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UNITED STATES
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SECURITIES AND EXCHANGE COMMISSION
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Washington, D.C. 20549
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SCHEDULE 14A
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Proxy Statement Pursuant to Section 14(a) of the Securities
Exchange Act of 1934
(Amendment
No. )
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Filed by the Registrant [X]
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Filed by a party other than the Registrant [
]
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Check the appropriate box:
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[ ]
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Preliminary Proxy Statement
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[ ]
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Confidential, for Use of the Commission Only (as permitted by Rule
14a-6(e)(2))
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[X]
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Definitive Proxy Statement
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[ ]
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Definitive Additional Materials
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[ ]
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Soliciting Material under §240.14a-12
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CHROMADEX CORPORATION
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(Name of Registrant as Specified In Its Charter)
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(Name of Person(s) Filing Proxy Statement, if other than the
Registrant)
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Payment of Filing Fee (Check the appropriate box):
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[X]
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No fee required.
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[ ]
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Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and
0-11.
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(1)
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Title of each class of securities to which transaction
applies:
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(2)
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Aggregate number of securities to which transaction
applies:
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(3)
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Per unit price or other underlying value of transaction computed
pursuant to Exchange Act Rule 0-11 (set forth the amount on which
the filing fee is calculated and state how it was
determined):
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(4)
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Proposed maximum aggregate value of transaction:
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(5)
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Total fee paid:
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[ ]
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Fee paid previously with preliminary materials.
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[ ]
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Check box if any part of the fee is offset as provided by Exchange
Act Rule 0-11(a)(2) and identify the filing for which the
offsetting fee was paid previously. Identify the previous filing by
registration statement number, or the Form or Schedule and the date
of its filing.
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(1)
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Amount Previously Paid:
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(2)
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Form, Schedule or Registration Statement No.:
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(3)
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Filing Party:
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(4)
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Date Filed:
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(1)
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To elect the eight nominees for director named herein;
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(2)
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To ratify the appointment of Marcum LLP as the Company’s
independent registered public accounting firm for the year ending
December 31, 2021
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(3)
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To approve, on an advisory basis, the compensation of the Company's
named executive officers,
as
disclosed in this Proxy Statement;
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(4)
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To indicate, on an advisory basis, the preferred frequency of
stockholder advisory votes on the compensation of the
Company’s named executive officers; and
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(5)
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To
transact other business that may properly come before the meeting
and any postponement(s) or adjournment(s) thereof.
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BY
ORDER OF THE BOARD OF DIRECTORS
/s/ Frank L. Jaksch Jr.
Executive
Chairman of the Board
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Whether or not you expect to attend the Annual Meeting, please
complete, date, sign and return the proxy mailed to you, or vote
over the telephone or the internet as instructed in these
materials, as promptly as possible in order to ensure your
representation at the meeting. A return envelope (which is postage
prepaid if mailed in the United States) has been provided for your
convenience. Even if you have voted by proxy, you may still vote if
you attend the Annual Meeting. Please note, however, that if your
shares are held of record by a broker, bank or other nominee and
you wish to vote at the Annual Meeting, you must obtain a proxy
issued in your name from that record holder.
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1
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2
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7
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11
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17
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18
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Proposal
4: Advisory vote on the frequency of solicitation of advisory
shareholder approval of executive compensation
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19
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20
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21
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37
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38
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40
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43
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44
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(1)
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To elect the eight nominees for director named herein;
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(2)
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To ratify the appointment of Marcum LLP as the Company's
independent registered public accounting firm for the year ending
December 31, 2021;
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(3)
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To approve, on an advisory basis, the compensation of the Company's
named executive officers,
as
disclosed in this Proxy Statement;
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(4)
4)
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To indicate, on an advisory basis, the preferred frequency of
stockholder advisory votes on the compensation of the
Company’s named executive officers; and
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(5)
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To transact other business that may properly come before the
meeting and any postponement(s) or adjournment(s)
thereof.
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Proposal
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Vote Required for Approval
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Effect of Abstention
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Effect of Broker Non-Vote
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Election of eight members to our Board of
Directors
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Plurality of the votes cast (the eight directors receiving the most
“For” votes)
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None.
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None.
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Ratification of the Appointment of Marcum LLP as our Independent
Registered Public Accounting Firm for our Fiscal Year Ending
December 31, 2021
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“For” votes from the holders of a majority of shares
present in person or represented by proxy and entitled to vote on
the matter
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Against.
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Not applicable
(1)
.
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Approval, on an advisory basis, the compensation of the Company's
named executive officers
|
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“For” votes from the holders of a majority of shares
present in person or represented by proxy and entitled to vote on
the matter
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Against.
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None.
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Advisory vote on the frequency of shareholder advisory votes on
executive compensation
|
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The frequency receiving the votes from the holders of a majority of
shares present in person or represented by proxy and entitled to
vote on the matter; however, in the event that no frequency
receives a majority, we will consider whichever frequency receives
a plurality of the votes to be the frequency preferred by the
stockholders
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Against.
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None.
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Director
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Name
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Age
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Since
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Frank
Jaksch, Jr.
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52
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2000
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Stephen
A. Block
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76
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2007
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Jeff
Baxter
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59
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2015
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Robert
Fried
|
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61
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2015
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Kurt
Gustafson
|
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53
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2016
|
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Steven
Rubin
|
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60
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2017
|
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Wendy
Yu
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45
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2017
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Tony
Lau
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32
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2017
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Name
|
Fees
Earned or
Paid in
Cash ($)
|
Stock Awards ($)
|
Option Awards ($)(1)
|
Non-Equity Incentive Plan Compensation ($)
|
Non-Qualified Deferred Compensation Earnings ($)
|
All Other Compensation ($)
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Total
($)
|
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|
Stephen
Block (2)
|
65,000
|
-
|
53,775
|
-
|
-
|
-
|
118,775
|
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Jeff
Baxter (3)
|
55,000
|
-
|
53,775
|
-
|
-
|
-
|
108,775
|
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Kurt
Gustafson (4)
|
97,500
|
-
|
53,775
|
-
|
-
|
-
|
151,275
|
|
Steven
Rubin (5)
|
50,000
|
-
|
53,775
|
-
|
-
|
-
|
103,775
|
|
Wendy
Yu (6)
|
45,000
|
-
|
53,775
|
-
|
-
|
-
|
98,775
|
|
Tony
Lau (7)
|
47,500
|
-
|
53,775
|
-
|
-
|
-
|
101,275
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Name
|
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Audit
|
|
Compensation
|
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Nominating and Corporate Governance
|
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Jeff
Baxter
|
|
X
|
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X
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Stephen
Block
|
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X
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X(1)
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Kurt
Gustafson
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X(1)
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X
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Tony
Lau
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X
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Steven
Rubin
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X(1)
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Wendy
Yu
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|
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X
|
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Total
meetings in fiscal year ended December 31, 2020
|
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6
|
|
5
|
|
2
|
|
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Fiscal Year Ended
|
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|
Marcum, LLP
|
December 31, 2020
|
December 31, 2019
|
|
Audit
Fees (1)
|
$
374,000
|
$
434,000
|
|
Audit-Related
Fees
|
$
—
|
$
—
|
|
Tax
Fees
|
$
—
|
$
—
|
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All
Other Fees
|
$
—
|
$
—
|
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Name
|
|
Age
|
|
Position
|
|
Frank Jaksch, Jr.
|
|
52
|
|
Executive Chairman of the Board
|
|
Robert Fried
|
|
61
|
|
Chief Executive Officer and Director
|
|
Kevin Farr
|
|
63
|
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Chief Financial Officer
|
|
Mark Friedman (1)
|
|
63
|
|
Former Chief Legal Officer, General Counsel and Corporate
Secretary
|
|
Megan Jordan (2)
|
|
51
|
|
Former Chief Communications Officer and Senior Vice President of
Global Marketing
|
|
Name
|
|
Age
|
|
Position
|
|
Frank Jaksch, Jr.
|
|
52
|
|
Executive Chairman of the Board
|
|
Robert Fried
|
|
61
|
|
Chief Executive Officer and Director
|
|
Kevin Farr
|
|
63
|
|
Chief Financial Officer
|
|
Lisa Hatton Harrington (1)
|
|
53
|
|
General Counsel and Corporate Secretary
|
|
Executive Bonus Targets
|
Weight
Factor
|
2020
Threshold
|
2020
Target
|
2020
Max-out
|
2020
Actual
|
Payout
%
|
Base
Salary
|
Target
Bonus %
|
Bonus
Payment
|
|
|
|
|
|
|
|
|
|
|
|
|
Robert Fried, Chief Executive Officer
|
|
|
|
|
|
|
|
|
|
|
Total
Company - Net Sales
|
45
%
|
$
48,871
|
$
65,161
|
$
81,451
|
$
59,257
|
41
%
|
$
500,000
|
60
%
|
$
122,419
|
|
Total
Company - Operating Income / (Loss)
|
25
%
|
(27,881
)
|
(22,305
)
|
(16,729
)
|
(18,770
)
|
29
%
|
500,000
|
60
%
|
86,885
|
|
Qualitative
Corporate Goals
|
30
%
|
N/A
|
N/A
|
N/A
|
90
%
|
27
%
|
500,000
|
60
%
|
81,000
|
|
Total
|
100
%
|
|
|
|
|
96.9
%
|
|
|
$
290,304
|
|
|
|
|
|
|
|
|
|
|
|
|
Kevin Farr, Chief Financial Officer
|
|
|
|
|
|
|
|
|
|
|
Total
Company - Net Sales
|
45.0
%
|
48,871
|
65,161
|
81,451
|
59,257
|
41
%
|
309,000
|
50
%
|
63,046
|
|
Total
Company - Operating Income / (Loss)
|
25.0
%
|
(27,881
)
|
(22,305
)
|
(16,729
)
|
(18,770
)
|
29
%
|
309,000
|
50
%
|
44,746
|
|
Qualitative
Corporate Goals
|
30.0
%
|
N/A
|
N/A
|
N/A
|
90
%
|
27
%
|
309,000
|
50
%
|
41,715
|
|
Total
|
100
%
|
|
|
|
|
96.9
%
|
|
|
$
149,507
|
|
|
|
|
|
|
|
|
|
|
|
|
Frank Jaksch, Executive Chairman
|
|
|
|
|
|
|
|
|
|
|
Total
Company - Net Sales
|
45.0
%
|
48,871
|
65,161
|
81,451
|
59,257
|
41
%
|
381,100
|
50
%
|
77,756
|
|
Total
Company - Operating Income / (Loss)
|
25.0
%
|
(27,881
)
|
(22,305
)
|
(16,729
)
|
(18,770
)
|
29
%
|
381,100
|
50
%
|
55,187
|
|
Qualitative
Corporate Goals
|
30.0
%
|
N/A
|
N/A
|
N/A
|
90
%
|
27
%
|
381,100
|
50
%
|
51,449
|
|
Total
|
100
%
|
|
|
|
|
96.9
%
|
|
|
$
184,392
|
|
|
|
|
|
|
|
|
|
|
|
|
Mark Friedman, General Counsel
|
|
|
|
|
|
|
|
|
|
|
Total
Company - Net Sales
|
45.0
%
|
48,871
|
65,161
|
81,451
|
59,257
|
41
%
|
309,000
|
50
%
|
63,046
|
|
Total
Company - Operating Income / (Loss)
|
25.0
%
|
(27,881
)
|
(22,305
)
|
(16,729
)
|
(18,770
)
|
29
%
|
309,000
|
50
%
|
44,746
|
|
Qualitative
Corporate Goals
|
30.0
%
|
N/A
|
N/A
|
N/A
|
90
%
|
27
%
|
309,000
|
50
%
|
41,715
|
|
Total
|
100
%
|
|
|
|
|
96.9
%
|
|
|
$
149,507
|
|
|
|
|
|
|
|
|
|
|
|
|
Megan Jordan, Chief Communications Officer & SVP of Global
Marketing
|
|
|
|
|
|
|
|
|
|
|
Total
Company - Net Sales
|
45.0
%
|
48,871
|
65,161
|
81,451
|
26,659
|
41
%
|
300,000
|
40
%
|
49,107
|
|
Total
Company - Operating Income / (Loss)
|
25.0
%
|
(27,881
)
|
(22,305
)
|
(16,729
)
|
1,691
|
29
%
|
300,000
|
40
%
|
34,754
|
|
Qualitative
Corporate Goals
|
30.0
%
|
N/A
|
N/A
|
N/A
|
17
%
|
5.2
%
|
300,000
|
40
%
|
6,139
|
|
Total
|
100
%
|
|
|
|
|
75.1
%
|
|
|
$
90,000
|
|
Title
|
Ownership
Guideline
|
|
Chief
Executive Officer
|
Six
times annual base salary
|
|
All
other Named Executive Officers
|
Three
times annual base salary
|
|
Members
of the Board
|
Two
times annual base retainer
|
|
Name
|
Year
|
Salary
|
Non-Equity Incentive Plan
|
Stock Awards
(1)
|
Option Awards (2)
|
All Other Compensation
(3)
|
Total ($)
|
|
Robert
Fried
|
2020
|
$
519,231
|
$
290,304
|
-
|
$
316,414
(8)
|
$
736
|
$
1,126,685
|
|
|
2019
|
$
486,537
|
$
190,404
|
$
653,331
(4)
|
$
381,622
(5)
|
-
|
$
1,711,894
|
|
|
2018
|
$
379,121
|
$
468,330
|
$
1,255,003
(6)
|
$
3,057,990
(7)
|
-
|
$
5,160,444
|
|
Kevin
Farr
|
2020
|
$
320,884
|
$
149,507
|
-
|
$
209,217
(9)
|
$
9,208
|
$
688,816
|
|
|
2019
|
$
306,577
|
$
98,058
|
-
|
$
210,450
(10)
|
$
6,418
|
$
621,503
|
|
|
2018
|
$
300,000
|
$
93,600
|
-
|
-
|
-
|
$
393,600
|
|
Frank
Jaksch, Jr.
|
2020
|
$
398,758
|
$
184,392
|
-
|
$
142,253
(11)
|
$
9,275
|
$
734,678
|
|
|
2019
|
$
378,111
|
$
120,938
|
-
|
$
129,329
(12)
|
$
8,400
|
$
636,778
|
|
|
2018
|
$
370,000
|
$
100,000
|
-
|
$
188,960
(13)
|
$
8,650
|
$
667,610
|
|
Mark
Friedman
|
2020
|
$
311,971
|
$
149,507
|
-
|
$
209,217
(14)
|
$
8,072
|
$
678,767
|
|
|
2019
|
$
306,577
|
$
98,058
|
-
|
$
210,450
(15)
|
$
7,012
|
$
622,097
|
|
|
2018
|
$
281,967
(16)
|
$
87,974
|
-
|
$
1,768,274
(17)
|
$
6,231
|
$
2,144,446
|
|
Megan
Jordan
|
2020
|
$
311,538
(19)
|
$
90,000
|
-
|
$
370,988
(18)
|
$
1,670
|
$
774,196
|
|
Name
|
Severance
($) (1)
|
Accrued
Compensation ($) (2)
|
Option
Awards ($) (3)
|
Restricted
Stock Awards ($) (4)
|
Medical
($) (5)
|
Total
($)
|
|
|
|
|
|
|
|
|
|
Robert
Fried
|
$
750,000
|
$
68,750
|
$
326,738
|
$
-
|
$
-
|
$
1,145,488
|
|
Kevin
Farr
|
$
309,000
|
$
42,488
|
$
130,527
|
$
-
|
$
-
|
$
482,015
|
|
Frank
Jaksch, Jr.
|
$
768,358
|
$
59,730
|
$
133,841
|
$
800,006
|
$
45,648
|
$
1,807,583
|
|
Mark
Friedman (6)
|
$
309,000
|
$
42,112
|
$
130,527
|
$
-
|
$
22,824
|
$
504,463
|
|
Megan
Jordan (6)
|
$
300,000
|
$
18,505
|
$
94,617
|
$
-
|
$
26,820
|
$
439,942
|
|
Name
|
Severance
($) (1)
|
Accrued
Compensation ($) (2)
|
Option
Awards ($) (3)
|
Restricted
Stock Awards ($) (4)
|
Medical
($) (5)
|
Total
($)
|
|
|
|
|
|
|
|
|
|
Robert
Fried
|
$
750,000
|
$
68,750
|
$
326,738
|
$
-
|
$
-
|
$
1,145,488
|
|
Kevin
Farr
|
$
309,000
|
$
42,488
|
$
200,174
|
$
-
|
$
-
|
$
551,662
|
|
Frank
Jaksch, Jr.
|
$
768,358
|
$
59,730
|
$
133,841
|
$
800,006
|
$
45,648
|
$
1,807,584
|
|
Mark
Friedman (6)
|
$
309,000
|
$
42,112
|
$
200,174
|
$
-
|
$
22,824
|
$
574,110
|
|
Megan
Jordan (6)
|
$
300,000
|
$
18,505
|
$
151,667
|
$
-
|
$
26,820
|
$
496,992
|
|
Name
|
Grant
Date
|
All
Other Option Awards: Number of Securities Underlying
Options
|
Exercise
or Base Price of Option Awards ($/Share)(1)
|
Grant
DateFair Value of Stock and Option Awards ($)(2)
|
|
|
|
|
|
|
|
Robert
Fried
|
2/25/2020
|
165,155
|
$
3.27
|
$
316,414
|
|
Kevin
Farr
|
2/25/2020
|
109,054
|
$
3.27
|
$
209,217
|
|
Frank
Jaksch, Jr.
|
2/25/2020
|
74,048
|
$
3.27
|
$
142,253
|
|
Mark
Friedman
|
2/25/2020
|
109,054
|
$
3.27
|
$
209,217
|
|
Megan
Jordan
|
1/27/2020
|
150,000
|
$
4.18
|
$
370,988
|
|
|
Option
Awards
|
Restricted
Stock Awards
|
||
|
Name
|
Number
of Shares Acquired on Exercise(#)
|
Value
Realized
on
Exercise ($)
|
Number
of Shares Vested (#)
|
Value
Realized
on
Vesting ($)
|
|
Robert
Fried
|
-
|
$
-
|
-
|
$
-
|
|
Kevin
Farr
|
-
|
$
-
|
-
|
$
-
|
|
Frank Jaksch,
Jr.
|
41,667
|
$
24,584
|
-
|
$
-
|
|
Mark
Friedman
|
-
|
$
-
|
-
|
$
-
|
|
Megan
Jordan
|
-
|
$
-
|
-
|
$
-
|
|
Name
|
Number
of Securities Underlying Unexercised Options (#)
Exercisable
|
Number
of Securities Underlying Unexercised Options (#)
Unexercisable
|
|
Equity Incentive
Plan Awards: Number of Securities Underlying Unexercised Unearned
Options (#)
|
Option Exercise
Price ($)
|
Option
Expiration Date
|
|
Robert
Fried
|
66,667
|
—
|
|
—
|
3.30
|
7/30/2025
|
|
|
20,000
|
—
|
|
—
|
2.605
|
11/16/2026
|
|
|
500,000
|
—
|
|
—
|
2.715
|
3/12/2027
|
|
|
300,000
|
—
|
|
—
|
5.85
|
1/21/2028
|
|
|
620,081
|
124,016
|
(1
)
|
—
|
3.83
|
6/22/2028
|
|
|
99,348
|
63,221
|
(2
)
|
—
|
3.84
|
2/21/2029
|
|
|
—
|
165,155
|
(3
)
|
—
|
3.27
|
2/24/2030
|
|
Kevin
Farr
|
1,000,000
|
—
|
|
—
|
4.24
|
10/4/2027
|
|
|
54,544
|
34,710
|
(4
)
|
—
|
3.84
|
2/21/2029
|
|
|
—
|
109,054
|
(5
)
|
—
|
3.27
|
2/24/2030
|
|
Frank Jaksch,
Jr.
|
83,334
|
—
|
|
—
|
1.92
|
8/28/2022
|
|
|
633,810
|
—
|
|
—
|
2.835
|
9/15/2022
|
|
|
50,000
|
—
|
|
—
|
3.75
|
6/18/2024
|
|
|
50,001
|
—
|
|
—
|
3.66
|
7/6/2025
|
|
|
85,000
|
—
|
|
—
|
4.04
|
8/15/2026
|
|
|
36,458
|
13,542
|
(6
)
|
—
|
5.85
|
1/21/2028
|
|
|
33,636
|
21,404
|
(7
)
|
—
|
3.84
|
2/21/2029
|
|
|
—
|
74,048
|
(8
)
|
—
|
3.27
|
2/24/2030
|
|
Mark
Friedman
|
486,111
|
13,889
|
(9
)
|
—
|
5.65
|
1/22/2028
|
|
|
54,544
|
34,710
|
(10
)
|
—
|
3.84
|
2/21/2029
|
|
|
—
|
109,054
|
(11
)
|
—
|
3.27
|
2/24/2030
|
|
Megan
Jordan
|
30,000
|
—
|
(12
)
|
—
|
4.12
|
5/1/2021
|
|
|
142,222
|
177,778
|
(12
)
|
—
|
4.47
|
5/1/2021
|
|
|
—
|
150,000
|
(13
)
|
—
|
4.18
|
5/1/2021
|
|
Name
|
Number of Shares or
Units of Stock
That Have Not Vested (#)
|
Market Value of Shares
of Units of Stock That Have Not Vested ($)
|
Equity incentive plan
awards: Number of unearned shares, units or other rights
thathave not vested (#) (1)
|
Equity incentive plan
awards: Market or payout value of unearned shares, units
or other rights that have not vested ($) (2)
|
|
Robert
Fried
|
—
|
—
|
—
|
$
—
|
|
Kevin
Farr
|
—
|
—
|
—
|
$
—
|
|
Frank Jaksch,
Jr.
|
—
|
—
|
166,668
|
$
800,006
|
|
Mark
Friedman
|
—
|
—
|
—
|
$
—
|
|
Megan
Jordan
|
—
|
—
|
—
|
$
—
|
|
|
A
|
B
|
C
|
|
Plan
Category
|
Number
of securities to be issued upon exercise of outstanding
options,warrants and rights
|
Weighted-average
exercise price of outstanding options,warrants and
rights
|
Number
of securities remaining available for future issuance under equity
compensation plans (excluding securities reflected in column
(A))
|
|
|
|
|
|
|
Equity compensation
plans approved by security holders (1)
|
11,414,080
|
$
3.92
|
5,934,367
|
|
|
|
|
|
|
Equity compensation
plans not approved by security holders (2)
|
500,000
|
$
5.65
|
-
|
|
|
|
|
|
|
Total
|
11,914,080
|
$
3.99
|
5,934,367
|
|
Name
|
Shares of Common Stock
|
|
Pioneer
Step Holdings Limited
|
490,196
|
|
Winsave
Resources Limited
|
735,294
|
|
Name
|
Shares of Common Stock
|
|
Pioneer
Step Holdings Limited
|
1,133,627
|
|
Winsave
Resources Limited
|
1,133,627
|
|
Name of Beneficial Owner (1)
|
Shares of Common Stock Beneficially Owned (2)
|
Aggregate Percentage Ownership
|
|
|
|
|
|
Champion
River Ventures (3)
|
6,500,937
|
9.57
%
|
|
Li
Ka Shing (Global) Foundation (4)
|
3,467,778
|
5.10
%
|
|
Chau
Hoi Shuen Solina Holly (5)
|
6,377,783
|
9.39
%
|
|
Young
Rong (HK) Asset Management Limited (6)
|
6,669,802
|
9.82
%
|
|
Directors
|
|
|
|
Stephen
Block (7)
|
257,496
|
*
|
|
Jeff
Baxter (8)
|
189,167
|
*
|
|
Kurt
Gustafson (9)
|
120,000
|
*
|
|
Steven
Rubin (10)
|
120,000
|
*
|
|
Wendy
Yu (11)
|
100,000
|
*
|
|
Tony
Lau (12)
|
100,000
|
*
|
|
Frank
L. Jaksch Jr. (13)
|
3,315,336
|
4.81
%
|
|
Robert
Fried (14)
|
3,258,897
|
4.67
%
|
|
Named
Executive
Officers
|
|
|
|
Frank
L. Jaksch Jr.
|
(See above)
|
|
|
Robert
Fried
|
(See above)
|
|
|
Kevin
Farr (15)
|
1,154,005
|
1.67
%
|
|
Lisa
H. Harrington
|
-
|
*
|
|
Mark
Friedman (16)
|
-
|
*
|
|
Megan
Jordan (16)
|
-
|
*
|
|
All directors and current executive officers as a
group
|
|
|
|
(10 persons)
(17)
|
|
|
|
|
8,614,900
|
11.84
%
|
No information found
* THE VALUE IS THE MARKET VALUE AS OF THE LAST DAY OF THE QUARTER FOR WHICH THE 13F WAS FILED.
| FUND | NUMBER OF SHARES | VALUE ($) | PUT OR CALL |
|---|
| DIRECTORS | AGE | BIO | OTHER DIRECTOR MEMBERSHIPS |
|---|
No information found
No Customers Found
No Suppliers Found
Price
Yield
| Owner | Position | Direct Shares | Indirect Shares |
|---|