approved in October 2014, consisting of $7,330

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Table of Contents

MercadoLibre, Inc.

Notes to Interim Condensed Consolidated Financial Statements (unaudited)

thousands (or $0.166 per share), which was paid on January 15, 2015 to stockholders of record as of the close of business on December 31, 2014 .

In each of February, April, July and October of 2014, our Board of Directors declared quarterly cash dividends of $7,330 thousands (or $0.166 per share on our outstanding shares of common stock). The dividends were paid on April 15 , July 15 , October 15, 2014 and January 15, 2015 to stockholders of record as of the close of business on March 29 , June 30 , September 30 , and December 31, 2014 .

On February 24, 2015, the Board of Directors approved a quarterly cash dividend of $4,548 thousands (or $0.103 per share) on the outstanding shares of the Company´s common stock. The first quarterly dividend was paid on April 15, 2015 to stockholders of record as of the close of business on March 31, 2015 .

On April 30, 2015, the Board of Directors declared a quarterly cash dividend of $4,548 thousands (or $0.103 per share), payable to holders of the Company's common stock. This quarterly cash dividend was paid on July 15, 2015 to stockholders of record as of the close of business on June 30, 2015 .

On August 4, 2015, the Board of Directors approved a quart erly cash dividend of $4,548 (or $0.103 per share) on our outstanding shares of common stock, payable on October 15, 2015 to stockholders of record as of the close of business on September 30, 2015 .

11. New Law of “Costs, Earnings, and Fair Profits”

In November 2013 the Venezuelan Congress approved an “enabling law” granting the president of Venezuela the authority to enact laws and regulations in certain policy areas by decree. This authority includes the ability to restrict profit margins and impose greater controls on foreign exchange and the production, import, and distribution of certain goods. Among other actions, the president has used this decree power to pass the Law of Costs, Earnings, and Fair Profits, which became effective in January 2014 and, among other provisions, authorizes the Venezuelan government to set “fair prices” and maximum profit margins in the private sector. The Management of the Company estimates that this new law will not have a significant effect in 2015 as a consequence of losses incurred in the Venezuelan segment during this year. In addition, management of the Company will continue monitoring the potential effects of this new law as the detailed provisions for its implementation are issued in the future .

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It em 2 — Management’s Discussion and Analysis of Financial Condition and Results of Operations

Cautionary Statement Regarding Forward-Looking Statements

Certain statements regarding our future performance made or implied in this report are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The words “anticipate,” “believe,” “expect,” “intend,” “plan,” “estimate,” “target,” “p roject,” “should,” “may,” “could,” “will” and similar words and expressions are intended to identify forward-looking statements. Forward-looking statements generally relate to information concerning our possible or assumed future results of operations, business strategies, financing plans, competitive position, industry environment, potential growth opportunities, future economic, political and social conditions in the countries in which we operate and the effects of future regulation and the effects of competition. Such forward-looking statements reflect, among other things, our current expectations, plans, projections and strategies, anticipated financial results, future events and financial trends affecting our business, all of which are subject to known and unknown risks, uncertainties and other important factors (in addition to those discussed elsewhere in this report) that may cause our actual results to differ materially from those expressed or implied by these forward-looking statements. These risks and uncertainties include, among other things:

·

our expectations regarding the continued growth of online commerce and Internet usage in Latin America;

·

our ability to expand our operations and adapt to rapidly changing technologies;

·

government and central bank regulations;

·

litigation and legal liability;

·

systems interruptions or failures;

·

our ability to attract and retain qualified personnel;

·

consumer trends;

·

security breaches and illegal uses of our services;

·

competition ;

·

reliance on third-party service providers;

·

enforcement of intellectual property rights;

·

our ability to attract new customers, retain existing customers and increase revenues;

·

seasonal fluctuations; and

·

political, social and economic conditions in Latin America in general, and Venezuela and Argentina in particular, including Venezuela’s status as a highly inflationary economy for generally accepted accounting principles in the United States (“U.S. GAAP”), and possible future currency devaluation and other changes to its exchange rate systems such as the “Sistema Marginal de Divisas” (“SIMADI”), and the Argentine government’s default of certain government bonds and possible further devaluations of the Argentine Peso.

Many of these risks are beyond our ability to control or predict. New risk factors emerge from time to time and it is not possible for management to predict all such risk factors, nor can it assess the impact of all such risk factors on our Company’s business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements .

These statements are based on currently available information and our current assumptions, expectations and projections about future events. While we believe that our assumptions, expectations and projections are reasonable in view of the currently available information, you are cautioned not to place undue reliance on our forward-looking statements. These statements are not guarantees of future performance. They are subject to future events, risks and uncertainties – many of which are beyond our control - as well as potentially inaccurate assumptions that could cause actual results to differ materially from our expectations and projections. Some of the material risks and uncertainties that could cause actual results to differ materially from our expectations and projections are described in “Item 1A — Risk Factors” in Part I of our Annual Report on Form 10-K for the fiscal year ended December 31, 2014 filed with the Securities and Exchange Commission (“SEC”) on February 27 , 2015 , as updated by those described in “Item 1A — Risk Factors” in Part II of our Form 10-Q for the quarter ended March 31, 2015 and this report and in other reports we file from time to time with the SEC.

You should read that information in conjunction with “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in Item 2 of Part I of this report, our unaudited interim condensed consolidated financial statements and related notes in Item 1 of Part I of this report and our audited consolidated financial statements and related notes in Item 8 of Part II of our Annual Report on Form 10-K for the year ended December 31, 201 4 . We note such information for investors as permitted by the

30


Private Securities Litigation Reform Act of 1995. There also may be other factors that we cannot anticipate or that are not described in this report, generally because they are unknown to us or we do not perceive them to be a material risk that could cause results to differ m aterially from our expectations at this time .

Forward-looking statements speak only as of the date they are made, and we do not undertake to update these forward-looking statements except as may be required by law. You are advised, however, to review any further disclosures we make on related subjects in our periodic filings with the SEC.

The discussion and analysis of our financial condition and results of operations has been organized to present the following:

·

a brief overview of our company;

·

a discussion of our principal trends and results of operations for the six and three-month periods ended June 30, 2015 and 2014;

·

a review of our financial presentation and accounting policies, including our critical accounting policies;

·

a discussion of the principal factors that influence our results of operations, financial condition and liquidity;

·

a discussion of our liquidity and capital resources, a discussion of our capital expenditures and a description of our contractual obligations; and

·

a discussion of the market risks that we face.

Business Overview

MercadoLibre, Inc. (together with its subsidiaries “us”, “we”, “our” or the “Company”) hosts the largest online commerce platform in Latin America, which is focused on enabling e-commerce and its related services. Our platforms are designed to provide our users with a complete portfolio of services facilitating e-commerce transactions. We are market leaders in e-commerce in each of Argentina, Brazil, Chile, Colombia, Costa Rica, Ecuador, Mexico, Peru, Uruguay and Venezuela, based on unique visitors and page views. We also operate online commerce platforms in the Dominican Republic, Panama and Port ugal.

Through our online commerce platform, we provide buyers and sellers with a robust online commerce environment that fosters the development of a large and growing e-commerce community in Latin America, a region with a population of over 605 million people and one of the fastest-growing Internet penetration rates in the world. We believe that we offer a technological and commercial solution that addresses the distinctive cultural and geographic challenges of operating an online commerce platform in Latin America .

We offer our users an eco-system of six related e-commerce services: the MercadoLibre Marketplace, the MercadoLibre Classifieds Service, the MercadoPago payments solution, the MercadoLibre Advertising program, the MercadoShops on-line stores solutions and the MercadoEnvios shipping service .

The MercadoLibre Marketplace, which we sometimes refer to as our marketplace, is a fully-automated, topically-arranged and user-friendly online commerce service. This service permits both businesses and individuals to list general merchandising items and conduct their sales and purchases online in either a fixed-price or auction-based format. Any Internet user in the countries in which we operate can browse through the various products that are listed on our website and register with the MercadoLibre Marketplace to list, bid for and purchase such items and services .

To complement the MercadoLibre Marketplace, we developed MercadoPago, an integrated online payments solution. MercadoPago is designed to facilitate transactions both on and off the MercadoLibre Marketplace by providing a mechanism that allows our users to securely, easily and promptly send, receive and finance payments online .

Through online classified listings in the motors, real estate and services categories, our users can offer for sale and generate leads on listings in these non-general merchandising categories .

As a further enhancement to the MercadoLibre Marketplace, we developed our MercadoLibre Advertising program to enable businesses to promote their products and services on the Internet. Through MercadoLibre Advertising, users and advertisers are able to place display and/or text advertisements on our web pages in order to promote their brands and offerings. MercadoLibre Advertising offers advertisers a cost efficient and automated platform that enables advertisers to acquire traffic through advertisements placed on our platform. Advertisers purchase, on a cost per click basis, advertising space that appears around product search results for specific categories and other pages. These advertising placements are clearly differentiated from product search results and direct traffic both to and from our platform depending on the advertiser .

31


Additionally, during 2010, we launched the MercadoShops online webstores solution. Through MercadoShops users can set-up, manage and promote their own on-line webstores. These webstores are hosted by MercadoLibre and offer integration with the other marketplace, payments and advertising services we offer. Users can choose from a basic, free webstore or pay monthly subscriptions for enhanced functionality and value added services on their webstores .

To close out our suite of e-commerce services, we launched the MercadoEnvios shipping solution in Brazil, Argentina, Mexico and Colombia. Through this solution, we offer cost efficient integration with existing logistics and shipping carriers to sellers on our platforms. Sellers opting into the program are able to offer a uniform and seamlessly integrated shipping experience to their buyers .

Reporting Segments and Geographic information

Our segment reporting is based on geography, which is the current criterion we are using to evaluate our segment performance. Our geographic segments include Brazil, Argentina, Venezuela , Mexico and other countries (including Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, Panama, Peru, Portugal, Uruguay and the United States of America (real estate classifieds in the State of Florida only)).

The following table sets forth the percentage of our consolidated net revenues by segment for th e six and three -month periods ended June 3 0 , 201 5 and 201 4 :

Six-month Periods Ended

Three-month Periods Ended

June 30,

June 30,

(% of total consolidated net revenues) (*)

2015

2014

2015

2014

Brazil

46.7

%

46.9

%

47.2

%

48.1

%

Argentina

34.5

24.8

36.8

25.2

Venezuela

6.5

14.5

3.7

12.6

Mexico

6.4

7.1

6.5

7.1

Other Countries

5.9

6.8

5.8

7.0

(*) Percentages have been calculated using whole -dollar amounts.

The following table summarizes the changes in our net re venues by segment for the six and three -month periods ended June 3 0 , 201 5 and 201 4 :

Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

Net Revenues:

Brazil

$        141.4

$        115.8

$          25.5

22.0

%

$           72.9

$          63.4

$            9.5

14.9

%

Argentina

104.3

61.2

43.0

70.3

56.8

33.3

23.6

70.8

Venezuela

19.7

35.9

(16.2)

(45.2)

(**)

5.7

16.6

(10.8)

(65.5)

Mexico

19.4

17.5

2.0

11.3

10.0

9.4

0.6

6.6

Other Countries

17.7

16.8

0.9

5.3

8.9

9.3

(0.3)

(3.8)

(***)

Total Net Revenues

$        302.4

$        247.2

$          55.2

22.3

%

$         154.3

$        131.8

$          22.5

17.0

%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

(**) See section “Critical accounting policies and estimates - Foreign currency translation”.

(***) Decrease related to local currency devaluation.

32


Recent developments

Business acquisitions

On April 22, 2015, through our subsidiaries Deremate.com de Mexico, S. de R.L. de C.V. and MercadoLibre, S. de R.L. de C.V., we acquired 100% of the issued and outstanding shares of capital stock of Metros Cúbicos, S.A. de C.V., a company that operates an online classified advertisement platform dedicated to the sale of real estate in Mexico, in order to increase our participation i n e-commerce business in that country .

On April 1, 2015, through our subsidiaries Ebazar.com.br Ltda. and MercadoLivre.com Atividades de Internet Ltda, we acquired 100% of the issued and outstanding shares of capital stock of KPL Soluções Ltda , a company that develops ERP software for the e-commerce industry in Brazil . KPL Soluções Ltda will allow MercadoLibre to offer an even more seamless way for our customers to sell on our marketplace .

For more detailed information regarding these acquisitions see Note 4 – “ Business combinations, goodwill and intangible assets ” of the Interim Condensed Consolidated Financial Statements included in this report.

Office building acquisition agreement in Caracas

In June 2015, our Venezuelan subsidiary acquired two offices in the process of being constructed that will be comprised of 475.48 square meters, in Caracas, Venezuela for a total purchase price of approximately $ 1,474 million Bolivares Fuertes (“BsF”) for investment purposes . Our Venezuelan subsidiary paid the purchase price in Bolivares Fuertes, and funded the transaction with funds from its own operations. Construction of the offices is expected to be completed within seventeen months from the acquisition date, according to the purchase agreement.

Description of line items

Net revenues

We recognize revenues in each of our five reporting segments. Our reporting segments include our operations in Brazil, Argentina, Venezuela, Mexico and other countries (Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, Panama, Peru, Portugal, Uruguay and the United States of America) .

Within each of our segments, the services we provide generally fall into two distinct revenue streams, “Marketplace” which includes our core business and “Non-Marketplace” which includes ad sales, real estate listings, motors listings, financing fees, off-platform payment fees , shipping fees and other ancillary businesses.

The following table summarizes our consolidated net revenues by revenue stream for the six and three -month periods ended June 3 0 , 201 5 and 201 4 :

Six-month Periods Ended

Three-month Periods Ended

Consolidated net revenues

June 30, (*)

June 30, (*)

by revenue stream

2015

2014

2015

2014

Marketplace

$

187.9

$

175.0

$

93.2

$

91.5

Non-Marketplace (**)

114.5

72.3

61.1

40.3

Total

$

302.4

$

247.2

$

154.3

$

131.8

(*) The table above may not total due to rounding.

(**) Includes, among other things, Ad Sales, Real Estate, Motors, Financing Fees, Off-platform Payment Fees, Shipping Fees, and other ancillary services .

Revenues from MercadoLibre Marketplace transactions are generated from:

·

up-front fees ; and

·

final value fees.

For Marketplace services, final value fees representing a percentage of the sale value are charged to the seller once the item is successfully sold. Up-front fees are charged to the seller in exchange for improved exposure of the listings throughout our platform and are not subject to the successful sale of the items listed.

33


Revenues for the Non-Marketplace services are generated from:

·

financing fees;

·

off- platform payment fees;

·

motors up-front fees;

·

ad sales up-front fees;

·

real estate listings up-front fees;

·

shipping fees;

·

and fees from other ancillary businesses.

With respect to our MercadoPago service, we generate payment related revenues, reported within each of our reporting segments, attributable to:

·

commissions representing a percentage of the payment volume processed that are charged to sellers in connection with off-Marketplace-platform transactions; and

·

revenues from financing that occur when a buyer elects to pay in installments through our MercadoPago platform, for transactions that occur either on or off our marketplace platform.

Although we also process payments on the Marketplace, we do not charge sellers an added commission for this service, as it is already included in the Marketplace final value fee.

Through our classifieds offerings in motors, real estate and services, we generate revenues from up-front fees. These fees are charged to sellers who opt to give their listings greater exposure throughout our websites .

Our Advertising revenues are generated by selling either display or t ext link ads throughout our web site to interested advertisers.

Finally, our shipping revenues are generated when a buyer elects to receive the item through our shipping service.

When more than one service is included in one single arrangement with the customer, we recognize revenue according to multiple element arrangements accounting, distinguishing between each of the services provided and allocating revenues based on their respective selling prices.

We have a highly fragmented customer revenue base given the large numbers of sellers and buyers who use our platforms. For the six and three-month periods ended June 3 0 , 201 5 and 201 4 , no single customer accounted for more than 5.0% of our net revenues. Our MercadoLibre Marketplace is available in thir teen countries (Argentina, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, Mexico, Panama, Peru, Portugal, Uruguay and Venezuela), and MercadoPago is available in six countries (Argentina, Brazil, Chile, Colombia, Mexico and Venezuela). We also offer a shipping solution directed towards Argentina, Brazil, Mexico, as well as Colombia which was added to our list of countries where the service is offered on May 2015. The functional currency for each country’s operations is the country’s local currency, except for Venezuela where the functional currency is the U.S. dollar due to Venezuela’s status as a highly inflationary economy. Therefore, our net revenues are generated in multiple foreign currencies and then translated into U.S. dollars at the average monthly exchange rate. See — “Critical accounting policies and estimates — Foreign Currency Translation” for more information.

Our subsidiaries in Brazil, Argentina, Venezuela and Colombia are subject to certain taxes on revenues which are classified as a cost of net revenues. These taxes represented 7. 7 % and 8 . 0 % of net revenues for the six and three-month periods ended June 3 0 , 2015 as compared to 6.5% and 6.6%, respectively, for the same periods in 2 0 14 . These taxes are applicable mainly in our Brazilian and Argentine subsidiaries. The increase is related to higher revenues in these countries.

Cost of net revenues

Cost of net revenues primarily represents bank and credit card processing charges for transactions and fees paid with credit cards and other payment methods, fraud prevention fees, certain taxes on revenues, compensation for customer support personnel, ISP connectivity charges, depreciation and amortization and hosting and website operation fees .

34


Product and technology development expenses

Our product and technology development related expenses consist primarily of compensation for our engineering and web-development staff, depreciation and amortization costs related to product and technology development, telecommunications costs and payments to third-party suppliers who provide technology maintenance services to us .

Sales and marketing expenses

Our sales and marketing expenses consist primarily of marketing costs for our platforms through online and offline advertising, bad debt charges, chargebacks related to our MercadoPago operations, the salaries of employees involved in these activities, public relations costs, marketing activities for our users and depreciation and amortization costs .

We carry out the majority of our marketing efforts on the Internet. In that regard, we enter into agreements with portals, search engines, social networks, ad networks and other websites in order to attract Internet users to the MercadoLibre Marketplace and convert them into confirmed registered users and active traders on our platform. Additionally, we allocate a portion of our marketing budget to cable television advertising in order to improve our brand awareness and to complement our online efforts .

We also work intensively on attracting, developing and growing our seller community through our supply efforts. We have dedicated professionals in most of our operations that work with sellers through trade show participation, seminars and meetings to provide them with important tools and skills to become effective sellers on our platform .

General and administrative expenses

Our general and administrative expenses consist primarily of salaries for management and administrative staff, compensation for outside directors, long-term retention plan compensation, expenses for legal, accounting, audit and other professional services, insurance expenses, office space rental expenses, travel and business expenses, as well as depreciation and amortization costs. Our general and administrative expenses include the costs of the following areas: general management, finance, administration, accounting, legal and human resources .

Impairment of long-lived assets

We review long-lived assets for impairments whenever events or changes in circumstances indicate that the carrying value of an asset may not be recoverable.

As explained in section “Foreign Currency Translation – Venezuelan Currency Status”, we have subsequently accessed to more unfavorable exchange markets in Venezuela as from December 2013.

Considering these changes in facts and circumstances and the lower U.S. dollar-equivalent cash flows expected from the Venezuelan business, and long-lived assets expected use, we compared the carrying amount of the long-lived assets with the expected undiscounted future net cash flows and concluded that certain office spaces held in Caracas, Venezuela, should be impaired. As a consequence, we estimated the fair value of the impaired long-lived assets and recorded impairment losses of $16.2 million and $ 49.5 million on March 31, 2015 and the second quarter of 2014, respectively , by using the market approach and considering prices for similar assets.

Other income (expenses), net

Other income (expenses) consists primarily of interest income derived from our investments and cash equivalents, interest expense related to financial liabilities, foreign currency gains or losses and other non-operating results .

Income and asset tax

We are subject to federal and state taxes in the United States, as well as foreign taxes in the multiple jurisdictions where we operate. Our tax obligations consist of current and deferred income taxes and asset taxes incurred in these jurisdictions. We account for income taxes following the liability method of accounting. Therefore, our income tax expense consists of taxes currently payable, if any (given that in certain jurisdictions we still have net operating loss carry-forwards), plus the change in our deferred tax assets and liabilities during each period .

35


Critical accounting policies and estimates

The preparation of our unaudited interim condensed consolidated financial statements and related notes requires us to make judgments, estimates and assumptions that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosure of contingent assets and liabilities. We have based our estimates on historical experience and on various other assumptions that we believe to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Our management has discussed the development, selection and disclosure of these estimates with our audit committee and our board of directors. Actual results may differ from these estimates under different assumptions or conditions.

An accounting policy is considered to be critical if it requires an accounting estimate to be made based on assumptions about matters that are highly uncertain at the time the estimate is made, and if different estimates that reasonably could have been used, or changes in the accounting estimates that are reasonably likely to occur periodically, could materially impact our interim condensed consolidated financial statements. We believe that the following critical accounting policies reflect the more significant estimates and assumptions used in the preparation of our interim condensed consolidated financial statements. You should read the following descriptions of critical accounting policies, judgments and estimates in conjunction with our unaudited interim condensed consolidated financial statements, the notes thereto and other disclosures included in this report.

There have been no significant changes in our critical accounting policies, management estimates or accounting policies followed from the year ended December 31, 201 4 .

Foreign Currency Translation

Historically, all of our foreign operations have used the local currency as their functional currency. Accordingly, these foreign subsidiaries translate assets and liabilities from their local currencies to U.S. dollars using period/year-end exchange rates while income and expense accounts are translated at the average exchange rates in effect during the period/year. The resulting translation adjustment is recorded as part of other comprehensive income (loss), a component of equity. Gains and losses resulting from transactions denominated in non-functional currencies are recognized in earnings. Net foreign currency exchange losses or gains are included in the consolidated statements of income under the caption “Foreign currency loss es ”.

Venezuelan currency status

In accordance with U.S. GAAP, we have classified our Venezuelan operations as highly inflationary since January 1, 2010, using the U.S. dollar as the functional currency for purposes of reporting our financial statements. Therefore, no translation effect has been accounted for in other comprehensive income related to our Venezuelan operations.

During December 2013, the Venezuelan regulation that created SICAD 1 was amended to expand its use, and to require publication of the average exchange rate implied by transactions settled in SICAD 1 auctions. Additionally, on January 23, 2014, the exchange regulation was amended to include foreign currency sales for certain transactions, such as, but not limited to: contracts for leasing and services, use and exploitation of patents, trademarks, foreign investments and payments of royalties, contracts for technology import and technical assistance. Due to the change in rules that provided for the creation of the SICAD 1 system, the official exchange rate remained only available to obtain foreign currency to pay for a limited list of goods considered to be of high priority by the Venezuelan government, which did not include those relating to our business. As a consequence, SICAD 1 became, from that moment through May 15, 2014, the primary system to which we would have to request U.S. dollars to settle our transactions. As a result, from January 24, 2014 to May 15, 2014, the exchange rate we used to re-measure our net monetary asset position and BsF transactions of our Venezuelan operations was the SICAD 1 exchange rate. The average exchange rate under SICAD 1 during that period was 10.82 BsF per U.S. dollar .

In late February 2014, the Venezuelan government issued a decree to open a new exchange control mechanism SICAD 2 that allowed the purchase of foreign exchange currencies, through authorized foreign exchange operators offered by individuals and companies such as Petróleos de Venezuela, S.A. (PDVSA, the oil state-owned corporation of Venezuela), the BCV and other public entities authorized by the Ministry of Finance. The Venezuelan government published operating rules for the new exchange mechanism in Exchange Agreement N° 27 and, on March 24, 2014 SICAD 2 began operating. Since implementation of the SICAD 1 system, we had been unsuccessful in gaining access to U.S. dollars through SICAD 1. As a result of this ongoing lack of access to the SICAD 1 auction system and the establishment of SICAD 2, on May 16, 2014, we started requesting U.S. dollars through the SICAD 2 mechanism. The SICAD 2 system was an open mechanism that permitted any company to request U.S. dollars for any purpose. Consequently, we were eligible for and were granted U.S. dollars through the SICAD 2 mechanism .

36


As a consequence of our determination to obtain U.S. dollars through SICAD 2 and our continued lack of access to SICAD 1, we concluded that the SICAD 2 exchange rate should be used to re-measure the bolivar-denominated monetary assets and liabilities of our Venezuelan subsidiaries, and the results of our Venezuelan operations in BsF, effective as of May 16, 2014. In connection with this re-measurement, we recorded a foreign exchange loss of $16.5 million and a deferred income tax gain of $8.6 million during the second quarter of 2014. As of June 30, 2014, the SICAD 2 exchange rate was 49.98 BsF per U.S. dollar. The average exchange rate for the quarter ended June 30, 2014, after giving effect to our move to the SICAD 2 mechanism on May 16, 2014, was 33.35 BsF per U.S. dollar .

In light of the economic conditions in Venezuela in the second quarter of 2014 , our determination to access SICAD 2 and re-measure the BsF denominated monetary assets and liabilities of our Venezuelan subsidiaries, and the lower U.S. dollar-equivalent cash flows then expected from our Venezuelan operations, during the second quarter of 2014, we reviewed our long-lived assets, goodwill and intangible assets with indefinite useful life for impairment, including considering our then expected use of these assets in light of the foregoing. We own two office spaces in Venezuela that we had expected to use to support our main operating activities in that country. However, due to the economic conditions in Venezuela, we determined to rent these office spaces to third parties to generate rental income and will consider opportunities for disposal of these assets if real estate market conditions are favorable. Because we concluded that the carrying value of these two real estate properties were not fully recoverable, we recorded an impairment of long-lived assets of $49.5 million during May 2014 .

On February 10, 2015, the Venezuelan government issued a decree that unifies the two previous foreign exchange systems SICAD 1 and SICAD 2 into a new single system denominated SICAD, with an initial public foreign exchange rate of 12 BsF per U.S. dollar. The SICAD auction process remains available only to obtain foreign currency to pay for a limited list of goods considered to be of high priority by the Venezuelan government, which does not include those relating to our business. In the same decree , the Venezuelan government created the SIMADI, a new foreign exchange system that is separate from SICAD, which publishes a foreign exchange rate from the BCV on a daily basis.

In light of the disappearance of SICAD 2, and our inability to gain access to U.S. dollars through the new single system under SICAD, we started requesting and ha ve been granted U.S. dollars through SIMADI. As a result, we now expect to settle our transactions through SIMADI and ha ve concluded that the SIMADI exchange rate should be used to re-measure our bolivar-denominated monetary assets and liabilities and to re-measure the revenues and expenses of our Venezuelan subsidiaries effective as of March 31, 2015. In connection with this re-measurement, we recorded a foreign exchange loss of $2 0 . 4 million and a deferred income tax gain of $3.8 million during the first quarter of 2015. As of June 30, 2015, the SIMADI exchange rate was 197.3 BsF per U.S. dollar. The average exchange rate for the second quarter of 2015 was 197.8 BsF per U.S. dollar.

Considering this change in facts and circumstances and the lower U.S. dollar-equivalent cash flows now expected from our Venezuelan business, we have reviewed our long-lived assets, goodwill and intangible assets with indefinite useful life for impairment, and concluded that the carrying value of certain real estate investments in Venezuela as of March 31, 2015 would not be fully recoverable. As a result, we have recorded an impairment of long-lived assets of $16.2 million on March 31, 2015. The carrying amount has been adjusted to its estimated fair value of approximately $9.2 million as of that date, by using the market approach and considering prices for similar assets.

Until 2010 we were able to obtain U.S. dollars for any purpose, including dividend distributions, using alternative mechanisms other than through the Commission for the Administration of Foreign Exchange Control (CADIVI). Those U.S. dollars, obtained at a higher exchange rate than the one offered by CADIVI and held in balance at U.S. bank accounts of our Venezuelan subsidiaries, were used for dividend distributions from our Venezuelan subsidiaries. Our Venezuelan subsidiaries have not requested authorization since 2012 to acquire U.S. dollars to make dividend distributions and we have not distributed dividends from our Venezuelan subsidiaries since 2011 .

The following table sets forth the assets, liabilities and net assets of our Venezuelan subsidiaries, before intercompany eliminations, as of June 3 0 , 201 5 and December 31, 201 4 and net revenues for the six -month periods ended June 3 0 , 201 5 and 201 4 :

Six-month Periods Ended June 30,

2015

2014

(In thousands)

Net Revenues

$                 19,669

$                 35,908

June 30,

December 31,

2015

2014

Assets

46,482

75,153

Liabilities

(43,701)

(43,359)

Net Assets

$                   2,781

$                 31,794

37


As of June 3 0 , 2015, the net assets (before intercompany eliminations) of the Venezuelan subsidiaries amount to approximately 0.8% of our consolidated net assets, and cash and investments of our Venezuelan subsidiaries held in local currency in Venezuela amount to approximately 1.1% of our consolidated cash and investments.

Our ability to obtain U.S. dollars in Venezuela is negatively affected by the exchange restrictions in Venezuela that are described above. If our access to U.S. dollars becomes widely available at a more unfavorable rate than the current SIMADI exchange rate (or if SIMADI exchange rate experiences significant devaluation in the future), and we decided to use that alternative mechanism considering that exchange rate as the one applicable for re-measurement, our results of operations, earnings and value of our net assets in Venezuela would be negatively impacted, and we cannot assure that the impact would not be material . In addition, our business and ability to obtain U.S. dollars in Venezuela would be negatively affected by any additional material devaluations or the imposition of significant additional and more stringent controls on foreign currency exchange by the Venezuelan government in the future.

Despite the current difficult macroeconomic environment in Venezuela, we continue actively managing, through our Venezuelan subsidiaries, our investment in Venezuela. Despite the current operating, political and economic conditions and certain other factors in Venezuela, we currently plan to continue supporting our business in Venezuela in the long run .

In November 2013, the Venezuelan Congress approved the new Law of “Costs, Earnings, and Fair Profits” that authorizes the Venezuelan government to restrict profit margins and the Venezuelan government has established a profit margin cap of 30% for the private sector. As of the date of this report, the implementing rules for this new law had not been issued. We will assess the potential effects of this new law as the detailed provisions for its implementation are issued .

Argentine currency status

The Argentine government has implemented certain measures that control and restrict the ability of companies and individuals to exchange Argentine Pesos for foreign currencies. Those measures include, among other things, the requirement to obtain the prior approval from the Argentine Tax Authority of any foreign currency transaction (for example and without limitation, for the payment of non-Argentine goods and services, payment of principal and interest on non-Argentine debt and also payment of dividends to parties outside of the country) which approval process could delay, and eventually restrict, the ability to exchange Argentine Pesos for other currencies, such as U.S. dollars. Those approvals are administered by the Argentine Central Bank through the Local Exchange Market (“Mercado Unico Libre de Cambios”, or “MULC”), which is the only market where exchange transactions may be lawfully made .

Further, restrictions also currently apply to the acquisition of any foreign currency for holding as cash within Argentina. Although the controls and restrictions on the acquisition of foreign currencies in Argentina place certain limitations on our current ability to convert cash generated by our Argentine subsidiaries into foreign currencies, based on the current state of Argentine currency rules and regulations, we do not expect that the current controls and restrictions, will have a material adverse effect on our business plans in Argentina or on our overall business, financial condition or results of operations .

Additionally, during January 2014 the Argentine Peso exchange rate against the U.S. dollar increased by approximately 23%, from 6.52 Argentine Pesos per U.S. dollar as of December 31, 2013 to approximately 8.0 Argentine Pesos per U.S. dollar. Due to the abovementioned devaluation, during the first quarter of 2014, the reported net assets of our Argentine subsidiary decreased by $14.6 million with the related impact in Other Comprehensive Income and we recognized a foreign currency gain of $4.6 million. As of June 30, 2015, the Argentine Peso exchange rate was $9.09 per U.S. dollar .

Allowances for doubtful accounts and for chargebacks

We are exposed to losses due to uncollectible accounts and credits to sellers. Allowances for these items represent our estimate of future losses based on our historical experience. The allowances for doubtful accounts and for chargebacks are recorded as charges to sales and marketing expenses. Historically, our actual losses have been consistent with our charges. However, future adverse changes to our historical experience for doubtful accounts and chargebacks could have a material impact on our future consolidated statements of income and cash flows .

We believe that the accounting estimate related to allowances for doubtful accounts and for chargebacks is a critical accounting estimate because it requires management to make assumptions about future collections and credit analysis. Our management’s assumptions about future collections require significant judgment .

38


Legal contingencies

In connection with certain pending litigation and other claims, we have estimated the range of probable loss and provided for such losses through charges to our condensed consolidated statement of income. These estimates are based on our assessment of the facts and circumstances and historical information related to actions filed against us at each balance sheet date and are subject to change based upon new information and future events .

From time to time, we are involved in disputes that arise in the ordinary course of business. We are currently involved in certain legal proceedings as described in “Legal Proceedings” in Item 1 of Part II of this report, Item 3 of Part I of our Annual Report on Form 10-K for our fiscal year ended December 31, 201 4 and in Note 7 to our unaudited interim condensed consolidated financial statements, included in this report. We believe that we have meritorious defenses to the claims against us, and we will defend ourselves accordingly. However, even if successful, our defense could be costly and could divert management’s time. If the plaintiffs were to prevail on certain claims, we might be forced to pay material damages or modify our business practices. Any of these consequences could materially harm our business and could have a material adverse impact on our financial position, results of operations or cash flows .

Impairment of long-lived assets

We review long-lived assets for impairments whenever events or changes in circumstances indicate that the carrying value of an asset may not be recoverable. For more information, see “Description of line items Impairment of long-lived assets” above .

Convertible Senior Notes

On June 30, 2014, we issued $330 million of 2.25% convertible senior notes due 2019 (the “Notes”). The Notes are unsecured, unsubordinated obligations of the Company, which pay interest in cash semi-annually, on January 1 and July 1, at a rate of 2.25% per annum. The Notes will mature on July 1, 2019 unless earlier repurchased or converted in accordance with their terms prior to such date. The Notes may be converted, under specific conditions, based on an initial conversion rate of 7.9353 shares of common stock per $1,000 principal amount of Notes (equivalent to an initial conversion price of approximately $126.02 per share of common stock), subject to adjustment as described in the indenture governing the Notes .

In accordance with ASC 470-20 Debt with Conversion and Other Options , the convertible debt instrument within the scope of the cash conversion subsection, was separated into debt and equity components at issuance and a fair value was assigned. The value assigned to the debt component was the estimated fair value, as of the issuance date, of a similar debt without the conversion feature. As of June 30, 2014, we determined the fair value of the liability component of the Notes by reviewing market data that was available for senior, unsecured nonconvertible corporate bonds issued by comparable companies. The difference between the cash proceeds and this estimated fair value, represents the value assigned to the equity component and was recorded as a debt discount. The debt discount is amortized using the effective interest method from the origination date through its stated contractual maturity date .

The initial debt component of the Notes was valued at $283.0 million, based on the contractual cash flows discounted at an appropriate market rate for a non-convertible debt at the date of issuance, which was determined to be 5.55%. The carrying value of the permanent equity component reported in additional paid-in-capital was initially valued at $47.0 million. This amount represents the total unamortized debt discount we recorded at the time of issuance of the Notes. The aggregate debt discount, including the transaction costs related to the debt component, is amortized as interest expense over the contractual term of the Notes using the effective interest method using an interest rate of 6.1% .

In connection with the issuance of the Notes, we paid approximately $19.7 million to enter into capped call transactions with respect to shares of our common stock (the “Capped Call Transactions”), with certain financial institutions. The Capped Call Transactions are expected generally to reduce the potential dilution upon conversion of the Convertible Notes in the event that the market price of our common stock is greater than the strike price of the Capped Call Transactions, initially set at $126.02 per share of common stock, which corresponds to the initial conversion price of the Notes and is subject to anti-dilution adjustments substantially similar to those applicable to the conversion rate of the Notes, and have a cap price of approximately $155.78 per share of common stock .

The $19.7 million cost of the capped call transactions, which net of deferred income tax effect amounts to $12.8 million, is included as a net reduction to additional paid-in capital in the stockholders’ equity section of our consolidated balance sheets, in accordance with the guidance in ASC 815-40 Derivatives and Hedging — Contracts in Entity’s Own Equity .

39


For more detailed information in relation to the Notes and the Capped Call transactions, see “—Results of operations for the six-month period ended June 30, 2015 compared to the six-month period ended June 30, 2014 and three-month period ended June 30, 2015 compared to three-month period ended June 30, 2014 Debt”.

Results of operations for the six-month period ended June 30, 2015 compared to the six-month period ended June 30, 2014 and the three-month period ended June 30, 2015 compared to the three-month period ended June 30, 2014

The selected financial data for the six and three-month periods ended June 30, 2015 and 2014 discussed herein is derived from our unaudited interim condensed consolidated financial statements included in Item 1 of Part I of this report. These statements include all normal recurring adjustments that management believes are necessary to fairly state our financial position, results of operations and cash flows. The results of operations for the six and three-month periods ended June 30, 2015 are not necessarily indicative of the results that may be expected for the full year ending December 31, 2015 or for any other period.

Statement of income data

Six-months Periods Ended
June 30,

Three-month Periods Ended
June 30,

(In millions)

2015 (*)

2014 (*)

2015 (*)

2014 (*)

(Unaudited)

(Unaudited)

Net revenues

$            302.4

$        247.2

$          154.3

$       131.8

Cost of net revenues

(95.0)

(67.9)

(50.3)

(36.4)

Gross profit

207.4

179.3

104.0

95.5

Operating expenses:

Product and technology development

(36.9)

(24.0)

(19.6)

(11.7)

Sales and marketing

(55.3)

(48.8)

(29.1)

(26.5)

General and administrative

(38.7)

(28.9)

(20.6)

(13.7)

Impairment of Long-Lived Assets

(16.2)

(49.5)

(49.5)

Total operating expenses

(147.2)

(151.2)

(69.4)

(101.4)

Income (loss) from operations

60.2

28.1

34.6

(5.9)

Other income (expenses):

Interest income and other financial gains

9.0

6.6

4.7

3.6

Interest expense and other financial losses

(10.2)

(1.8)

(5.2)

(0.8)

Foreign currency losses

(9.2)

(12.9)

(0.6)

(16.0)

Net income (loss) before income / asset tax expense

49.8

20.0

33.5

(19.1)

Income / asset tax expense

(28.7)

(15.3)

(14.0)

(6.5)

Net income (loss)

$              21.2

$            4.7

$            19.5

$        (25.6)

Less: Net Income attributable to Noncontrolling

0.1

0.0

Net income (loss) attributable to Mercadolibre, Inc. shareholders

$              21.2

$            4.7

$            19.5

$        (25.6)

(*) The table above may not total due to rounding.

40


Other Data

Six-Month Periods Ended
June 30,

Three-month Periods Ended
June 30,

(In millions)

2015

2014

2015

2014

Number of confirmed registered users at end of the period 1

132.3

109.6

132.3

109.6

Number of confirmed new registered users during the period 2

11.3

10.1

5.6

5.8

Gross merchandise volume 3

3,302.6

3,601.9

1,653.5

1,804.7

Number of items sold 4

57.7

45.4

30.2

23.6

Total payment volume 5

2,243.4

1,449.5

1,206.0

785.5

Total payment transactions 6

33.0

19.5

18.1

10.3

Capital expenditures

70.2

48.7

61.9

41.6

Depreciation and amortization

11.0

7.6

5.9

4.1

(1)

Measure of the cumulative number of users who have registered on the MercadoLibre Marketplace and confirmed their registration.

(2)

Measure of the number of new users who have registered on the MercadoLibre Marketplace and confirmed their registration.

(3)

Measure of the total U.S. dollar sum of all transactions completed through the MercadoLibre Marketplace, excluding motor vehicles, vessels, aircraft and real estate.

(4)

Measure of the number of items that were sold/purchased through the MercadoLibre Marketplace.

(5)

Measure of the total U.S. dollar sum of all transactions paid for using MercadoPago.

(6)

Measure of the number of all transactions paid for using MercadoPago.

Net revenues

Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

Total Net Revenues

$        302.4

$       247.2

$        55.2

22.3%

$       154.3

$      131.8

22.5

17.0%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

41


Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

Consolidated Net Revenues

June 30,

to 2015 (**)

June 30,

to 2015 (**)

by revenue stream

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

Brazil

Marketplace

$                81.2

$            78.7

$                2.6

3.3%

$             40.5

$             42.6

$                 (2.1)

-4.9%

Non-Marketplace

60.1

37.2

23.0

61.8%

32.4

20.8

11.6

55.6%

141.4

115.8

25.5

22.0%

72.9

63.4

9.5

14.9%

Argentina

Marketplace

$                67.7

$            41.3

$              26.4

63.8%

$             37.4

$             22.8

$                 14.5

63.8%

Non-Marketplace

36.6

19.9

16.7

83.7%

19.5

10.5

9.0

86.2%

104.3

61.2

43.0

70.3%

56.8

33.3

23.6

70.8%

Venezuela

Marketplace

$                17.9

$            32.3

$            (14.3)

-44.5%

$               5.1

$             14.9

$                 (9.9)

-66.0%

Non-Marketplace

1.8

3.7

(1.9)

-51.7%

0.6

1.6

(1.0)

-60.7%

19.7

35.9

(16.2)

-45.2%

5.7

16.6

(10.8)

-65.5%

Mexico

Marketplace

$                12.3

$            12.4

$              (0.0)

-0.4%

$               6.0

$               6.2

$                 (0.2)

-3.8%

Non-Marketplace

7.1

5.1

2.0

39.8%

4.0

3.2

0.9

27.1%

19.4

17.5

2.0

11.3%

10.0

9.4

0.6

6.6%

Other countries

Marketplace

$                  8.8

$            10.3

$              (1.5)

-14.9%

$               4.3

$               5.0

$                 (0.7)

-13.7%

Non-Marketplace

8.9

6.5

2.4

37.6%

4.6

4.3

0.3

7.9%

17.7

16.8

0.9

5.3%

8.9

9.3

(0.3)

-3.8%

Consolidated

Marketplace

$              187.9

$          175.0

$              13.0

7.4%

$             93.2

$             91.5

$                   1.7

1.8%

Non-Marketplace (*)

114.5

72.3

42.2

58.4%

61.1

40.3

20.8

51.6%

Total

$              302.4

$          247.2

$              55.2

22.3%

$           154.3

$           131.8

$                 22.5

17.0%

(*) Includes, among other things, ad sales, real estate, motors, financing fees, off-platform payment fees and other ancillary services.

(**) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

On a segment basis, our net revenues for the six and three-month periods ended June 3 0 , 201 5 and 201 4 , increased across most geographic segments.

Brazil

Marketplace revenue in Brazil grew 3.3 % in the first half of 2015 as compared to the same period in 201 4 . The growth was primarily a consequence of an increase in local currency volume of 13.4%, a 17.6% increase in our take rate (which we defined as net revenues as a percentage of gross merchandise volume) due to the increased adoption of our “zero cost installment pricing”. Those increases were partially offset by a local currency devaluation of 29.2% . The Non-Marketplace business grew 61 . 8 %, a $ 23 . 0 million increase, during the same period, mainly driven by increases in the volume of financing transactions offered to our users and the volume of shipped items .

Marketplace revenue in Brazil decreased 4.9 % in the second quarter of 2015 as compared to the same period in 201 4 . The decrease was primarily a consequence of 37.8% local currency devaluation, partially offset by a 15.1% increase in local currency volume and a 13.8% increase in our take rate. The Non-Marketplace business grew 55 . 6 %, a n $ 11 . 6 million increase, during the same period, mainly driven by increases in the volume of financing transactions offered to our users and the volume of shipped items .

A rgentina

Marketplace revenues of our Argentine segment increased 63 . 8 % in the first half of 2015 as compared to the same period in 201 4 , mainly due to a 74.5% increase in local currency volume and 5.6% increase in our take rate. Those increases were partially offset by a local currency devaluation of 12.5% . The Non-Marketplace business grew 83 . 7 %, a $ 16 . 7 million increase, during the same period mainly driven by increases in the volume of financing tr ansactions offered to our users, the volume of shipped items and i n off-platform payments transactions .

42


Marketplace revenues of our Argentine segment increased 63 . 8 % in the second quarter of 2015 as compared to the same period in 201 4 , mainly due to an 85.5% increase in local currency volume, partially offset by a local currency devaluation of 11.2% and a 1.8% decrease in our take rate . The Non-Marketplace business grew 86 . 2 %, a $ 9 . 0 million increase, during the same period mainly driven by increases in the volume of financing tr ansactions offered to our users, the volume of shipped items and i n off-platform payments transactions .

Venezuela

Marketplace revenues of our Venezuelan segment during the first half of 2015, decreased by approximately 44 . 5 % when compared to the same period in 201 4, mainly due to a 599.0% local currency devaluation (see “Foreign Currency Translation — Venezuelan currency status”), partially offset by a 242.4% increase in local currency volume and a 13.3% increase in our take rate. The Non-Marketplace business decreased 51 . 7 %, or $ 1 . 9 million during the same period, mainly by the devaluation mentioned above , partially offset by an increase in the volume of transactions .

Marketplace revenues of our Venezuelan segment during the second quarter of 2015, decreased by approximately 66 . 0 % when compared to the same period in 201 4, mainly due to a 669.3 % local currency devaluation (see “Foreign Currency Translation — Venezuelan currency status”) and a 27.5% decrease in our take rate. These were partially offset by a 260.9% increase in local currency volume. The Non-Marketplace business decreased 60 . 7 %, or $ 1 . 0 million during the same period, mainly by the devaluation mentioned above , partially offset by an increase in the volume of transactions .

Mexico

Marketplace revenues of our Mexican segment during the first half of 2015, decreased by approximately 0 . 4 % when compared to the same period in 201 4, mainly due to a 15.4% local currency devaluation, partially offset by a 12.5% increase in local currency volume and a 2.2% increase in our take rate. The Non-Marketplace business increased 39 . 8 % or $ 2 . 0 million during the same period, mainly driven by increases in the volume of financing tr ansactions offered to our users, and in classifieds insertion fees .

Marketplace revenues of our Mexican segment during the second quarter of 2015, decreased by approximately 3 . 8 % when compared to the same period in 201 4, mainly due to a 17.9% local currency devaluation and a 2.3% decrease in our take rate, partially offset by a 16.1% increase in local currency volume. The Non-Marketplace business increased 27 . 1 % , or $ 0 . 9 million during the same period, mainly driven by increases in the volume of financing tr ansactions offered to our users, and in classifieds insertion fees .

The following table sets forth our total net revenues and the sequential quarterly growth of these net revenues for the periods described below:

Quarter Ended

March 31,

June 30,

September 30,

December 31,

(in millions, except percentages)

(*)

2015

Net revenues

$              148.1

$              154.3

n/a

n/a

Percent change from prior quarter

-8%

4%

2014

Net revenues

$              115.4

$              131.8

$              147.9

$              161.4

Percent change from prior quarter

-14%

14%
12%
9%

2013

Net revenues

$              102.7

$              112.2

$              123.1

$              134.7

Percent change from prior quarter

-1%

9%
10%
9%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table.

43


The following table sets forth the growth in net revenues in local currencies for the six and three-month periods ended June 30, 2015 as compared to the respective period in 2014:

Changes from 2014 to 2015 (*)

(% of revenue growth in Local Currency)

Six-months

Three-months

Brazil

58.4%

58.4%

Argentina

91.7%

90.0%

Venezuela

283.8%

283.6%

Mexico

28.6%

25.8%

Other Countries

21.8%

12.4%

Total Consolidated

93.8%

88.3%

(*) The local currency revenue growth was calculated by using the average monthly exchange rates for each month during 201 4 and applying them to the corresponding months in 201 5 , so as to calculate what our financial results would have been had exchange rates remained stable from one year to the next.

In Venezuela, the significant increase in our net revenues is mainly due to higher average selling prices pos ted by sellers during the three and six-month period ended June 30 , 201 5 , which we do not control. The increase in average selling prices is a consequence of: (i) high inflation rate in that country; (ii) a shortage of products in Venezuela and (iii) changes in the mix of categories of the items sold in our marketplace.

In the case of Argentina, we have not observed material differences between the rate of inflation and the rate of currenc y devaluation of the Argentine Peso against the U.S. dollar during the six - month period ended June 3 0 , 201 5 as compared to the same period of 201 4 . For more explanation of the revenue growth, see above mentioned disclosures in this section.

C ost of net revenues

Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

Total cost of net revenues

$           95.0

$           67.9

$           27.1

39.9%

$           50.3

$           36.4

$           13.9

38.3%

As a percentage of net revenues (*)

31.4%

27.5%

32.6%

27.6%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

For the six-month period ended June 30 , 201 5 as compared to the six -month period ended June 3 0 , 201 4 , the increase of $ 27 . 1 million in cost of net revenues was primarily attributable to : i) an increase in collection fees amounting to $ 16 . 8 million, or 52.0 %, which was mainly attributable to our Argentine and Brazilian operations as a result of the higher penetration of MercadoPago in those countries which has a lower contribution margin (f or the six-month period ended June 3 0 , 2015, total payment volume (“ TPV ”) represents 6 7 .9% of our total gross merchandise volume (“ GMV ”) (excluding motor vehicles, vessels, aircraft and real estate) as compared to 40 . 2 % for the six- month period ended June 3 0 , 2014 ) ; ii) an increase in sales taxes amounting to $ 7 . 2 million, mainly related to our Argentine and Brazilian operations; iii) a $ 2 .1 million increase in customer support costs mainly as a consequence of salaries and wages.

For the three -month period ended June 30 , 201 5 as compared to the three- month period ended June 3 0 , 201 4 , the increase of $ 13 . 9 million in cost of net revenues was primarily attributable to : i) an increase in collection fees amounting to $ 9 . 1 million, or 51 . 9 %, which was mainly attributable to our Argentine and Brazilian operations as a result of the higher penetration of MercadoPago in those countries which has a lower contribution margin (f or the three-month period ended June 3 0 , 2015, TPV represents 72.9 % of our GMV (excluding motor vehicles, vessels, aircraft and real estate) as compared to 43 . 5 % for the three- month period ended June 3 0 , 2014 ) ; ii) an increase in sales taxes amounting to $ 3 . 5 million, mainly related to our Argentine and Brazilian operations; iii) a $ 0 . 8 million increase in customer support costs; iv) a $0.2 million increase in hosting fees and v) a $ 0 . 3 million increase in other costs .

44


Product and technology development expenses

Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

Product and technology development

$           36.9

$             24.0

$           12.9

53.7%

$           19.6

$           11.7

$             7.9

67.3%

As a percentage of net revenues (*)

12.2%

9.7%

12.7%

8.9%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

For the six and three -month period s ended June 3 0 , 201 5 , the increase in product and technology development expenses as compared to the same periods in 2014 amounted to $12.9 million and $7.9 million respectively. These increases were primarily attributable to an increase of $8.8 million and $5.5 million in salaries and wages, respectively, due to: i) compensation costs related to our long term retention plans, or LTRPs as a consequence of an increase in the fair market value of our shares; and ii) the incorporation of new headcounts as a consequence of the business acquisitions described in “Recent Developments”. In addition, depreciation and amortization grew during the six and three -month period s ended June 3 0 , 201 5 by $2.1 million and $1.1 million, respectively as compared to the same period in 2014; maintenance expenses grew $1.0 million and $0.9 million and other product and development expenses grew by $1.0 million and $0.4 million during the same periods, respectively.

We believe product development is one of our key competitive advantages and intend to continue to invest in hiring engineers to meet the increasingly sophisticated product expectations of our customer base.

Sales and marketing expenses

Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

Sales and marketing

$           55.3

$           48.8

$             6.5

13.3%

$           29.1

$           26.5

$             2.6

10.0%

As a percentage of net revenues (*)

18.3%

19.7%

18.9%

20.1%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

For the six and three-month periods ended June 3 0 , 201 5 , the $6.5 million and $2.6 million increase in sales and marketing expenses respectively, when compared to the same periods in 2014 was primarily attributable to: i) an increase of $2.7 million and $0.8 million in on line portal deals expenses respectively; ii) a $4.5 million and $2.3 million increase in our buyer protection program expense, respectively; iii) a $2.1 million and $1.1 million increase in salaries and wages respectively and iv) a $1.8 million and $0.7 million increase in other marketing expenses respectively. These increases in sales and marketing expenses were partially offset by a decrease in bad debt of $4.5 million and $2.6 million due to a higher penetration of MercadoPago and improvements in recoveries process, which represented 2.4% and 2.2% of our net revenues for the six and three-month period ended June 30, 2015 as compared to a bad debt expense equal to 4.8% and 4.5% for the six and three-month period ended June 30, 2014.

45


General and administrative expenses

Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

General and administrative

$           38.7

$           28.9

$             9.8

34.0%

$           20.6

$           13.7

$             6.9

50.6%

As a percentage of net revenues (*)

12.8%

11.7%

13.4%

10.4%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

For the six-month period ended June 30, 2015, the $9.8 million increase in general and administrative expenses when compared to the same period in 2014 was primarily attributable to: i) a $9.7 million increase in salaries and wages mainly as a consequence of the LTRP and ii) a $1.1 million increase in depreciation and amortization expenses. These increases were partially offset by a $1.0 million net decrease in legal fees and other general and administrative expenses.

For the three-month period ended June 30, 2015, the $6.9 million increase in general and administrative expenses when compared to the same period in 2014 was primarily attributable to: i) a $5.8 million increase in salaries and wages Long Term Retention Plan; ii) a $0.5 million increase in depreciation and amortization expenses and iii) a $0.6 million increase in other general and administrative expenses.

Impairment of Long-Lived assets

Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

Impairment of Long-Lived Assets

$          16.2

$          49.5

$       (33.3)

-67.2%

$             —

$          49.5

$       (49.5)

-100.0%

As a percentage of net revenues (*)

5.4%

20.0%

0.0%

37.5%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

We have recorded an impairment of certain real estate offices owned by our Venezuelan subsidiaries of $16.2 million and $49.5 million during the first quarter of 2015 and the second quarter of 2014, respectively. For further information, see section “Foreign Currency Translation— Venezuelan currency status.

Other income / (expense), net

Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

Other income / (expense), net

$         (10.4)

$           (8.1)

$           (2.3)

28.6%

$           (1.2)

$         (13.2)

$          12.0

-91.2%

As a percentage of net revenues

-3.4%

-3.3%

-0.8%

-10.0%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

For the six-month period ended June 30, 2015, the $2.3 million decrease in other income/ (expense), net when compared to the same period in 2014 was primarily attributable to a $8.3 million increase in interest expense due to the Convertible Notes issue d on June 30, 2014 partially offset by a $3.7 million decrease in the foreign exchange loss and a $2.5 million increase in

46


interest. The 2015 foreign exchange loss was a consequence of a $20.4 million foreign exchange loss in Venezuela as a result of start using the SIMADI exchange rate since March 31, 2015, partially offset by a foreign exchange gain in Brazil of $ 8 . 8 million and a $2.1 million foreign exchange gain in Argentina.

For the three-month period ended June 3 0 , 2015, the $ 12 . 0 million increase in other income/ (expense), net when compared to the same period in 2014 was primarily attributable to a foreign exchange loss of $ 0 .6 million in 2015 as compared to a $ 16 . 0 million loss in the same period in 2014. During the second quarter of 2014, we recorded a $16.5 million foreign exchange loss in Venezuela related to the use of the SICAD2 exchange rate effective May 16, 2014. Additionally, during the three-month period ended June 30 , 2015 interest income increased $ 1. 0 million and interest expense increased by $4. 4 million as compared to the same period in 2014 mainly as a consequence of the Convertible Notes issued on June 30, 2014 .

Income and asset tax

Six-month Periods Ended

Change from 2014

Three-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

2015

2014

in Dollars

in %

(in millions, except percentages)

(in millions, except percentages)

Income and asset tax

$           28.7

$           15.3

$           13.4

87.6%

$           14.0

$             6.5

$             7.5

115.3%

As a percentage of net revenues (*)

9.5%

6.2%

9.1%

4.9%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

During the six and three-month periods ended June 30 , 201 5 as compared to the respective periods in 201 4 , income and asset tax increased by $ 13 . 4 million and $7.5 million respectively , mainly as a consequence of an increase in taxable income and in permanent differences period over period .

Our blended tax rate is defined as income and asset tax expense as a percentage of income before income and asset tax. Our effective income tax rate is defined as the provision for income taxes (net of charges related to dividend distributions from foreign subsidiaries that are offset with domestic foreign tax credits) as a percentage of income before income and asset tax. The effective income tax rate excludes the effects of the deferred income tax, and the assets and complementary income tax.

The following table summarizes our blended and effective tax rates for the six and three-month periods ended June 3 0 , 201 5 and 201 4 :

Six-month Periods Ended

Three-month Periods Ended

June 30,

June 30,

2015

2014

2015

2014

Blended tax rate

57.5%

76.3%

41.9%

-34.1%

Effective tax rate

57.6%

150.4%

36.8%

-77.2%

Our blended tax rate for the six-month period ended June 3 0 , 201 5 decreased as compared to the same period in 2014 mainly due to higher income before income/asset tax expense as a consequence of a reduction of the losses before tax recorded in our Venezuelan subsidiaries during the six-month period ended June 30, 2015, reducing our blended tax rate; partially offset by an increase in the income tax provision of our Argentine subsidiaries. Our Argentine subsidiaries used to benefit from a software development law that granted a relief of 60% of income tax, which expired during September 2014. Because we have not received any confirmation regarding our ability to benefit from the new software development law that will grant some level of relief for income tax purposes, we did not record any income tax holiday since the last quarter of 2014.

Our effective tax rate for the six-month period ended June 3 0 , 201 5 decreased as compared to the same period in 2014 mainly due to a reduction in the income tax provision of our Venezuelan subsidiaries as a result of income tax losses recorded during the six-month period ended June 30, 2015; partially offset by the increase in the income tax provision of our Argentine subsidiaries mentioned above.

47


For the three month period ended June 30, 2014 we had a negative blended and effective tax rate, as a result of the net loss before tax recorded during the second quarter of 2014 related to the impairment of long-lived assets and the devaluation of the BsF in May 2014. Such losses were non-deductible for tax purposes. We have not recorded any impairment during second quarter of 2015.

The following table sets forth our effective income tax rate related to our main segments for the six and three-month periods ended June 3 0 , 201 5 and 2014 :

Six-month Periods Ended

Three-month Periods Ended

June 30,

June 30,

2015

2014

2015

2014

Effective tax rate by country

Argentina

38.5%

27.4%

34.6%

25.4%

Brazil

27.6%

37.1%

28.8%

37.3%

Mexico

25.7%

21.0%

52.0%

13.0%

Venezuela

-0.6%

-20.4%

4.4%

-6.6%

The increase in the effective income tax rate in our Argentine subsidiaries is due to the fact they used to benefit from a software development law that granted a relief of 60% of total income tax determined in each year. Mainly for that reason, our Argentine operation’s effective income tax rate for the six and three-month periods ended June 30, 2014 was lower than the local statutory rate of 35%. On August 17, 2011, the Argentine government issued a new software development law and on September 9, 2013 a regulatory decree was issued, which established the new requirements to become a beneficiary of the new software development law. The new decree establishes compliance requirements with annual incremental ratios related to exports of services and research and development expenses that must be achieved to remain within the tax holiday. The Argentine operation will have to achieve certain required ratios annually under the new software development law. During May 2014, we presented all the required documentation in order to apply for the new software development law. At the date of this report, the company’s application to be a beneficiary of this new law is still pending. As a consequence of this situation, no tax holiday was recorded since the last quarter of 2014 . The effective tax rate was higher than the local statutory rate of 35% due to permanent differences.

If we are successful in being admitted as beneficiaries under the new law, we estimate that the Argentine effective income tax rate would be materially lower than the statutory income tax rate. Also, the tax holiday under the new law would last until 2019.

The decrease in our Brazilian effective income tax rate for the six and three-month period s ended June 3 0 , 2015 as compared to the same period in 2014 was mainly related to temporary differences deducted in the current period .

For the six-month period ended June 3 0 , 2015 and 2014, our Mexican effective income tax rate was lower than the local statutory rate of 30% due to the consumption of tax losses arising in prior years, which generates lower provisions for income tax, jointly with other temporary differences. For the three month period ended June 30, 2015 our Mexican effective income tax rate was higher than the statutory rate due to temporary differences .

For the six -month period s ended June 3 0 , 2015 and 2014 , our Venezuelan negative effective income tax rate was driven by losses recorded during these periods in our Venezuelan subsidiaries related to the impairment of long-lived assets and foreign exchange loss es , which generated a net loss before income tax. The impairment of long-lived assets charge is non-deductible for tax purposes. The decrease in the effective income tax rate during the six-month period ended June 30, 2015 as compared to the same period in 2014 is mainly a consequence of tax losses generated during 2015.

For the three-month period ended June 30, 2015, the positive effective tax rate is due to the fact that our Venezuelan subsidiaries recorded a net gain before income tax during this period. For the three-month period ended June 30, 2014, our Venezuelan negative effective income tax rate was driven by losses recorded during the second quarter of 2014 in our Venezuelan subsidiaries related to the impairment of long-lived assets and foreign exchange loss, which generated a net loss before income tax. Such losses are non-deductible for tax purposes and consequently we recorded an income tax charge even we generated a net loss before income tax.

We do not expect in the domestic effective income tax rate related to dividend distributions from foreign subsidiaries to have a significant impact on our company since our strategy is to reinvest our cash surplus in our international operations, and to distribute dividends when they can be offset with available tax credits.

48


Segment information

(In millions)

Six-month Period Ended June 30, 2015

Brazil

Argentina

Venezuela

Mexico

Other
Countries

Total

Net revenues

$      141.4

$      104.3

$        19.7

$        19.4

$        17.7

$      302.4

Direct costs

(83.7)

(53.8)

(6.8)

(12.6)

(11.1)

(168.1)

Impairment of Long-Lived Assets

(16.2)

(16.2)

Direct contribution

57.7

50.4

(3.4)

6.8

6.6

118.1

Margin

40.8%

48.4%

-17.2%

35.1%

37.4%

39.1%

Six-month Period Ended June 30, 2014

Brazil

Argentina

Venezuela

Mexico

Other
Countries

Total

Net revenues

$      115.8

$        61.2

$        35.9

$        17.5

$        16.8

$      247.2

Direct costs

(68.3)

(34.5)

(10.5)

(10.3)

(8.9)

(132.5)

Impairment of Long-Lived Assets

(49.5)

(49.5)

Direct contribution

47.5

26.7

(24.1)

7.2

7.9

65.2

Margin

41.0%

43.6%

-67.1%

41.0%

47.1%

26.4%

Change from the six-month Period Ended
June 30, 2014 to June 30, 2015 (*)

Brazil

Argentina

Venezuela

Mexico

Other
Countries

Total

Net revenues

$        25.5

$        43.0

$       (16.2)

$          2.0

$          0.9

$        55.2

22.0%

70.3%

-45.2%

11.3%

5.3%

22.3%

Direct costs

$       (15.4)

$       (19.3)

$          3.7

$         (2.3)

$         (2.2)

$       (35.5)

22.5%

56.0%

-34.9%

22.6%

24.7%

26.8%

Impairment of Long-Lived Assets

-

-

33.3

-

-

33.3

0.0%

0.0%

-67.2%

0.0%

0.0%

-67.2%

Direct contribution

$        10.2

$        23.7

$        20.7

$         (0.3)

$         (1.3)

$        52.9

21.4%

88.8%

-85.9%

-4.8%

-16.5%

81.1%

Three-month Period Ended June 30, 2015

Brazil

Argentina

Venezuela

Mexico

Other
Countries

Total

Net revenues

$        72.9

$        56.8

$          5.7

$        10.0

$          8.9

$      154.3

Direct costs

(44.0)

(29.1)

(2.6)

(6.6)

(5.9)

(88.2)

Direct contribution

28.9

27.8

3.1

3.3

3.0

66.1

Margin

39.6%

48.9%

54.0%

33.5%

33.7%

42.8%

49


Three-month Period Ended June 30, 2014

Brazil

Argentina

Venezuela

Mexico

Other
Countries

Total

Net revenues

$        63.4

$        33.3

$        16.6

$          9.4

$          9.3

$      131.8

Direct costs

(37.8)

(17.6)

(4.9)

(5.5)

(5.0)

(70.8)

Impairment of Long-Lived Assets

(49.5)

(49.5)

Direct contribution

25.6

15.7

(37.8)

3.8

4.3

11.6

Margin

40.4%

47.1%

-228.4%

40.8%

46.3%

8.8%

Change from the Three-month Period Ended
June 30, 2014 to June 30, 2015 (*)

Brazil

Argentina

Venezuela

Mexico

Other
Countries

Total

Net revenues

$          9.5

$        23.6

$       (10.8)

$          0.6

$         (0.3)

$        22.5

14.9%

70.8%

-65.5%

6.6%

-3.8%

17.0%

Direct costs

$         (6.2)

$       (11.4)

$          2.2

$         (1.1)

$         (0.9)

$       (17.5)

16.4%

65.0%

-45.8%

19.8%

18.9%

24.7%

Impairment of Long-Lived Assets

$           —

$           —

$        49.5

$           —

$           —

$        49.5

0.0%

0.0%

-100.0%

0.0%

0.0%

-100.0%

Direct contribution

$          3.3

$        12.1

$        40.9

$         (0.5)

$         (1.3)

$        54.5

12.8%

77.4%

-108.2%

-12.5%

-30.0%

470.8%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

Net revenues

Net revenues for the six and three-month period s ended June 3 0 , 201 5 as compared to the respective periods in 201 4 , are described above in “Item 2 — Management’s Discussion and Analysis of Financial Condition and Results of Operations — Net revenues”.

Direct costs and Impairment of Long-Lived Assets

Brazil

For the six -month period ended June 3 0 , 201 5 as com pared to the same period in 2014 , direct costs increased by 22 . 5 %, mainly driven by: i) a 29 . 9 % increase in cost of net revenues, mainly attributable to an increase in collection fees as a consequence of higher penetration of our MercadoPago business, sales tax costs, and salaries and wages; ii) a 9.0% increase in sales and marketing expenses, mainly due to an increase in buyer protection program expenses, partially offset by a decrease in bad debt expenses; iii) a 97.8% increase in product and technology development expenses, mainly due to an increase in salaries and wages, higher depreciation and amortization expenses and other product and development expenses; and iv) an 8.0% increase in general and administrative expenses, mainly attributable to an increase in salaries and wages, partially offset by a decrease in legal fees.

For the three -month period ended June 3 0 , 201 5 as com pared to the same period in 2014 , direct costs increased by 16 . 4 %, mainly driven by: i) a 22 . 5 % increase in cost of net revenues, mainly attributable to an increase in collection fees as a consequence of higher penetration of our MercadoPago business, sales tax costs, and salaries and wages; ii) a 132.0% increase in product and technology development expenses, mainly due to an increase in salaries and wages, higher depreciation and amortization expenses, communication expenses and other product and development expenses; and iii) a 2.9% increase in general and administrative expenses, mainly attributable to an increase in salaries and wages, partially offset by a decrease in legal fees.

Argentina

For the six -month period ended June 3 0 , 201 5 as compared to the same period in 201 4 , direct costs increased by 56 . 0 %, mainly driven by: i) a 69 . 9 % increase in cost of net revenues, mainly attributable to an increase in collection fees, customer support costs and sales taxes; ii) a 57 . 5 % increase in sales and marketing expenses, mainly due to an increase in on-line marketing

50


expenses, higher buyer protection program expenses, salaries and wages , chargeback expenses and other marketing expenses ; and partially offset by a 70 . 3 % decrease in general and administrative expenses, related to the write off of $2.4 million of credits as a consequence of the new software development law recorded during the six-month period ended on June 30, 2014.

For the three -month period ended June 3 0 , 201 5 as compared to the same period in 201 4 , direct costs increased by 65 . 0 %, mainly driven by: i) a 70 . 9 % increase in cost of net revenues, mainly attributable to an increase in collection fees and sales taxes; ii) a 51 . 7 % increase in sales and marketing expenses, mainly due to an increase in on-line marketing expenses, higher buyer protection program expenses, salaries and wages , chargeback expenses and other marketing expenses ; and iii) a 22 . 4 % increase in general and administrative expenses, which was primarily attributable to an increase in salaries and wages.

Venezuela

During first quarter of 2015 and the second quarter of 2014, we have recorded an impairment of long-lived assets of $16.2 million and $49.5 million respectively in our Venezuelan subsidiaries. Additionally, direct costs decrease $3.7 million during the first half of 2015 as compared to the same period in 2014, primarily due to i) a 5.6% decrease in costs of net revenues; ii) a 57.9% decrease in sales and marketing expenses that was mainly attributable to a decrease in salaries and wages, bad debt and chargebacks and iii) an 81.3% decrease in product and technology development expenses attributable to a decrease in salaries and wages , communication and maintenance expenses and in depreciation and amortization expenses. These decreases are related to local currency devaluation in this country. See section “ Critical accounting policies and estimates – Foreign currency translation”. As a result of the above mentioned decreases, direct contribution increase during the first half of 2015 as compared to 2014.

The increase in our direct contribution for the three month period ended June 30, 2015 as compared to the same period of 2014 was attributable to: i) a 100% decrease in impairment of long-lived assets, as we do not recorded an impairment in the second quarter of 2015. During second quarter of 2014, we have recorded an impairment of long-lived assets of $ $49.5 million in our Venezuelan subsidiaries; ii) a 2.7% decrease in costs of net revenues as a result of a decrease in collection fees, partially offset by an increase in customer support fees; iii) a 78.3% decrease in sales and marketing expenses that was mainly attributable to a decrease in salaries and wages, bad debt and chargebacks and iv) an 85.8% decrease in product and technology development expenses attributable to a decrease in salaries and wages , communication and maintenance expenses and in depreciation and amortization expenses. These decreases are related to local currency devaluation in this country. See section “ Critical accounting policies and estimates – Foreign currency translation”.

Mexico

For the six-month period ended June 3 0 , 201 5 as compared to the same period in 201 4 , direct costs increased by 22 . 6 %, mainly driven by: i) a 27 . 7 % increase in cost of net revenues that was mainly attributable to an increase in collection fees due to higher MercadoPago penetration and other costs; ii) a 5.4% increase in sales and marketing expenses, mainly due to an increase in on-line and off-line marketing expenses, and an increase in other marketing expenses. Those increase were partially offset by a decrease in bad debt expenses; and iii) a 92.2% increase in general and administrative expenses, mainly attributable to an increase in salaries and wages, and higher depreciation and amortization expenses.

For the three-month period ended June 3 0 , 201 5 as compared to the same period in 201 4 , direct costs increased by 19 . 8 %, mainly driven by: i) a 24 . 1 % increase in cost of net revenues that was mainly attributable to an increase in collection fees due to higher MercadoPago penetration and other costs; ii) a 13.4% increase in sales and marketing expenses, mainly due to an increase in on-line marketing expenses, and an increase in chargebacks, partially offset by a decrease in bad debt expenses; iii) a 45.5% increase in general and administrative expenses, mainly attributable to an increase in salaries and wages, higher depreciation and amortization expenses and an increase in outside service, partially offset by a decrease in other general and administrative expenses; and iv) a 15.1% decrease in product and technology development expense as a result of a decrease in salaries and wages, partially offset by an increase in depreciation and amortization expenses.

Liquidity and Capital Resources

Our main cash requirement historically has been working capital to fund MercadoPago financing operations in Brazil. We also require cash for capital expenditures relating to technology infrastructure, software applications, office space, business acquisitions, to fund the payment of quarterly cash dividends on shares of our common stock and to fund the interests payments on our Convertible Notes.

Since our inception, we have funded our operations primarily through contributions received from our stockholders during the first two years of operations, from funds raised during our initial public offering, and from cash generated from our operations. W e issued on June 30, 2014, $330 million principal balance of Convertible Notes for net proceeds to us of approximately

51


$321.7 million. We have funded MercadoPago by discounting credit card receivables, with loans backed with credit card receivables and through cash advances derived from our business.

At June 3 0 , 2015, our main source of liquidity, amounting to $3 37 . 6 million of cash and cash equivalents and short-term investments and $ 209 . 3 million of long-term investments , was provided by cash generated from operations and from the issuance of the Convertible Notes. We consider our long-term investments as part of our liquidity because long-term investments are comprised of available-for-sale securities classified as long-term as a consequence of their contractual maturities.

The significant components of our working capital are cash and cash equivalents, short-term investments, accounts receivable, accounts payable and accrued expenses, funds receivable from and payable to MercadoPago users, and short-term debt. As long as we continue transferring credit card receivables to financial institutions in return for cash, we will continue generating cash.

As of June 30, 2015 cash and investments of foreign subsidiaries amounted to $ 268 . 0 million, or 4 9 . 0 % of our consolidated cash and i nvestments, and approximately 31 . 4 % of our consolidated cash and investments were held outside the U.S., mostly in Brazil and Argentina. Our strategy is to reinvest the undistributed earnings of our foreign operations in those operations and to distribute dividends when they can be offset with available tax credits. We do not expect a material impact in any repatriation of undistributed earnings of foreign subsidiaries on our operations since the taxable domestic gains generated by any dividend distributions will be mostly offset with foreign tax credits that arise from income tax paid in our foreign operations, which we are allowed to compute for domestic income tax purposes.

In the event we change the way we manage our business, our working capital needs could be funded, as we did in the past, through a combination of the sale of credit card coupons to financial institutions, loans backed by credit card receivables and cash advances from our business.

The following table presents our cash flows from operating activities, investing activities and financing activities for the six -month periods ended June 3 0 , 2015 and 201 4 :

Six-month Periods Ended

June 30, (*)

(In millions)

2015

2014

Net cash provided by / (used in):

Operating activities

$          96.8

$           87.9

Investing activities

(94.7)

(77.0)

Financing activities

(19.0)

284.6

Effect of exchange rates on cash and cash equivalents

(35.8)

(50.2)

Net (decrease) increase in cash and cash equivalents

$         (52.8)

$         245.2

( * ) The table above may not total due to rounding.

Net cash provided by operating activities

Cash provided by operating activities consists of net income adjusted for certain non-cash items, and the effect of changes in working capital and other activities:

Six-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

(in millions, except percentages)

Net Cash provided by:

Operating activities

$           96.8

$          87.9

$             8.9

10.2%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

The $ 8 . 9 million increase in net cash provided by operating activities during the six -month period ended June 3 0 , 2015, as compared to the same period in 2014, was primarily driven by a $ 30 . 0 million increase in MercadoPago working capital , a $13.6 million increase in net income adjusted by one-time losses and non-cash operating results , and a $ 7 . 2 million increase in accounts payable and accrued expenses . These increases in operating cash flow were partially offset by a $ 33 . 8 million increase in accounts

52


receivables and credit card receivab les, a $0.8 million increase in prepaid expenses, a $5.6 million increase in other assets and a $2.0 million decrease in other liabilities.

Net cash used in investing activities

Six-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

(in millions, except percentages)

Net Cash used in:

Investing activities

$           (94.7)

$         (77.0)

$           (17.7)

23.0%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

Net cash used in investing activities in the six -month period ended June 3 0 , 2015 resulted mainly from purchases of investments of $ 950 . 6 million partially offset by proceeds from the sale and maturity of investments of $ 926 . 1 million, as part of our financial strategy. We used $ 1 . 4 million in the purchase of intangible assets, $ 16 . 3 million in the purchase o f property plant and equipment (mainly in our Argentine offices and in information technology in Argentina and Brazil), $45.0 million to fund the acquisition of KPL Soluções Ltda and Metros Cúbicos S.A. de C.V., and $7.5 million in an advance for property and equipment.

Net cash used in investing activities in the six-month period ended June 30, 2014 resulted mainly from purchases of investments of $774.4 million partially offset by proceeds from the sale and maturity of investments of $ 746.1 million, as part of our financial strategy. We used $2.0 million in the purchase of intangible assets and $14.6 million in the purchase of property, plant and equipmen t and $32.1 million to fund the acquisition of a Chilean and Mexican classified business.

Net cash used in financing activities

Six-month Periods Ended

Change from 2014

June 30,

to 2015 (*)

2015

2014

in Dollars

in %

(in millions, except percentages)

Net Cash (used in) provided by:

Financing activities

$           (19.0)

$        284.6

$         (303.6)

-106.7%

(*) Percentages have been calculated using whole -dollar amounts rather than rounded amounts that appear in the table. The table above may not total due to rounding.

For the six-month period ended June 30, 2015, our primary use of cash was to fund $11.9 million in cash dividends paid on January 15, 2015, and April 15, 2015 . In addition, we used $4.4 million for the payment of financial liabilities during the first quarter of 2015 and $2.7 million for the repurchase of common stock.

For the six-month period ended June 30, 2014, we received $ 322.6 million from the issuance of the Notes. Additionally, we used $ 19.7 million in connection with the Capped Call Transactions. We used $13.6 million to fund cash dividends paid on January 15, April 15 and July 5, 2014. In addition, we used $2.7 million for the payment of financial liabilities.

In the event that we decide to pursue strategic acquisitions in the future, we may fund them with available cash, third - party debt financing, or by raising equity capital, as market conditions allow.

Debt

On June 30, 2014, we issued $330 million of 2.25% convertible senior notes due 2019 (the “Notes”). The Notes are unsecured, unsubordinated obligations of our Company, which pay interest in cash semi-annually, on January 1 and July 1, at a rate of 2.25% per annum. The Notes will mature on July 1, 2019 unless earlier repurchased or converted in accordance with their terms prior to such date. The Notes may be converted, under the conditions specified below, based on an initial conversion rate of 7.9353 shares of

53


common stock per $1,000 principal amount of Notes (equivalent to an initial conversion price of approximately $126.02 per share of common stock), subject to adjustment as described in the indenture governing the Notes.

Holders may convert their notes at their option at any time prior to January 1, 2019 only under the following circumstances: (1) during any calendar quarter commencing after the calendar quarter ending on September 30, 2014 (and only during such calendar quarter), if the last reported sale price of the common stock for at least 20 trading days (whether or not consecutive) during a period of 30 consecutive trading days ending on the last trading day of the immediately preceding calendar quarter is greater than or equal to 130% of the conversion price on each applicable trading day; (2) during the five business day period after any five consecutive trading day period (the “measurement period”) in which the trading price per $1,000 principal amount of notes for each trading day of the measurement period was less than 98% of the product of the last reported sale price of our common stock and the conversion rate on each such trading day; or (3) upon the occurrence of specified corporate events. On or after January 1, 2019 until the close of business on the second scheduled trading day immediately preceding the maturity date, holders may convert their notes at any time, regardless of the foregoing circumstances. Upon conversion, we will pay or deliver, as the case may be, cash, shares of our common stock or a combination of cash and shares of our common stock, at our election.

As of June 3 0 , 2 015 , none of the conditions allowing holders of the Notes to convert their notes had been met.

In accordance with ASC 470-20 Debt with conversion and other options, the convertible debt instrument within the scope of the cash conversion subsection, was separated into debt and equity components at issuance and be assigned a fair value. The value assigned to the debt component is the estimated fair value, as of the issuance date, of a similar debt without the conversion feature. As of June 30, 2014, we determined the fair value of the liability component of the Notes by reviewing market data that was available for senior, unsecured nonconvertible corporate bonds issued by comparable companies. Assumptions used in the estimate represent what market participants would use in pricing the liability component, including market interest rates, credit standing, and yield curves, all of which are defined as level 2 observable inputs. The difference between the cash proceeds and this estimated fair value, represents the value assigned to the equity component and is recorded as a debt discount. The debt discount is amortized using the effective interest method from the origination date through its stated contractual maturity date.

The initial debt component of the Notes was valued at $283.0 million, based on the contractual cash flows discounted at an appropriate market rate for a non-convertible debt at the date of issuance, which was determined to be 5.55%. The carrying value of the permanent equity component reported in additional paid-in-capital was initially valued at $47.0 million and recorded as a debt discount. This amount represents the total unamortized debt discount we recorded at the time of issuance of the Notes. The aggregate debt discount, including the transaction costs related to the debt component, is amortized as interest expense over the contractual term of the Notes using the effective interest method using an interest rate of 6.1%.

For the six -month period ended June 3 0 , 2015; the total interest expense recognized for the Convertible Notes amounted to $8. 6 million.

Capped C all T ransactions

The net proceeds from the Notes were approximately $321.7 million after considering the transaction costs in an amount of $8.3 million. In connection with the issuance of the Notes, we paid approximately $19.7 million to enter into capped call transactions with respect to its common stock (the “Capped Call Transactions”), with certain financial institutions. The Capped Call Transactions are expected generally to reduce the potential dilution upon conversion of the Convertible Notes in the event that the market price of our common stock is greater than the strike price of the Capped Call Transactions, initially set at $126.02 per common share, which corresponds to the initial conversion price of the Notes and is subject to anti-dilution adjustments substantially similar to those applicable to the conversion rate of the Notes, and have a cap price of approximately $155. 78 per common share. Therefore, as a result of executing the Capped Call Transactions, we will reduce our exposure to potential dilution once the market price of its common shares exceeds the strike price of $126.02 and up to a ca p price of approximately $155.78 per common share. The Capped Call Transactions allow us to receive shares of our common stock and/or cash related to the excess conversion value that we would pay to the holders of the Notes upon conversion, up to the above mentioned cap price.

The $19.7 million cost of the capped call transactions, which net of deferred income tax effect amounts to $12.8 million, is included as a net reduction to additional paid-in capital in the stockholders’ equity section of our consolidated balance sheets, in accordance with the guidance in ASC 815-40 Derivatives and Hedging — Contracts in Entity’s Own Equity.

54


Cash Dividends

In each of February, April, July and October of 2014, our b oard of d irectors declared quarterly cash dividends of $7. 3 million (or $0.166 per share on our outstanding shares of common stock). The dividends were paid on April 15, July 15, October 15, 2014 and January 15, 2015 to stockholders of record as of the close of business on March 29, June 30, Sept ember 30, and December 31, 2014, respectively.

On February 24, 2015, our board of directors declared a quarterly cash dividend of $4.6 million (or $0.103 per share) on the outstanding shares of the Company´s common stock. The first quarterly dividend was paid on April 15, 2015 to stockholders of record as of the close of business on March 31, 2015.

On April 30, 2015, our board of directors declared a quarterly cash dividend of $0.103 per share, payable to holders of the Company's common stock. This quarterly cash dividend was paid on July 15, 2015 to stockholders of record as of the close of business on June 30, 2015.

On August 4, 2015, the Board of Directors approved a quart erly cash dividend of $4,548 (or $0.103 per share) on our outstanding shares of common stock, payable on October 15, 2015 to stockholders of record as of the close of business on September 30, 2015.

We currently expect to continue paying comparable cash dividends on a quarterly basis. However, any future determination as to the declaration of dividends on our common stock will be made at the discretion of our board of directors and will depend on our earnings, operating and financial condition, capital requirements and other factors deemed relevant by our board of directors, including the applicable requirements of the Delaware General Corporation Law .

Capital expenditures

Our capital expenditures (comprised by our payments for property and equipment, intangible assets and acquired business) for the six -month period s ended June 3 0 , 201 5 and 201 4 amounted to $ 70 . 2 million and $ 48 . 7 million, respectively.

During the six-month period ended June 3 0 , 2015 we invested $ 2 . 5 million in our Argentine and Brazilian offices, and $ 6 . 5 million in Info rmation Technology in Argentina and Brazil.

In June 2015, our Venezuelan subsidiary acquired two offices in the process of being constructed that will be comprised of 475.48 square meters, in Caracas, Venezuela for a total purchase price of approximately BsF 1,474 million for investment purposes . Our Venezuelan subsidiary paid the purchase price in Bolivares Fuertes, and funded the transaction with funds from its own operations. Construction of the offices is expected to be completed within seventeen months from the acquisition date, according to the purchase agreement.

We are permanently increasing the level of investment on hardware and software licenses necessary to improve and update the technology of our platform and cost of computer software developed internally. We anticipate continued investments in capital expenditures related to information technology in the future as we strive to maintain our position in the Latin American e-commerce market.

We believe that our existing cash and cash equivalents, including the sale of credit card receivables and cash generated from operations will be sufficient to fund our operating activities, property and equipment expenditures and to pay or repay obligations going forward.

Off-balance sheet arrangements

As of June 3 0 , 201 5 , we had no off-balance sheet arrangements that have, or are reasonably likely to have, a current or future material effect on our consolidated financial condition, results of operations, liquidity, capital expenditures or capital resources.

Non-GAAP Financial Measures

To supplement our condensed consolidated financial statements presented in accordance with U.S. GAAP, we use free cash flows, adjusted net income before income / asset tax, adjusted income / asset tax, adjusted net income, adjusted blended tax rate and adjusted earnings per share as non-GAAP measures of certain components of financial performance.

55


These non-GAAP measures should not be considered in isolation or as a substitute for measures of performance prepared in accordance with U.S. GAAP and may be different from non-GAAP measures used by other companies. In addition, these non-GAAP measures are not based on any comprehensive set of accounting rules or principles. Non-GAAP measures have limitations in that they do not reflect all of the amounts associated with our results of operations as determined in accordance with U.S. GAAP. These non-GAAP financial measures should only be used to evaluate our results of operations in conjunction with the most comparable U.S. GAAP financial measures.

Reconciliation of these non-GAAP financial measures to the most comparable U.S. GAAP financial measure can be found in the tables included in this quarterly report.

Non-GAAP financial measures are provided to enhance investors’ overall understanding of our current financial performance. Specifically, we believe that free cash flow provides useful information to both management and investors by excluding payments for the acquisition of property, equipment, of intangible assets and of businesses net of cash acquired, that may not be indicative of our core operating results. In addition, we report free cash flows to investors because we believe that the inclusion of this measure provides consistency in our financial reporting.

Free cash flow represents cash from operating activities less payment for the acquisition of property, equipment and intangible assets and acquired businesses net of cash acquired. We consider free cash flow to be a liquidity measure that provides useful information to management and investors about the amount of cash generated by our operations after the purchases of property, and equipment, of intangible assets and of acquired businesses net of cash acquired. A limitation of the utility of free cash flow as a measure of financial performance is that it does not represent the total increase or decrease in our cash balance for the period.

Reconciliation of Operating Cash Flows to Free Cash Flows

Six-month Periods Ended

Three-month Periods Ended

June 30, (*)

June 30,

(In millions)

2015

2014

2015

2014

Net Cash provided by Operating Activities

$          96.8

$           87.9

$           58.7

$             60.3

Payment for acquired business, net of cash acquired

(45.0)

(32.1)

(45.0)

(32.1)

Purchase of intangible assets

(1.4)

(2.0)

(0.4)

(1.8)

Advance for property and equipment

(7.5)

(7.5)

Purchase of property and equipment

(16.3)

(14.6)

(9.0)

(7.7)

Free cash flow

26.7

39.2

(3.2)

18.7

(*) The table above may not total due to rounding.

56


Moreover, we believe that adjusted net income before income / asset tax, adjusted income / asset tax, adjusted net income, adjusted blended tax rate and adjusted earnings per share provide useful information to both management and investors by excluding the foreign exchange loss attributable to the devaluation in Venezuela and the impairment of long-lived assets, because it may not be indicative of the ordinary course of our business. In addition, we report adjusted net income before income / asset tax, adjusted income / asset tax, adjusted net income, adjusted blended tax rate and adjusted earnings per share to investors because we believe that the inclusion of these measures provides consistency in the Company’s financial reporting and because these financial measures provide useful information to management and investors about what our adjusted net income before income / asset tax, adjusted income / asset tax, adjusted net income, adjusted blended tax rate and adjusted basic earnings per share, would have been, had the foreign exchange loss in Venezuela and the impairment of long-lived assets not occurred. A limitation of the utility of adjusted net income before income / asset tax, adjusted income / asset tax, adjusted net income, adjusted blended tax rate and adjusted earnings per share, as measures of financial performance, is that these measures do not represent the total foreign exchange effect in our Income Statement for the six and three-month periods ended June 3 0 , 201 5 and 2014:

Six-month Periods ended (**)

Three-month Periods ended (**)

June 30, 2015

June 30, 2014

June 30, 2015

June 30, 2014

Net income before income / asset tax expense

$

49.8

$

20.0

$

33.5

$

(19.1)

Devaluation loss in Venezuela

20.4

17.7

16.5

Impairment of long-lived assets in Venezuela

16.2

49.5

49.5

Adjusted Net income before income / asset tax expense

$

86.5

$

87.3

$

33.5

$

46.9

Income and asset tax expense

$

(28.7)

$

(15.3)

$

(14.0)

$

(6.5)

Income tax effect on devaluation loss in Venezuela

(3.8)

(12.4)

(8.6)

(1)

Adjusted Income and asset tax

$

(32.5)

$

(27.7)

$

(14.0)

$

(15.1)

Net Income

$

21.2

$

4.7

$

19.5

$

(25.6)

Devaluation loss in Venezuela

20.4

17.7

16.5

Impairment of long-lived assets in Venezuela

16.2

49.5

49.5

Income tax effect on devaluation loss in Venezuela

(3.8)

(12.4)

(8.6)

(1)

Adjusted Net Income

$

54.0

$

59.5

$

19.5

$

31.8

Weighted average of outstanding common shares

44,155,035

44,153,658

44,155,271

44,153,818

Adjusted Basic Earnings per share

$

1.22

$

1.35

$

0.44

$

0.72

Adjusted Blended Tax Rate (2)

37.5%

31.8%

41.9%

32.2%

(**) Stated in millions of U.S. dollars , except for share data . The table above may not total due to rounding.

(1)

Income tax charge related to the Venezuela devaluation under local tax rule s.

(2)

Adjusted Income and asset tax over Adjusted Net income before income / asset tax expense.

It em 3 — Qualitative and Quantitative Disclosure About Market Risk

We are exposed to market risks arising from our business operations. These market risks arise mainly from the possibility that changes in interest rates and the U.S. dollar exchange rate with local currencies, particularly the Brazilian Real and Argentine Peso due to Brazil’s and Argentine’s respective share of our revenues, may affect the value of our financial assets and liabilities.

Foreign currencies

As of June 3 0 , 2015, we hold cash and cash equivalents in local currencies in our subsidiaries, and have receivables denominated in local currencies in all of our operations. Our subsidiaries generate revenues and incur most of their expenses in their local currencies. As a result, our subsidiaries use their local currency as their functional currency, except for our Venezuelan subsidiaries , which use the U.S. dollar as if it is the functional currency due to Venezuela being a highly inflationary economy. As of June 3 0 , 2015, the total cash and cash equivalents denominated in foreign currencies totaled $ 120 . 0 million, short-term investments denominated in foreign currencies totaled $ 75 . 7 million and accounts receivable and credit cards receivables in foreign currencies totaled $177.0 million . As of June 3 0 , 2015, we had no long-term investments denominated in foreign currencies. To manage exchange rate risk, our treasury policy is to transfer most cash and cash equivalents in excess of working capital requirements into U.S. dollar-denominated accounts in the United States. As of June 3 0 , 2015, our U.S. dollar-denominated cash and cash equivalents and short-term investments totaled $1 41 . 9 million and our U.S. dollar-denominated long-term investments totaled $ 209 . 3 million. For the six- month period ended June 3 0, 2015, we had a foreign currency loss of $ 9 . 2 million mainly as a result of the devaluation in Venezuela (as a consequence of our determination to use the exchange rate under SIMADI effective as of March 31, 2015 ) which amounted to a loss of $2 0 . 4 million offset by a foreign exchange gain in Argentina and Brazil in first half of 2015, which amounted to a gain of $1 0 . 9 million. (See “Management’s Discussion and Analysis of Financial Condition and Results of Operations — Results of operations for the six-month period ended June 30, 2015

57


compared to the six-month period ended June 30, 2014 and three-month period ended June 30, 2015 compared to three-month period ended June 30, 2014” for more information).

If the U.S. dollar weakens against foreign currencies, the translation of these foreign-currency-denominated transactions will result in increased net revenues, operating expenses, and net income while the re-measurement of our net asset position in U.S. dollars will have a negative impact in our Statement of Income. Similarly, our net revenues, operating expenses and net income will decrease if the U.S. dollar strengthens against foreign currencies, while the re-measurement of our net asset position in U.S. dollars will have a positive impact in our Statement of Income.

The following table sets forth the percentage of consolidated net revenues by segment for the six and three-month periods ended June 3 0 , 201 5 and 201 4 :

Six-month Periods Ended

Three-month Periods Ended

June 30,

June 30,

(% of total consolidated net revenues) (*)

2015

2014

2015

2014

Brazil

46.7

%

46.9

%

47.2

%

48.1

%

Argentina

34.5

24.8

36.8

25.2

Venezuela

6.5

14.5

3.7

12.6

Mexico

6.4

7.1

6.5

7.1

Other Countries

5.9

6.8

5.8

7.0

(*) Percentages have been calculated using whole -dollar amounts .

Foreign Currency Sensitivity Analysis

The table below shows the impact on our net revenues, expenses, other expenses and income tax, net income and equity for a positive and a negative 10% fluctuation on all the foreign currencies to which we are exposed to as of June 3 0 , 201 5 and for the six -month period then ended:

Foreign Currency Sensitivity Analysis (*)

(In millions)

-10%

Actual

+10%

(1)

(2)

Net revenues

$            335.9

$           302.4

$           275.0

Expenses

(269.0)
(242.2)
(220.3)

Income from operations

66.9
60.2
54.8

Other expenses and income tax related to P&L items

(32.3)
(29.8)
(27.8)

Foreign Currency impact related to the remeasurement of our Net Asset position

(10.2)
(9.2)
(8.4)

Net income

24.4
21.2
18.6

Total Shareholders' Equity

$            350.3

$           344.4

$           308.2

(1)

Appreciation of the subsidiaries local currency against U.S. Dollar

(2)

Depreciation of the subsidiaries local currency against U.S. Dollar

(*) The table above may not total due to rounding.

The table above shows an increase in our net income when the U.S. dollar weakens against foreign currencies because the re-measurement of our net asset position in U.S. dollars has a lesser impact than the increase in our net revenues, operating expenses, and other expenses, net and income tax lines related to the translation effect. Similarly, the table above shows a decrease in our net income when the U.S. dollar strengthens against foreign currencies because the re-measurement of our net asset position in U.S. dollars has a lesser impact than the decrease in our net revenues, operating expenses, and other expenses, net and income tax lines related to the translation effect.

In the past we have entered into transactions to hedge portions of our foreign currency translation exposure; however, during the six-month period ended June 3 0 , 201 5, we did not enter into any such hedging transactions.

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Venezuelan Segment

In accordance with U.S. GAAP, we have classified our Venezuelan operations as highly inflationary since January 1, 2010 , using the U.S. dollar as the functional currency for purposes of reporting our financial statements. Therefore, no translation effect has been accounted for in other comprehensive income related to our Venezuelan operations. As of June 3 0 , 201 5 , monetary assets and liabilities in BsF were re-measured to the U.S. dollar using the SIMADI closing exchange rate of 197.3 BsF per U.S. dollar .

The following table sets forth the assets, liabilities and net assets of our Venezuelan subsidiaries, before intercompany eliminations, as of June 3 0 , 201 5 and December 31, 201 4 and net revenues for the six -month periods ended June 3 0 , 201 5 and 201 4 :

Six-month Periods Ended June 30,

2015

2014

(In thousands)

Net Revenues

$                 19,669

$                 35,908

June 30,

December 31,

2015

2014

Assets

46,482

75,153

Liabilities

(43,701)

(43,359)

Net Assets

$                   2,781

$                 31,794

As of June 3 0 , 201 5 , the net assets of our Venezuelan subsidiaries amount to approximately 0. 8 % of our consolidated net assets, and cash and investments of our Venezuelan subsidiaries held in local currency in Venez uela amount to approximately 1.1 % of our consolidated cash and investments.

During December 2013, the Venezue lan regulation that created SICAD 1 was amended to expand its use, and to require publication of the average exchange rate implied by transactions settled in SICAD 1 auctions. Additionally, on January 23, 2014, the exchange regulation was amended to include foreign currency sales for certain transactions, such a s , but not limited to: contracts for leasing and services, use and exploitation of patents, trademarks, foreign investments and payments of royalties, contracts for technology import and technical assistance. Due to the change in rules that provided for the creation of the SICAD 1 system, the official exchange rate remains only available to obtain foreign currency to pay for a limited list of goods considered to be of high priority by the Venezuelan government , which does not include those relating to our business. As a consequence, SICAD 1 became, from that moment through May 15, 2014 , the primary system to which we would have to request U.S. dollars to settle our transactions. As a result, from January 24 to May 15, 2014, the exchange rate we used to re-measure our net monetary asset position and BsF transactions of our Venezuelan operations was the SICAD 1 exchange rate. The average exchange rate under SICAD 1 during that period was 10.82 BsF per U.S. dollar.

In late February 2014, the Venezuelan government issued a decree to open a new exchange control mechanism (“SICAD 2”) that allowed the purchase of foreign exchange currencies, through authorized foreign exchange operators offered by individuals and companies such as Petróleos de Venezuela, S.A. (PDVSA, the oil state-owned corporation of Venezuela), the BCV and other public entities authorized by the Ministry of Finance. The Venezuelan government published operating rules for the new exchange mechanism in Exchange Agreement N° 27 and, on March 24, 2014 SICAD 2 began operating. Since implementation of the SICAD 1 system, we had been unsuccessful in gaining access to U.S. dollars through SICAD 1. As a result of this ongoing lack of access to the SICAD 1 auction system and the establishment of SICAD 2, on May 16, 2014, we started requesting U.S. dollars through the SICAD 2 mechanism. The SICAD 2 system was an open mechanism that permitted any company to request U.S. dollars for any purpose. Consequently, we were eligible for and were granted U.S. dollars through the SICAD 2 mechanism .

In light of the current economic conditions in Venezuela in the second quarter of 2014 , our determination to access SICAD 2 and re-measure the BsF denominated monetary assets and liabilities of our Venezuelan subsidiaries, and the lower U.S. dollar-equivalent cash flows then expected from our Venezuelan operations, during the second quarter of 2014, we reviewed our long-lived assets, goodwill and intangible assets with indefinite useful life for impairment, including considering our then expected use of these assets in light of the foregoing. We currently own two office spaces in Venezuela that we had expected to use to support our main operating activities in that country. However, due to the economic conditions in Venezuela , we determined to rent these office spaces to third parties to generate rental income and will consider opportunities for disposal of these assets if real estate market conditions are favorable . Because we have concluded that the carrying value of these two real estate properties were not fully recoverable, we recorded an impairment of long-lived assets of $49.5 million during May 2014.

On February 10, 2015, the Venezuelan government issued a decree that unifies the two previous foreign exchange systems SICAD 1 and SICAD 2 into a new single system denominated SICAD, with an initial public foreign exchange rate of 12 BsF per U.S. dollar. The SICAD auction process remains available only to obtain foreign currency to pay for a limited list of goods considered to

59


be of high priority by the Venezuelan government, which does not include those relating to our business. In the same decree, the Venezuelan government created the SIMADI, a new foreign exchange system that is separate from SICAD, which publishes a foreign exchange rate from the BCV on a daily basis.

In light of the disappearance of SICAD 2, and our inability to gain access to U.S. dollars through the new single system under SICAD, we started requesting and have been granted U.S. dollars through SIMADI. As a result, we now expect to settle our transactions through SIMADI and have concluded that the SIMADI exchange rate should be used to re-measure our bolivar-denominated monetary assets and liabilities and to re-measure the revenues and expenses of our Venezuelan subsidiaries effective as of March 31, 2015. In connection with this re-measurement, we recorded a foreign exchange loss of $20.4 million and a deferred income tax gain of $3.8 million during the first quarter of 2015. As of June 30, 2015, the SIMADI exchange rate was 197.3 BsF per U.S. dollar. The average exchange rate for the second quarter of 2015 was 197.84 BsF per U.S. dollar.

Considering this change in facts and circumstances and the lower U.S. dollar-equivalent cash flows now expected from our Venezuelan business, we have reviewed our long-lived assets, goodwill and intangible assets with indefinite useful life for impairment and concluded that the carrying value of certain real estate investments in Venezuela as of March 31, 2015 will not be fully recoverable. As a result, we recorded an impairment of long-lived assets of $16.2 million on March 31, 2015 using the exchange rate as of that date . The carrying amount has been adjusted to its estimated fair value of approximately $9.2 million as of March 31 , 2015 by using the market approach and considering prices for similar assets.

Until 2010 we were able to obtain U.S. dollars for any purpose, including dividend distribution s , using alternative mechanisms other than through the CADIVI. Those U.S. dollars, obtained at a higher exchange rate than the one offered by CADIVI and held in balance at U.S. bank accounts of our Venezuelan subsidiaries, were used for dividend distributions from our Venezuelan subsidiaries. Our Venezuelan subsidiaries have not requested authorization since 2012 to acquire U.S. dollars to make dividend distributions and we have not distributed dividends from our Venezuelan subsidiaries since 2011.

Although the current mechanisms available to obtain U.S. dollars for dividend distributions to shareholders outside of Venezuela imply increased restrictions, we do not expect that the current restrictions to purchase U.S. dollars will have a significant adverse effect on our business strategy with regard to the investment in Venezuela.

In order to assist investors in their overall understanding of the impact on our Venezuelan segment reporting, we developed a scenario that considers a 300% additional devaluation over the SIMADI rate as of the date of this report, applied for the period starting on January 1, 2015 to June 30, 2015 . These disclosures may help investors to project sensitivities, on segment information captions, to devaluations of whatever order of magnitude they choose by simple arithmetic calculations. The information is just a scenario and does not represent a forward-looking statement about our expectations or projections related to future events in Venezuela. The investors and other readers or users of the financial information presented in this caption are cautioned not to place undue reliance on this scenario. This information is not a guarantee of future events.

The information disclosed below does not include any inflation effect, nor the devaluation impact related to the assumed devaluation or any other effect derived from the assumed devaluation. The information below should not be considered in isolation or as a substitute for measures of performance prepared in accordance with U.S. GAAP. In addition, this information is not based on any comprehensive set of accounting rules or principles.

The evolution of the Venezuelan economy and any future governmental interventions in the Venezuelan economy are beyond our ability to control or predict. New events could happen in the future in Venezuela and it is not possible for management to predict all such events, nor can it assess the impact of all such events on our Venezuelan business.

The table below provides specific sensitivity information of our Venezuelan segment reporting for the period indicated assuming approximately a 300% additional devaluation over the SIMADI rate as of the date of this report, applied for the period starting on January 1, 2015 to June 30, 2015 :

Six-month period ended
June 30, 2015

Three-month period ended
June 30, 2015

Actual (*)

Sensitivity (**)

Actual (*)

Sensitivity (**)

(In thousands)

(In thousands)

Net revenues

$
19,669

$
3,151

$
5,714

$
1,911

Direct costs

$
(6,835)

$
(1,166)

$
(2,631)

$
(687)

Direct contribution before impairment of Long-lived assets

$
12,834

$
1,984

$
3,083

$
1,224

Direct Contribution Margin before impairment %

65.2%

63.0%

54.0%

64.1%

60


(*) As reported. Direct Contribution Margin does not include one - time impairments of long-lived assets and international customer service costs have been allocated considering previous year exchange rate.

(**) Computing a hypothetical devaluation of the Venezuelan segment from January 1 to June 30, 2015 assuming an exchange rate of 591.89 BsF per U.S. dollar (300% of the exchange rate as of June 30, 2015).

Despite the continued uncertainty and restrictions relating to foreign currency exchange in Venezuela as described above, we believe that our underlying business in that country is competitively well-positioned and continues to exhibit solid growth, in terms of units sold, even while economic conditions in the Venezuelan economy remain difficult. As economic conditions in that country improve, we expect that our business in Venezuela will benefit accordingly. Although in May 2014 and March 2015 we experienced a strong devaluation of our business in Venezuela, we cannot assure you that the BsF will not experience further devaluations or that the Venezuelan government will not default on its obligations to creditors in the future, which may be significant and could have a material negative impact on our future financial results of our Venezuela segment and value of our bolivar denominated net assets. However, for the reasons stated at the beginning of this paragraph, we remain strongly committed to our business and investment in Venezuela.

Argentine Segment

The Argentine government has implemented certain measures that control and restrict the ability of companies and individuals to exchange Argentine Pesos for foreign currencies. Those measures include, among other things, the requirement to obtain the prior approval from the Argentine Tax Authority of the foreign currency transaction (for example and without limitation, for the payment of non-Argentine goods and services, payment of principal and interest on non-Argentine debt and also payment of dividends to parties outside of the country), which approval process could delay, and eventually restrict, the ability to exchange Argentine Pesos for other currencies, such as U.S. dollars. Those approvals are administered by the Argentine Central Bank through the Local Exchange Market (“Mercado Unico Libre de Cambios”, or “MULC”), which is the only market where exchange transactions may be lawfully made.

Further, restrictions also currently apply to the acquisition of any foreign currency for holding as cash within Argentina. Although the controls and restrictions on the acquisition of foreign currencies in Argentina place certain limitations on our current ability to convert cash generated by our Argentine subsidiaries into foreign currencies, based on the current state of Argentine currency rules and regulations, we do not expect that the current controls and restrictions, will have a material adverse effect on our business plans in Argentina or on our overall business, financial condition or results of operations.

During January 2014 the Argentine Peso exchange rate against the U.S. dollar increased in approxim ately 23%, from 6.52 Argentine Pesos per U.S. dollar as of December 31, 2013 to approximately 8.0 Argentine Pesos per U.S. dollar. Due to the abovementioned devaluation, during the three-month period ended March 31, 2014, the reported net assets in our Argentine subsidiaries decreased by $14.6 million with the related impact in Other Comprehensive Income and the Company recognized a foreign exchange gain of $4.6 million. As of June 30, 2015, the Argentine Peso exchange rate was $9.09 per U.S. dollar.

Had a hypothetical deval uation of 10% of the Argentine Peso against the U.S. dollar occurred on June 3 0 , 201 5 , the reported net assets in our Argentine subsidiaries would have decreased by approximately $ 8 . 0 million with the related impact in Other Comprehensive Income. Additionally, we would have recorded a foreign exchange gain amounting to approximately $2. 9 million in our Argentine subsidiaries.

Interest

Our earnings and cash flows are also affected by changes in interest rates. These changes could have an impact on the interest rates that financial institutions charge us prior to the time we sell our MercadoPago receivables. As of June 3 0, 2015 , MercadoPago’s funds receivable from customers totaled $ 1 31 . 1 million. Interest rate fluctuations could also negatively affect certain of our fixed rate and floating rate investments comprised primarily of time deposits, money market funds, investment grade corporate debt secur ities and sovereign debt securities. Investments in both fixed rate and floating rate interest earning products carry a degree of interest rate risk. Fixed rate securities may have their fair market value adversely impacted due to a rise in interest rates, while floating rate securities may produce less income than predicted if interest rates fall.

Under our current policies, we do not use interest rate derivative instruments to manage exposure to interest rate changes. As of June 3 0 , 201 5 , the average duration of our available for sale securities, defined as the approximate percentage change in price for a 100-basis-point change in yield, was 1.2 4 %. If interest rates were to instantaneously increase (decrease) by 100 basis points, the fair market value of our available for sale securities as of June 3 0 , 2015 could decrease (increase) by approximately $3. 6 million.

61


As of June 3 0 , 2015, our short-term investments amounted to $ 167 . 2 million and our long-term investments amounted to $ 209 . 3 million . These investments can be readily converted at any time into cash or into securities with a shorter remaining time to maturity. We determine the appropriate classification of our investments at the time of purchase and re-evaluate such designations as of each balance sheet date.

Equity Price Risk

Our board of directors adopted the 2009, 2010, 2011 and 2012 long-term retention plan (the “2009, 2010, 2011 and 2012 LTRP”, respectively) payable as follows:

·

eligible employees will receive a fixed payment equal to 6.25% of his or her 2009 and/or 2010 and/or 2011 and/or 2012 LTRP bonus once a year for a period of eight years starting in 2010 and/or 2011 and/or 2012 and/or 2013 (the “2009, 2010, 2011 and 2012 Annual Fixed Payment”, respectively ); and

·

on each date we pay the Annual Fixed Payment to an eligible employee, he or she will also receive a payment (the “2009, 2010, 2011 and 2012 Variable Payment, respectively”) equal to the product of (i) 6.25% of the applicable 2009 and/or 2010 and/or 2011 and/or 2012 LTRP bonus and (ii) the quotient of (a) divided by (b), where (a), the numerator, equals the Applicable Year Stock Price (as defined below) and (b), the denominator, equals the 2008, 2009, 2010 and 2011 Stock Price, defined as $13.81, $45.75, $65.41 and $77.77 for the 2009, 2010, 2011 and 2012 LTRP, respectively, which was the average closing price of the Company’s common stock on the NASDAQ Global Market during the final 60 trading days of 2008, 2009, 2010 and 2011, respectively. The “Applicable Year Stock Price” equals the average closing price of the Company’s common stock on the NASDAQ Global Market during the final 60 trading days of the year preceding the applicable payment date.

The 2009, 2010, 2011 and 2012 variable payment LTRP liability subjects us to equity price risk. In May 2013 the board of directors, upon the recommendation of the Compensation Committee, approved certain amendments to the 2009, 2010, 2011 and 2012 Long-Term Retention Plans (the Amended LTRPs), to give us (through the approval of the Compensation Committee) the option to pay the compensation due under the Amended LTRPs in cash, common stock or a combination thereof. We have granted the right to any Amended LTRP participant to request settlement in cash. The Amended LTRPs have been considered to be a substantive liability and classified accordingly in the balance sheet.

On September 27, 2013, our board of directors, upon the recommendation of the compensation committee, approved the 2013 Long Term R etention Plan (the “2013 LTRP”), o n March 31, 2014, the board of d irectors, upon the recommendation of the c ompensation c ommittee approved the 2014 employee retention programs (“2014 LTRP”) and on August 4, 2015, the board of directors, upon the recommendation of the compensation committee approved the 2015 employee retention programs (“2015 LTRP”) . If earned, payments to eligible employees under the 2013 and 2014 LTRP will be in addition to payments of base salary and cash bonus, the latter if earned, made to those employees. The awards under 2013 and/or 2014 LTRP are payable in cash, common stock or a combination thereof and, as we mentioned in the paragraph before for the others LTRP, we granted the right to any LTRP participant to request settlement in cash.

In order to receive an award under the 2013 , 2014 and/or 201 5 LTRP, each eligible employee must satisfy the performance conditions established by the board of directors for such employee. If these conditions are satisfied, the eligible employee will, subject to his or her continued employment as of each applicable payment date, receive the full amount of his or her 2013 , 2014 and/or 201 5 LTRP bonus, payable as follows:

·

the eligible employee will receive a fixed payment, equal to 8.333% of his or her 2013, 2014 and/or 2015 LTRP bonus once a year for a period of six years starting in March 2014, 2015 and/or 2016 (the “2013, 2014 and 2015 Annual Fixed Payment, respectively”); and

·

on each date we pay the Annual Fixed Payment to an eligible employee, he or she will also receive a payment (the “Variable Payment”) equal to the product of (i) 8.333% of the applicable 2013, 2014 and/or 2015 LTRP bonus and (ii) the quotient of (a) divided by (b), where (a), the numerator, equals the Applicable Year Stock Price (as defined below) and (b), the denominator, equals the 2012, 2013 and 2014 Stock Price, d efined as $79.57, $118.48 and $127.29 for the 2013, 2014 and 2015 LTRP, respectively, which was the average closing price of our common stock on the NASDAQ Global Market during the final 60 trading days of 2012,2013 and 2014, respectively. The “Applicable Year Stock Price” shall equal the average closing price of our common stock on the NASDAQ Global Market during the final 60 trading days of the year preceding the applicable payment date.

62


At June 3 0 , 201 5 , the total contractual obligation fair value of our 2009, 2010, 2011, 2012, 2013 and 2014 Variable Payment LTRP liability amounted to $ 36 . 9 million . As of June 3 0 , 201 5 , the accrued liability related to the 2009, 2010, 2011, 2012, 2013 and 2014 Variable Payment p ortion of the LTRP included in s ocial security payable in our condensed consolidated balance sheet amounted to $2 0 . 3 million. The following table shows a sensitivity analysis of the risk associated with our contractual obligation related to the 2009, 2010, 2011, 2012, 2013 and 2014 Variable Payment if our common stock price per share were to experience increases or decreases by up to 40%:

As of June 30, 2015

MercadoLibre, Inc

2009, 2010, 2011, 2012, 2013 and 2014

Equity Price

variable LTRP liability

(In thousands, except equity price)

Change in equity price in percentage

40%

199.29

51,595
30%

185.05

47,910
20%

170.82

44,224
10%

156.58

40,539

Static

(*)

142.35

36,854

-10%

128.11

33,168

-20%

113.88

29,483

-30%

99.64

25,798

-40%

85.41

22,112

(*) Average closing stock price for the last 60 trading days of the closing date.

63


It em 4 — Controls and Procedures

We maintain disclosure controls and procedures that are designed to ensure that information required to be disclosed in our reports pursuant to the Securities Exchange Act of 1934, as amended (the “Exchange Act”) is recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission’s rules and forms, and that such information is accumulated and communicated to our management, including our chief executive officer and chief financial officer, as appropriate to allow timely decisions regarding required disclosure.

Evaluation of disclosure controls and procedures

Based on the evaluation of our disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) required by Exchange Act Rules 13a-15(b) or 15d-15(b), our chief executive officer and our chief financial officer have concluded that, as of the end of the period covered by this report, our disclosure controls and procedures were effective.

Changes in Internal Controls Over Financial Reporting

There were no changes in our internal control over financial reporting (as such term is defined in Rule 13a-15(f) and 15d-15(f) under the Exchange Act) during the six-month period ended June 3 0 , 201 5 that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.

PA RT II. OTHER INFORMATION

It em 1 — Legal Proceedings

From time to time, we are involved in disputes that arise in the ordinary course of our business. The number and significance of these disputes is increasing as our business expands and our C ompany grows. Any claims against us, whether meritorious or not, may be time consuming, result in costly litigation, require significant amounts of management time, result in the diversion of significant operational resources or require expensive implementations of changes to our business methods to respond to these claims. See “Item 1A — Risk Factors” of our Annual Report on Form 10-K for the fiscal year ended December 31, 201 4 as filed with the Securities and Exchange Commission on February 27 , 201 5 .

As of June 30 , 201 5 , our total reserves for proceeding-related contingencies were approximately $2. 8 million to cover legal actions against us in which we have determined that a loss is probable. The proceeding-related reserve is based on developments to date and historical information related to actions filed against us. We do not reserve for losses we determine to be possible or remote.

As of June 30 , 201 5 , there were 665 lawsuits pending against our Brazilian subsidiaries in the Brazilian ordinary courts. In addition, as of June 30 , 201 5 , there were 2, 598 lawsuits pending against our Brazilian subsidiaries in the Brazilian consumer courts, where a lawyer is not required to file or pursue a claim.

As of June 30 , 201 5 , there were 42 lawsuits pending against our Argentine subsidiaries in the Argentine ordinary courts and 858 pending claims in the Argentine Consumer Protection Agencies, where a lawyer is not required to file or pursue a claim.

As of June 30 , 201 5 , there were two claims pending against our Mexican subsidiaries in the Mexican ordinary courts and 60 claims pending against our Mexican subsidiary in the Mexican Consumer Protection Agencies, where a lawyer is not required to file or pursue a claim.

In most of these cases, the plaintiffs asserted that we were responsible for fraud committed against them, or responsible for damages suffered when purchasing an item on our website, when using MercadoPago, or when we invoiced them. We believe we have meritorious defenses to these claims and intend to continue defending them.

Set forth below is a description of the legal proceedings that we have determined to be material to our business. We have excluded ordinary routine legal proceedings incidental to our business. In each of these proceedings we also believe we have meritorious defenses, and intend to continue defending ourselves in these actions. We have established a reserve for those proceedings which we have considered that a loss is probable. The disclosure below updates and supplements the information set forth in “Item 3 — Legal Proceedings” in our Annual Report on Form 10-K for the fiscal year ended December 31, 201 4 :

On February 22, 2008, Nike International Ltd., (or “Nike”), requested a preliminary injunction against our Argentine subsidiary DeRemate.com de Argentina S.A. (or “DeRemate”), in the Court on Civil and Commercial Matters in Buenos Aires, Argentina. Nike alleged that this subsidiary was infringing Nike trademarks as a result of sellers listing allegedly counterfeited Nike branded products through the website www.deremate.com.ar. A preliminary injunction was granted in February 2008 to suspend the

64


offer of Nike-branded products until sellers could be properly identified. DeRemate appealed the decision. In November 2008, the Federal Court of Appeals on Civil and Commercial Matters lifted the prohibition to allow on the website of DeRemate any listing related to Nike branded products subject to our requesting certain personal information from users listing those items. On March 25, 2008 Nike sued DeRemate in the same venue, for the same reasons argued in the request preliminary injunction. DeRemate presented its defense on September 11, 2009. On May 27, 2014, the Lower Court Judge issued a ruling considering that DeRemate was not liable for the alleged infringement by sellers’ listings, but it considered that DeRemate was liable for the breach of contract entered into by the parties which established a “notice and take down” procedure. On June 6, 2014, DeRemate filed an appeal that was denied on May 5, 2015 by the Federal Court of Appeals on Civil and Commercial Matters. The Federal Court decided, among other things, that (i) DeRemate shall (i) pay to the plaintiff a AR$200,000 for damages and (ii) restrain from buying keywords related with plaintiff’s trademarks. In May 2015 DeRemate filed recourse and an appeal to the Supreme Court under the same Federal Court. As of the date of this report, according to the opinion of external legal counsel of DeRemate, the risk of loss in this case is probable.

On August 25, 2010, Citizen Watch do Brasil S/A, or Citizen, sued Brazilian subsidiaries in the 31st Central Civil Court State of São Paulo, Brazil. Citizen alleged that the Brazilian subsidiaries were infringing Citizen’s trademarks as a result of users selling allegedly counterfeit Citizen watches through the Brazilian page of the Brazilian subsidiaries’ website. Citizen sought an order enjoining the sale of Citizen-branded watches on the Brazilian subsidiaries’ Marketplace with a $6,000 daily non-compliance penalty. On September 23, 2010, the Brazilian subsidiaries were summoned of an injunction granted to prohibit the offer of Citizen products on its platform, but the penalty was established at $6,000 per day. On September 26, 2010, the Brazilian subsidiaries presented their defense and appealed the decision of the injunction relief to the State Court of Appeals of São Paulo on September 27, 2010. On October 22, 2010 the injunction granted to Citizen was suspended. On March 23, 2011, the Company’s appeal regarding the injunction granted to Citizen was ruled in favor of the Brazilian subsidiaries. On May 4, 2011, Citizen presented a motion to clarify the decision but it was dismissed on March 14, 2012. On May 28, 2012, the Plaintiff filed a special recourse related to the injunction relief to the State Court of Appeals, and the Brazilian subsidiaries presented their defense on August 16, 2012 which was not admitted. In September 2012, the Plaintiff filed a legal action against the Brazilian subsidiaries with same arguments alleged in the injunction request and seeking for compensatory and statutory damages and defenses were presented on March 20, 2013. On January 9, 2013, Citizen presented a motion to request the appeal to be ruled by the Brazilian Superior Court of Justice (Superior Tribunal de Justiça). On March 1, 2013, the Brazilian subsidiaries presented their response to that appeal. On August 27, 2013, the Brazilian Superior Court of Justice ruled against Citizen’s appeal. The Superior Court of Justice ruled that the Brazilian subsidiaries were not responsible for alleged infringement of intellectual property rights by its users and that they should comply with the “notice and take down” procedure it already have in place.

On October 4, 2013, Citizen presented a motion to clarify mentioned decision issued by the Brazilian Superior Court of Justice and such motion was denied on November 11, 2013. Citizen then filed, on November 25, 2013, an Extraordinary Appeal aiming the decision rendered by Brazilian Superior Court of Justice to be reviewed by Brazilian Federal Supreme Court. On February 21, 2014, Brazilian subsidiaries presented its response to Citizen’s Extraordinary Appeal. On March 10, 2014, Citizen’s extraordinary appeal was not accepted by the Brazilian Superior Court of Justice and, on March 26, 2014, Citizen filed an appeal against such decision, aiming at its Extraordinary Appeal to be accepted and ruled by Brazilian Federal Supreme Court. On May 5, 2014 the Company presented its response to Citizen’s appeal to The Brazilian Federal Supreme Court. On December, 19, 2014 Brazilian Federal Supreme Court overruled Citizen’s Extraordinary Appeal, ending the discussion regarding the injunction sought by Citizen which was definitely not granted. On February 19, 2015 the judge preceding the 31st Central Civil Court of the City of São Paulo, State of São Paulo, Brazil ruled the case in its merits totally in favor of the Brazilian subsidiary, stating that MercadoLivre shall not be held responsible for any of Citizen’s pleas and allegations and Citizen did not appeal the mentioned decision and, as a consequence, the case is closed. On the merits of the injunction is still pending. In the opinion of the Company’s management and its legal counsel the risk of loss is therefore remote.

On June 12, 2007, a state prosecutor of the State of São Paulo, Brazil presented a claim against MercadoLivre. The state prosecutor alleges that MercadoLivre should be held liable for any fraud committed by sellers on MercadoLivre’s website, or responsible for damages suffered by buyers when purchasing an item on the Brazilian version of the MercadoLivre website. On June 26, 2009, the Lower Court Judge ruled in favor of the State of São Paulo prosecutor, declaring that MercadoLivre shall be held joint and severally liable for fraud committed by sellers and damages suffered by buyers when using the website, and ordering MercadoLivre remove from the Terms of Service of the Brazilian website any provision limiting MercadoLivre’s responsibility, with a penalty of approximately $2,500 per day of non-compliance. On June 29, 2009, the Company presented a recourse to the lower court, which was not granted. On September 29, 2009, MercadoLivre presented an appeal and requested to suspend the effects of the ruling issued by the lower court until the appeal is decided by State Court of Appeals, which request was granted on December 1, 2009. On May 23, 2014 the State Court of Appeals issued its ruling stating that MercadoLivre shall not be held responsible for the quality, nature or defective products or services purchased through the Brazilian website. While the decision is not clear, it could be understood that the State Court of Appeals ruled that MercadoLivre could be held joint and severally liable for fraud committed by sellers buyers when using the website. On June 13, 2014, MercadoLivre filed a motion to clarify the decision. On October 6, 2014, the State Court of Appeals overruled MercadoLivre’s motion to clarify its decision. We appealed the decision to the Brazilian Federal Superior Court of Justice. As of the date of this report we appeal to the Brazilian Federal Superior Court of Justice was still being processed before the State Court of Appeals. On March 23, 2015 the State of São Paulo Prosecutor and MercadoLivre have settled the case by agreeing that MercadoLivre (i) will not be held liable for the quality, nature or defective products or services purchased through the Brazilian website, and/or

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damages suffered by buyers for purchases made using the website and paid directly to sellers, and (ii) will be jointly liable when buyer used MercadoPago in a purchase made through the website and liable for MercadoLivre’s own services. On July 15, 2015, the settlement was homologated and therefore the case is closed as of the date of this report.

On August 19, 2011, a state prosecutor of the State of Rio de Janeiro, Brazil presented a claim against our Brazilian subsidiary. The state prosecutor alleges that the Brazilian subsidiary should improve our customer service level and provide (among other things) a telephone number for customer support and requested an injunction against our Brazilian subsidiary. On October 22, 2012, a lower court judge ruled in favor of the Company and dismissed the claim against us. The Public Prosecutor appealed the decision and MercadoLivre presented its defense on December 12, 2012. On April 9, 2013, the State Court of Appeals ruled in favor of the Company confirming the dismissal of the claim. On May 28, 2013 the decision was appealed by the state prosecutor to the Brazilian Superior Court of Justice and we presented our response on July 2, 2013.  On May 5, 2015 the Brazilian Superior Court of Justice did not accept the extraordinary appeal filed by the Public Prosecutor. The Public Prosecutor filed an appeal against such decision, aiming the appeal to be accepted and ruled by Brazilian Federal Supreme Court, which was not accepted on June 16, 2015. In the opinion our management and our legal counsel, the risk of loss is remote.

Intellectual Property Claims

In the past, third-parties have from time to time claimed, and others may claim in the future, that we have infringed their intellectual property rights. We have been notified of several potential third-party claims for intellectual property infringement through our website. These claims, whether meritorious or not, are time consuming, can be costly to resolve, could cause service upgrade delays, and could require expensive implementations of changes to our business methods to respond to these claims. See “Item 1A Risk factors — Risks related to our business — We could potentially face legal and financial liability for the sale of items that infringe on the intellectual property rights of others and for information disseminated on the MercadoLibre Marketplace” in our Annual Report on Form 10-K for the year ended December 31, 201 4 .

Item 1A — Risk Factors

As of June 30, 2015, there have been no material changes in our risk factors from those disclosed in our Annual Report on Form 10-K for the fiscal year ended December 31, 2014 and in our Form 10-Q for the quarter ended March 31, 2015.

Item 5 — Other Information

Executive compensation Program

On August 4, 2015, our board of directors, upon the recommendation of the compensation committee, finalized the Company’s executive compensation program for 2015 by (i) establishing the performance criteria applicable to determine eligibility for annual cash bonuses for 2015 and (ii) adopting the 2015 Long-Term Retention Plan (the “2015 LTRP”).

The following table includes the 2015 base salary, annual cash bonus range and target 2015 LTRP target bonus of each named executive officer effective January 1, 2015.

Elements of Compensation

(1)

(1) (2)

(3)

2015 Base

Salary (1)

2015 Annual

Bonus Range (1) (2)

Target 2015

LTRP Bonus (3)

Marcos Galperin

President and Chief Executive Officer

$ 547,624

$ 379,125 – 631,874

$ 5,946,400

Pedro Arnt

Executive Vice President and Chief Financial Officer

$ 271,818

$ 188,181 – 313,636

$ 1,120,000

Osvaldo Giménez

Executive Vice President — Payments

$ 271,818

$ 188,181 – 313,636

$ 1,120,000

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Daniel Rabinovich

Senior Vice President and Chief Technology Officer

$ 271,818

$ 188,181 – 313,636

$ 1,500,000

Stelleo Tolda

Executive Vice President and Chief Operating Officer

$ 218,097

$ 150,991 – 251,651

$ 1,120,000

(1)

For 2015, the base salary and annual cash bonus range for Mr. Galperin has been fixed in Uruguayan pesos. For each of Messrs. Arnt, Giménez and Rabinovich have been fixed in Argentine pesos, while the base salary and annual cash bonus range for Mr. Tolda has been fixed in Brazilian reais. Accordingly, the base salary and annual cash bonus range in U.S. dollars are approximations based on the respective exchange rates on July 10, 2015.

(2)

See the section below entitled “Annual Cash Bonuses” below for a detailed discussion of the payment methodology for the annual cash bonuses.

(3)

The target 2015 LTRP bonus is determined in U.S. dollars, and paid in Uruguayan pesos, Argentine pesos or Brazilian reais (as applicable), at the applicable exchange rate as of the payment date. See the section entitled “2015 LTRP” below for a detailed discussion of the payment methodology under the 2015 LTRP. Actual amounts to be paid under the 2015 LTRP may be more or less than the target amount shown in this table.

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Annual Cash Bonuses

The annual cash bonus for each named executive officer will be based upon the Company’s achievement of pre ‑set goals for financial and operational performance, as well as, in the case of each named executive officer other than the Chief Executive Officer, qualitative assessment of individual performance, according to the following table:

Marcos Galperin

Pedro
Arnt

Stelleo Tolda

Osvaldo Gimenez

Daniel Rabinovich

Consolidated Performance ― Constant Dollars (1)

Net Revenues Minus Bad Debt (excluding Venezuela) (2)

54%

54%

54%

54%

54%

Net Revenues Minus Bad Debt (Venezuela) (2)

3%

3%

3%

3%

3%

Net Income (excluding Venezuela) (3)

36%

36%

36%

36%

36%

Net Income (Venezuela) (3)

2%

2%

2%

2%

2%

NPS (4)

5%

5%

5%

5%

5%

Weighted average

100%

100%

100%

50%

100%

Payments Performance

TPV On/GMVe (excluding Venezuela) (5)

-

-

-

49%

-

TPV On/GMVe (Venezuela) (5)

-

-

-

1%

-

Payments Net Revenues – Charge backs (6)

-

-

-

50%

-

Weighted average

-

-

-

50%

-

Overall Performance (7)

100%

100%

100%

100%

100%

Individual Performance Multiplier (8)

Above Expectations

-

1.2x

1.2x

1.2x

1.2x

Meet Expectations

-

1.0x

1.0x

1.0x

1.0x

Below Expectations

-

0.5x

0.5x

0.5x

0.5x

__________________________

(1)

Constant Dollars: financial metrics translated to US dollars at the previous year’s applicable exchange rate, which is intended to isolate the operational performance from fluctuations in local currencies.

(2)

Net Revenues Minus Bad Debt is defined as the Company’s net revenues for 2015, less bad debt charges and after adjustments for unusual items, if any, as determined by the Compensation Committee.

(3)

Net Income is defined as the Company’s net income in 2015 after adjustments for unusual items, if any, as determined by the Compensation Committee.

(4)

NPS stands for Net Promoter Score and is a measure of our customers’ satisfaction, calculated as the percentage of promoters (customer scoring our service from 9 to 10) minus the percentage of detractors (customers scoring our service from 0 to 6).

(5)

TPV On/GMVe is defined as Payments penetration in MercadoLibre measured as the Company’s Total Payment Volume (“TPV”) on the MercadoLibre e ‑commerce website in 2015 in U.S. Dollars divided by the Company’s Gross Merchandise Volume in 2015 in U.S. Dollars.

(6)

Payments Net Revenues – Chargebacks is defined as the Company net revenues generated by our Financing and Off-platform transactions for 2015 in Constant Dollars, minus the chargebacks generated by credit and debit cards payments for 2015 in Constant Dollars. Refer to footnote 7 for Constant Dollars calculation methodology.

(7)

Overall Performance for Messrs. Galperin, Arnt , Tolda and Rabinovich is equal to the Weighted Average for the Consolidated Performance ― Constant Dollars.  The Overall Performance for Mr. Gimenez is equal to the simple average between Weighted Average for the Consolidated Performance ― Constant Dollars and Weighted Average for the Payments Performance.

(8)

Individual Performance Multiplier is set as a multiplier for the annual bonus for each executive officer based on the qualitative assessment of individual performance for the 2015 fiscal year.

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For a named executive officer to be eligible to receive an annual bonus, the Company must achieve 50% of the weighted average planned growth in the Consolidated Performance ― Constant Dollars and in Overall Performance, according to the table above (the “Annual Bonus Minimum Eligibility Conditions”).

If the Annual Bonus Minimum Eligibility Conditions are met for a named executive officer, a prorated formula will be applied to the annual cash bonus ranges described in the “Elements of Compensation” table above.  Such formula is based on the officer’s total performance tally and it is consistent with the Company’s 2015 annual cash bonus program.  In addition, the Individual Performance Multiplier, which is a qualitative assessment for each named executive officer, will be applied to the annual cash bonus of each officer.  For example, if a named executive officer meets the Annual Bonus Minimum Eligibility Conditions and his Individual Performance is set as “meet expectations”, the officer would receive 1.0x the minimum annual cash bonus set forth in the annual bonus range included in the Elements of Compensation table above.  If, on the other hand, a named executive officer achieves 75% of the weighted average planned growth in the Consolidated Performance ― Constant Dollars and in Overall Performance applicable to the named executive officer, and his Individual Performance is set as “meet expectations”, then the named executive officer would receive an annual cash bonus equal to 1.0x the midpoint of the annual bonus range included in the Elements of Compensation table above.  Finally, if a named executive officer achieves 100% of the weighted average planned growth in the Consolidated Performance ― Constant Dollars and in Overall Performance applicable to the named executive officer, and his Individual Performance is set as “meet expectations”, then the named executive officer would receive 1.0x the maximum cash bonus set forth in the annual bonus range included in the Elements of Compensation table above.  In all of the situations described above, if the Individual Performance is set as “above expectations” or “below expectations,” the annual cash bonus would be multiplied by 1.2 or by 0.5, respectively.

2015 LTRP

The 2015 LTRP is substantially similar to the Amended LTRPs (as defined below), with the exception of the definition of the term “Performance Goa ls”, which has been revised in the 2015 LTRP to eliminate the individual performance of the named executive officers as part of the LTRP bonus eligibility requirements.  In order for a named executive officer to receive an award under the 2015 LTRP, the Company must achieve 50% of the weighted average planned growth in the Consolidated Performance ― Constant Dollars.  If the Company achieves such performance, the executive will, subject to his continued employment as of each applicable payment date, receive the target amount of his 2015 LTRP bonus described in the Elements of Compensation table above, payable as follows:

·

the officer will receive a fixed payment equal to 8.333% of his or her 2015 LTRP bonus once a year for a period of six years (with the first payment occurring on or about March 31, 2016), (the “Annual Fixed Payment”); and

·

on each date the Company pays the Annual Fixed Payment to the officer, he will also receive a payment equal to the product of (i) 8.333% of the applicable 2015 LTRP bonus and (ii) the quotient of (a) divided by (b), where (a), the numerator, equals the Applicable Year Stock Price (as defined below) and (b), the denominator, equals the 2014 Stock Price (as defined below).  For purposes of the 2015 LTRP, the “2014 Stock Price” shall equal $127.29 (the average closing price of the Company’s common stock on the NASDAQ Global Market during the final 60 ‑trading days of 2014) and the “Applicable Year Stock Price” shall equal the average closing price of the Company’s common stock on the NASDAQ Global Market during the final 60 trading days of the year preceding the applicable payment date for so long as the Company’s common stock is listed on the NASDAQ.

The maximum amount of each named executive officer’s 2015 LTRP bonus will depend on the Company’s stock price for the last 60 ‑trading days of the applicable fiscal year.  To the extent the Company’s stock price exceeds $127.29 for one or more applicable periods, the amount of the executive’s 2015 LTRP bonus will exceed 8.333% of the amount in the Total Annual Compensation table described above.  To the extent the Company’s stock price is less than $127.29 for one or more applicable periods, the amount of the executive’s 2015 LTRP bonus will be less than 8.333% of the amount in the Total Annual Compensation table.  Thus, total payments under the 2015 LTRP over the life of the plan may be more or less than the target amount listed in the Total Annual Compensation table.

For full details of the 2015 LTRP, please see the copy of the plan filed as Exhibit 10.7 to this Quarterly Report on Form 10-Q, the contents of which are incorporated by reference herein.

Amendment of Long Term Retention Plans

On August 4, 2015, our board of directors, upon the recommendation of our compensation committee, approved the amendment of each of the Company’s 2009 Long-Term Retention Plan (as amended, the “Amended 2009 LTRP”), 2010 Long-Term Retention Plan (as amended, the “Amended 2010 LTRP”), 2011 Long-Term Retention Plan (as amended, the “Amended 2011 LTRP”), 2012 Long-Term Retention Plan (as amended, the “Amended 2012 LTRP”, 2013 Long-Term Retention Plan (as amended, the “Amended 2013 LTRP”) and 2014 Long-Term Retention Plan (as amended, the “Amended 2014 LTRP” and together with the Amended

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2009 LTRP, the Amended 2010 LTRP, the Amended 2011 LTRP, the Amended 2012 LTRP and the Amended 2013 LTRP, the “Amended LTRPs”), each effective as of January 1, 2015. The board of directors determined to amend these long-term retention plans to make the terms more consistent with customary market terms for these types of plans. The board of directors decision was based on data and analysis from a study of the customary market terms for these types of plans prepared by Mercer Consulting, our compensation committee's independent compensation consultant, initiated in April 2015 .

These Long-Term Retention Plans (in the form prior to their amendment, the “Prior LTRPs”) were amended to (a) revise the Prior LTRPs’ definition of the term “Market Value” (as defined in the Amended LTRPs) to distinguish between a Change in Control (as defined in the Amended LTRPs) in which the Company is the surviving entity and those transactions in which it is not the surviving entity and (b) include special payment rules in connection with the acceleration in vesting in the case of certain participants who experience a Covered Termination (as defined in the Amended LTRPs).

The Amended 2009 LTRP, Amended 2010 LTRP, Amended 2011 LTRP, Amended 2012 LTRP, Amended 2013 LTRP and Amended 2014 LTRP are filed as Exhibits 10.1, 10.2, 10.3, 10.4, 10.5 and 10.6, respectively, to this to this Quarterly Report on Form 10-Q and are incorporated herein by reference, and the description of the material amendments to the terms of the Amended LTRPs is qualified in its entirety by reference to such exhibits. A description of the terms of the Prior LTRPs is included in the Company’s definitive proxy statement on Schedule 14A filed with the Securities and Exchange Commission on April 30, 2015.

It em 6 — Exhibits

The information set forth under “Index to Exhibits” below is incorporated herein by reference.

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Sign atures

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

MERCADOLIBRE, INC.

Registrant

Date: August 6, 2015.

By:

/s/ Marcos Galperin

Marcos Galperin

President and Chief Executive Officer

By:

/s/ Pedro Arnt

Pedro Arnt

Executive Vice President and Chief Financial Officer

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Mer cadoLibre, Inc.

INDEX TO EXHIBITS

3.1

Registrant’s Amended and Restated Certificate of Incorporation. (1)

3.2

Registrant’s Amended and Restated Bylaws. (1)

4.1

Form of Specimen Certificate for Registrant’s Common Stock (2)

4.2

Second Amended and Restated Registration Rights Agreement, dated September 24, 2001, by and among the Registrant and the investors named therein. (1)

4.3

Indenture with respect to the Registrant’s 2.25% Convertible Senior Notes due 2019, dated as of June 30, 2014, between the Registrant and Wilmington Trust, National Association, as trustee. (3)

10.01

Amended and Restated 2009 Long-Term Retention Plan *

10.02

Amended and Restated 2010 Long-Term Retention Plan *

10.03

Amended and Restated 2011 Long-Term Retention Plan *

10.04

Amended and Restated 2012 Long-Term Retention Plan *

10.05

Amended and Restated 2013 Long-Term Retention Plan *

10.06

Amended and Restated 2014 Long-Term Retention Plan *

10.07

2015 Long-Term Retention Plan *

31.1

Certification of Chief Executive Officer pursuant to Securities Exchange Act Rule 13a-14, as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. *

31.2

Certification of Chief Financial Officer pursuant to Securities Exchange Act Rule 13a-14, as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002. *

32.1

Certification of Chief Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. **

32.2

Certification of Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002. **

101.INS

XBRL Instance Document

101.SCH

XBRL Taxonomy Extension Schema Document

101.CAL

XBRL Taxonomy Extension Calculation Linkbase Document

101.LAB

XBRL Taxonomy Extension Label Linkbase Document

101.PRE

XBRL Taxonomy Extension Presentation Linkbase Document

101.DEF

XBRL Taxonomy Extension Definition Linkbase

*

Filed herewith

**

Furnished herewith

(1)

Incorporated by reference to the Registration Statement on Form S-1 of MercadoLibre, Inc. filed on May 11, 2007.

(2)

Incorporated by reference to the Company’s Annual Report on Form 10-K for the year ended December 31, 2008 filed on February 27, 2009.

(3)

Incorporated by reference to the Company’s Current Report on Form 8-K filed on June 30, 2014.

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TABLE OF CONTENTS